Bryan Smith
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bryansmith.io
Bryan Smith
@bryansmith.io
Vibe bootstrapping a software holding co & a service holding co. Previously CTO for an 8-figure exit. Husband, dad, & ✝️

CraftedWeb.to
The new coding loop:

60% -> Spend a lot of time on definition (with AI)
10% -> Spend a little time using AI to turn it into stories
1%-> Walk away and do other things while AI codes
20% -> Come back and test and do code reviews
9% -> Use AI to do most of the necessary changes
January 7, 2026 at 7:40 PM
For coding and PRD writing I haven't used anything but Opus 4.5 in a month.

You?
January 7, 2026 at 5:32 PM
In person events are under rated for marketing. #buildinpublic
December 19, 2025 at 11:29 PM
It's both stressful and insanely satisfying when you can fix something for a customer minutes after they bring it up. #buildinpublic
December 18, 2025 at 12:07 AM
Yah that's always a hard one to see. But there's also just something about seeing someone else use it that makes you notice all the small details.
December 16, 2025 at 4:18 PM
There's nothing like screen sharing with a new customers doing onboarding to make you seen 100 flaws you need to refine. #buildinpublic
December 15, 2025 at 10:03 PM
33k followers... here? 0_o
December 12, 2025 at 4:37 PM
Does that help given someone can just use a VPN?

I've been tempted to block everything but the US from signups because we only work for the US anyhow right now.

But figured that wouldn't matter with VPNs
December 3, 2025 at 10:49 PM
Thought today would be a nice marketing day for HiCira.com

But nope, today is implement free email check denial and IP checks. Because the internet has jerks (and scammers). #buildinpublic
December 3, 2025 at 7:09 PM
Oh hey, I really need to revamp that site. I stopped writing the newsletter a year ago. Thanks for looking though!
November 30, 2025 at 11:26 PM
Thanks, no I haven't looked at either.

My plan is to reach out to YT creators who speak to my niche.
November 25, 2025 at 7:40 PM
Can anyone recommend an affiliate marketing software?

Looking to add an affiliates for HiCira.com and want a solid platform to use that will make my life easier.

#buildinpublic
November 25, 2025 at 6:21 PM
What do you do while you wait for AI to write your code?

My new thing is working on card tricks.
November 19, 2025 at 5:55 PM
Project Hail Mary | Official Trailer 2
YouTube video by Amazon MGM Studios
youtu.be
November 18, 2025 at 10:27 PM
Happy Friday #buildinpublic. Just a reminder.

DISTRIBUTION > PRODUCT
November 14, 2025 at 5:02 PM
HiCira.com is in closed beta right now, but we'll be soft launching next week. Exciting stuff! #buildinpublic
November 12, 2025 at 7:12 PM
So you need content in your marketing plan for all of it. On your website, in your ads, etc.

This is why TOFU, MOFU, BOFU exists, top of funnel stuff is hey we can solve this problem you have.

MOFU is and here's how we do it (features, info go here).

And BOFU is all about pricing, enticing.
November 10, 2025 at 9:41 PM
Well people don't buy features, they buy outcomes.

For example, HiCira.com, it's an AI Voice Receptionist, it has lots of features (which matter for objections, comparisons, etc)

But what they're buying is not missing calls, which means missing leads, which means missing revenue.
November 10, 2025 at 9:40 PM
When you find out you have to do marketing #buildinpublic
November 10, 2025 at 5:58 PM
The tips point you to where you can get more value out of the application.
October 30, 2025 at 7:20 PM
I divided our onboarding flow into three phases:

1. Actual onboarding, what we need to get you to signup AND to see distinct value.

2. Activation, stuff that matters to get you to use it. You see this flow once you login to the dashboard.

3. And Tips, replaces the activation flow,
October 30, 2025 at 7:20 PM
Trying out Cursor's agent mode today. I didn't realize it had a Plan mode then a Build mode available.

It just one shot 3 pages and 3 forms, made server actions, db changes, in under 60 seconds.

🤯
October 30, 2025 at 4:35 PM
If you're using Cursor, you have got to give their new Compose 1 model a try.

It's so stupid fast. Like crazy fast, totally change agentic coding.
October 29, 2025 at 11:21 PM
Super broken now with AI postings, listings, and submissions.
October 28, 2025 at 6:12 PM
Getting real! #buidinpublic
October 28, 2025 at 5:47 PM