Beautiful Forks
beautifulforks.bsky.social
Beautiful Forks
@beautifulforks.bsky.social
UX Research and Strategy Leader | NNg Certified | UX Consultant | Product Research Mentor | UX Coach | Speaker | Expert at creating innovative user-centered solutions that drive business results
Most job seekers ask the wrong people, the wrong questions, at the wrong time.
The Never Search Alone listening tour is a great starting point—but it’s not the only way to uncover how you’re perceived at work.

www.linkedin.com/pulse/ux-str...
UX Strategists never trust a single data point. Your real value is hiding in many reviews, big and small, you've accumulated along the way..
Never Search Alone by phyl terry popularized the concept of a listening tour to close that gap. You reach out to trusted former colleagues, managers, and even skip-levels to ask: “What was it like to ...
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July 16, 2025 at 2:39 PM
Most digital experiences are built for success paths, but great UX Strategy plans for failure.

When things 𝘥𝘰𝘯’𝘵 go right, that’s where your design either supports the user or abandons them. Supporting the user through this is called a 𝗴𝗿𝗮𝗰𝗲𝗳𝘂𝗹 𝗳𝗮𝗶𝗹𝘂𝗿𝗲.

www.linkedin.com/posts/jkhuds...?
A graceful failure could have turned this LinkedIn flaw into a trust builder. | Jillian K Hudson, UXC
A graceful failure could have turned this LinkedIn flaw into a trust builder. Most digital experiences are built for success paths, but great UX Strategy plans for failure. When things 𝘥𝘰𝘯’𝘵 go righ...
www.linkedin.com
July 9, 2025 at 4:14 PM
Real UX strategy doesn’t just design the interface. It defines the boundaries of what gets released at all. Because when the hype dies down, the companies (and careers) that win are the ones that were right, not the ones that were first.

www.linkedin.com/posts/jkhuds...?
𝗘𝘃𝗲𝗿𝘆𝗼𝗻𝗲’𝘀 𝗿𝗮𝗰𝗶𝗻𝗴 𝘁𝗼 𝗹𝗮𝘂𝗻𝗰𝗵 𝗔𝗜. | Jillian K Hudson, UXC
𝗘𝘃𝗲𝗿𝘆𝗼𝗻𝗲’𝘀 𝗿𝗮𝗰𝗶𝗻𝗴 𝘁𝗼 𝗹𝗮𝘂𝗻𝗰𝗵 𝗔𝗜. 𝗔𝗽𝗽𝗹𝗲 𝗷𝘂𝘀𝘁 𝗵𝗶𝘁 𝗽𝗮𝘂𝘀𝗲. But this isn’t about falling behind—it’s about designing for trust. In my latest newsletter, I unpack:   • Why Apple’s AI delay is actually a UX ...
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July 9, 2025 at 3:36 PM
𝗧𝗵𝗲 𝗯𝗲𝘀𝘁 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗽𝗹𝗮𝗻𝘁 𝗮 𝘁𝗿𝗲𝗲 𝘄𝗮𝘀 𝟮𝟬 𝘆𝗲𝗮𝗿𝘀 𝗮𝗴𝗼. 𝗧𝗵𝗲 𝘀𝗲𝗰𝗼𝗻𝗱-𝗯𝗲𝘀𝘁 𝘁𝗶𝗺𝗲 𝗶𝘀 𝗻𝗼𝘄. This is your moment to start a strong UX roadmap.

Partner with experienced UX professionals who know how to align vision with execution, because innovation doesn’t happen by accident.

www.linkedin.com/posts/jkhuds...?
When UX leads the roadmap, innovation compounds. | Jillian K Hudson, UXC
When UX leads the roadmap, innovation compounds. Apple’s decades-long journey to realize its 1987 vision is a blueprint for strategic UX planning. In 1987, Apple released a concept video called 𝘒𝘯𝘰𝘸...
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July 9, 2025 at 3:34 PM
User experience thinking applied to 𝘵𝘦𝘢𝘮 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦—and it’s pure leadership.

You’re solving communication breakdowns.
You’re improving alignment.
You’re quietly reducing friction so good work can happen.

You’re building UX leadership capital.

www.linkedin.com/posts/jkhuds...?
The Hidden Soft Skill That Turns Any UXer Into a Leader | Jillian K Hudson, UXC
The Hidden Soft Skill That Turns Any UXer Into a Leader 𝗨𝗫 𝗶𝘀𝗻’𝘁 𝗷𝘂𝘀𝘁 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝘂𝘀𝗲𝗿. 𝗜𝘁’𝘀 𝗮𝗹𝘀𝗼 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝘁𝗲𝗮𝗺.
 The UXers who learn to spot friction inside the project team are building invisible le...
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July 9, 2025 at 3:32 PM
How many times have you been on the phone with customer service and they asked you to hold or apologized because their system was down, slow, or crashed? That is both a poor customer experience and a poor employee experience.

www.linkedin.com/posts/jkhuds...?
𝗬𝗼𝘂 𝗰𝗮𝗻’𝘁 𝗳𝗶𝘅 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗽𝗮𝗶𝗻 𝗽𝗼𝗶𝗻𝘁𝘀 𝗶𝗳 𝘆𝗼𝘂𝗿 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝗹 𝘀𝘆𝘀𝘁𝗲𝗺𝘀 𝗮𝗿𝗲 𝗰𝗮𝘂𝘀𝗶𝗻𝗴 𝘁𝗵𝗲𝗺. | Jillian K Hudson, UXC
𝗬𝗼𝘂 𝗰𝗮𝗻’𝘁 𝗳𝗶𝘅 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗽𝗮𝗶𝗻 𝗽𝗼𝗶𝗻𝘁𝘀 𝗶𝗳 𝘆𝗼𝘂𝗿 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝗹 𝘀𝘆𝘀𝘁𝗲𝗺𝘀 𝗮𝗿𝗲 𝗰𝗮𝘂𝘀𝗶𝗻𝗴 𝘁𝗵𝗲𝗺. Want better CX? Start where the problems begin: clunky tools, broken workflows, and burned-out employees. If your UX stra...
www.linkedin.com
July 9, 2025 at 3:30 PM
Teams don’t ignore these issues out of malice.
They overlook them because they’ve never seen them and never talked to customer service.

If you want fewer potholes in your product, UX research isn't a nice-to-have. It’s part of the baseline roadwork.

www.linkedin.com/posts/jkhuds...?
“𝗛𝗼𝘄 𝗺𝗮𝗻𝘆 𝗰𝗮𝗿𝘀 𝗱𝗼 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲 𝘁𝗼 𝘄𝗮𝘁𝗰𝗵 𝗵𝗶𝘁 𝘁𝗵𝗲 𝗽𝗼𝘁𝗵𝗼𝗹𝗲 𝗯𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝗱𝗲𝗰𝗶𝗱𝗲 𝘁𝗼 𝗳𝗶𝘅 𝗶𝘁?” | Jillian K Hudson, UXC
“𝗛𝗼𝘄 𝗺𝗮𝗻𝘆 𝗰𝗮𝗿𝘀 𝗱𝗼 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲 𝘁𝗼 𝘄𝗮𝘁𝗰𝗵 𝗵𝗶𝘁 𝘁𝗵𝗲 𝗽𝗼𝘁𝗵𝗼𝗹𝗲 𝗯𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝗱𝗲𝗰𝗶𝗱𝗲 𝘁𝗼 𝗳𝗶𝘅 𝗶𝘁?” It’s a common analogy in UX research, especially when the user experience is a deal breaker. I once tested an onboar...
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July 9, 2025 at 3:28 PM
Many tech workers are considering pivoting between UX to product. This job title mash-up seems like a continuation of that and may be with us for a while longer.

But here’s the unexpected upside for career changers: 𝘁𝗵𝗶𝘀 𝘁𝗶𝘁𝗹𝗲 𝗰𝗼𝗻𝗳𝘂𝘀𝗶𝗼𝗻 𝗰𝗮𝗻 𝘀𝗼𝗺𝗲𝘁𝗶𝗺𝗲𝘀 𝘄𝗼𝗿𝗸 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗳𝗮𝘃𝗼𝗿.

tinyurl.com/4z7pjyek
𝗖𝗮𝗿𝗲𝗲𝗿 𝗖𝗵𝗮𝗻𝗴𝗲𝗿’𝘀 𝗔𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲: 𝗡𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝗠𝗲𝘀𝘀𝘆 𝗠𝗶𝗱𝗱𝗹𝗲 𝗼𝗳 𝗨𝗫 𝗧𝗶𝘁𝗹𝗲𝘀 | Jillian K Hudson, UXC
𝗖𝗮𝗿𝗲𝗲𝗿 𝗖𝗵𝗮𝗻𝗴𝗲𝗿’𝘀 𝗔𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲: 𝗡𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝗠𝗲𝘀𝘀𝘆 𝗠𝗶𝗱𝗱𝗹𝗲 𝗼𝗳 𝗨𝗫 𝗧𝗶𝘁𝗹𝗲𝘀 Many UX jobs are now labeled “Product Designer,”. Career changers should target these roles by aligning with the actual skills nee...
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July 9, 2025 at 3:27 PM
If AI can summarize a justice’s memoir or legal theory so well that no one buys the book, is that still “fair”?

I’m just picking on these specific authors because I can guess where this case is headed next. Will they all have to recuse? Just asking.
www.linkedin.com/posts/jkhuds...?
𝗔𝗜 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴 𝗼𝗻 𝗖𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁𝗲𝗱 𝗕𝗼𝗼𝗸𝘀 𝗥𝘂𝗹𝗲𝗱 𝗟𝗲𝗴𝗮𝗹 — 𝗪𝗵𝗮𝘁 𝗧𝗵𝗮𝘁 𝗠𝗲𝗮𝗻𝘀 𝗳𝗼𝗿 𝗦𝘂𝗽𝗿𝗲𝗺𝗲 𝗖𝗼𝘂𝗿𝘁 𝗝𝘂𝘀𝘁𝗶𝗰𝗲𝘀 𝗮𝗻𝗱 𝗢𝘁𝗵𝗲𝗿 𝗔𝘂𝘁𝗵𝗼𝗿𝘀 | Jillian K Hudson, UXC
𝗔𝗜 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴 𝗼𝗻 𝗖𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁𝗲𝗱 𝗕𝗼𝗼𝗸𝘀 𝗥𝘂𝗹𝗲𝗱 𝗟𝗲𝗴𝗮𝗹 — 𝗪𝗵𝗮𝘁 𝗧𝗵𝗮𝘁 𝗠𝗲𝗮𝗻𝘀 𝗳𝗼𝗿 𝗦𝘂𝗽𝗿𝗲𝗺𝗲 𝗖𝗼𝘂𝗿𝘁 𝗝𝘂𝘀𝘁𝗶𝗰𝗲𝘀 𝗮𝗻𝗱 𝗢𝘁𝗵𝗲𝗿 𝗔𝘂𝘁𝗵𝗼𝗿𝘀 A federal court just ruled that training AI on copyrighted books can qualify as fair use. T...
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July 9, 2025 at 3:23 PM
This week’s newsletter dives into the questions that shape our thinking, decisions, and growth. I’m sharing a personal turning point that reshaped how I lead — plus six high-impact questions I use regularly with teams and in my own decision-making.
www.linkedin.com/posts/jkhuds...?
The right question is more powerful than the perfect answer. | Jillian K Hudson, UXC
The right question is more powerful than the perfect answer. This week’s newsletter dives into the questions that shape our thinking, decisions, and growth. I’m sharing a personal turning point that ...
www.linkedin.com
July 9, 2025 at 3:21 PM
In my latest newsletter, I explore how 𝗺𝗮𝗰𝗿𝗼 𝗨𝗫 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 can:

– Expose the real blockers

– Reframe climate policy as a design challenge

If you’ve ever used your UX leadership skills in your company to successfully fix a broken UX, you already have the tools to fix this.

tinyurl.com/3bkpcds9
𝗖𝗹𝗶𝗺𝗮𝘁𝗲 𝗰𝗵𝗮𝗻𝗴𝗲 𝗶𝘀𝗻’𝘁 𝗮 𝘁𝗲𝗰𝗵 𝗽𝗿𝗼𝗯𝗹𝗲𝗺—𝗶𝘁’𝘀 𝗮 𝗺𝗮𝗰𝗿𝗼 𝗨𝗫 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗽𝗿𝗼𝗯𝗹𝗲𝗺. | Jillian K Hudson, UXC
𝗖𝗹𝗶𝗺𝗮𝘁𝗲 𝗰𝗵𝗮𝗻𝗴𝗲 𝗶𝘀𝗻’𝘁 𝗮 𝘁𝗲𝗰𝗵 𝗽𝗿𝗼𝗯𝗹𝗲𝗺—𝗶𝘁’𝘀 𝗮 𝗺𝗮𝗰𝗿𝗼 𝗨𝗫 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗽𝗿𝗼𝗯𝗹𝗲𝗺. We have the technology. We have the knowledge. What we don’t have is alignment, because the political system has devolved toward...
www.linkedin.com
July 9, 2025 at 3:10 PM
I wonder if the past 15+ years of having machines talk back to us have conditioned people to anthropomorphizing AI now. Thoughts?

www.linkedin.com/posts/jkhuds...?
I have never been comfortable talking to a machine. | Jillian K Hudson, UXC
I have never been comfortable talking to a machine. I don't have a smart home or Alexa or Siri. I still have this uncanny valley thing going on with all of it. So, this paragraph in Stephen Klein&...
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July 9, 2025 at 3:07 PM
Hiring a UX Strategist? Be careful—it’s easy to end up with someone who knows the buzzwords but not the business.

In my latest newsletter, I share how to spot the difference between experienced, ethical UX strategists and those who are just playing the part.

www.linkedin.com/pulse/before...
Before you hire (or become) a UX strategist, make sure you can spot the red flags.
In the world of UX, the term “strategy” gets thrown around a lot—but not always by people who understand or practice it correctly. Some so-called "UX strategists" are actually just visual designers wh...
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July 9, 2025 at 3:05 PM
𝗪𝗶𝗹𝗹 𝘁𝗵𝗲 𝗨𝗫 𝗝𝗼𝗯 𝗠𝗮𝗿𝗸𝗲𝘁 𝗖𝗮𝘁𝗰𝗵 𝗮 𝗕𝗿𝗲𝗮𝗸 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗥&𝗗 𝗧𝗮𝘅 𝗙𝗶𝘅?

UX professionals might not follow tax policy news closely, but this one could be a game-changer.

While we might not enjoy how the sausage is made in Congress, it’s tough to ignore when you can’t afford sausage anymore.
tinyurl.com/yc76hrvu
#uxjobs #rdtaxcredit #techlayoffs | Jillian K Hudson, UXC
𝗪𝗶𝗹𝗹 𝘁𝗵𝗲 𝗨𝗫 𝗝𝗼𝗯 𝗠𝗮𝗿𝗸𝗲𝘁 𝗖𝗮𝘁𝗰𝗵 𝗮 𝗕𝗿𝗲𝗮𝗸 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗥&𝗗 𝗧𝗮𝘅 𝗙𝗶𝘅? UX professionals might not follow tax policy news closely, but this one could be a game-changer. A new bipartisan bill, The American In...
tinyurl.com
June 10, 2025 at 4:44 PM
UX professionals know: tools and techniques change, and no one will wait for you to catch up. But your why should guide every learning curve.

www.linkedin.com/posts/jkhuds...
#uxstrategy #startwithwhy #careerstrategy | Jillian K Hudson, UXC
𝗪𝗵𝘆 𝗱𝗶𝗱 𝗜 𝘄𝗮𝗻𝘁 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝗣𝗵𝗼𝘁𝗼𝘀𝗵𝗼𝗽? Not to make things pretty, although I did.
 Not to add it to my résumé, although I did that too.
 Not even because anyone told me I had to. I wanted to learn becau...
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June 10, 2025 at 2:02 PM
When you invest in UX strategy early, you get ahead of the production cycle. You can align stakeholders, build research timelines, and map out key decisions before the team is locked into flawed assumptions.

www.linkedin.com/posts/jkhuds...?
The Double Diamond isn’t just a design process—it’s a timing strategy. Use… | Jillian K Hudson, UXC
The Double Diamond isn’t just a design process—it’s a timing strategy. Use it early, and UX guides the roadmap. Use it late, and UX just reacts. Too often, UX is looped in 𝘢𝘧𝘵𝘦𝘳 design is already und...
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June 9, 2025 at 2:05 PM
Ever worked under a leader who wore two faces? I have!

Even in a culture like this, you still have power. 𝗬𝗼𝘂 𝗰𝗮𝗻 𝘂𝘀𝗲 𝗶𝘁 𝘁𝗼 𝗴𝗲𝘁 𝘀𝗺𝗮𝗿𝘁𝗲𝗿, 𝘀𝘁𝗿𝗼𝗻𝗴𝗲𝗿, 𝗮𝗻𝗱 𝗺𝗼𝗿𝗲 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰.

www.linkedin.com/posts/jkhuds...?
#careerstrategy #toxicleadership #rareandvaluableskills | Jillian K Hudson, UXC
Ever worked under a leader who wore two faces? I have! 
One moment, they're harsh and dismissive behind closed doors. Next, they're all smiles and motivational energy in a team meeting. Red fl...
www.linkedin.com
June 9, 2025 at 2:04 PM
"𝗠𝗮𝗸𝗲 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻. 𝗘𝘅𝗲𝗰𝘂𝘁𝗲 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻. 𝗘𝘅𝗽𝗲𝗰𝘁 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻 𝘁𝗼 𝗴𝗼 𝗼𝗳𝗳 𝘁𝗵𝗲 𝗿𝗮𝗶𝗹𝘀. 𝗧𝗵𝗿𝗼𝘄 𝗮𝘄𝗮𝘆 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻." – 𝗖𝗮𝗽𝘁𝗮𝗶𝗻 𝗖𝗼𝗹𝗱

That’s not just a villain’s mantra, it’s eerily accurate for career planning.

www.linkedin.com/posts/jkhuds...?
How to survive and thrive in career chaos | Jillian K Hudson, UXC posted on the topic | LinkedIn
"𝗠𝗮𝗸𝗲 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻. 𝗘𝘅𝗲𝗰𝘂𝘁𝗲 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻. 𝗘𝘅𝗽𝗲𝗰𝘁 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻 𝘁𝗼 𝗴𝗼 𝗼𝗳𝗳 𝘁𝗵𝗲 𝗿𝗮𝗶𝗹𝘀. 𝗧𝗵𝗿𝗼𝘄 𝗮𝘄𝗮𝘆 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻." – 𝗖𝗮𝗽𝘁𝗮𝗶𝗻 𝗖𝗼𝗹𝗱 That’s not just a villain’s mantra, it’s eerily accurate for career planning. Yo...
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June 9, 2025 at 2:03 PM
𝗦𝘆𝗻𝘁𝗵𝗲𝘁𝗶𝗰 𝗨𝘀𝗲𝗿𝘀 𝗖𝗮𝗻’𝘁 𝗧𝗲𝗹𝗹 𝗬𝗼𝘂 𝗔𝗻𝘆𝘁𝗵𝗶𝗻𝗴 𝗬𝗼𝘂 𝗗𝗼𝗻’𝘁 𝗔𝗹𝗿𝗲𝗮𝗱𝘆 𝗞𝗻𝗼𝘄
If you remove the human, you remove the context. And without context, there is no insight—only illusion.

www.linkedin.com/posts/jkhuds...
𝗦𝘆𝗻𝘁𝗵𝗲𝘁𝗶𝗰 𝗨𝘀𝗲𝗿𝘀 𝗖𝗮𝗻’𝘁 𝗧𝗲𝗹𝗹 𝗬𝗼𝘂 𝗔𝗻𝘆𝘁𝗵𝗶𝗻𝗴… | Jillian K Hudson, UXC
𝗦𝘆𝗻𝘁𝗵𝗲𝘁𝗶𝗰 𝗨𝘀𝗲𝗿𝘀 𝗖𝗮𝗻’𝘁 𝗧𝗲𝗹𝗹 𝗬𝗼𝘂 𝗔𝗻𝘆𝘁𝗵𝗶𝗻𝗴 𝗬𝗼𝘂 𝗗𝗼𝗻’𝘁 𝗔𝗹𝗿𝗲𝗮𝗱𝘆 𝗞𝗻𝗼𝘄 There’s a growing push to use “synthetic users” for UX research—fictional representations generated by AI models, behavioral data, or ge...
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June 9, 2025 at 2:01 PM