The shift: AI removing what stopped you writing at all. Not writing better - handling the coordination layer where comms teams actually bleed time.

Full experiment with Claude Cowork reorganising three ventures: www.appliedcomms.ai/claude-cowor...

#CommsAI #AITools #Workflows

Live #AI build: blank page → complete #comms campaign in 30 minutes

18 Feb webinar with @thedatalab.bsky.social. You vote on the brief via chat, we build the system live using Claude Skills & Projects.

Real-time. Real friction. Real results. Sign up: community.thedatalab.com/networks/eve...

Built a full new business pitch toolkit in Claude - speaking proposal, deck, content calendar, emails - in under an hour. Written content: 90-95%. Visual design: still rough. Refinement beats blank pages.

www.appliedcomms.ai/claude-skill...

#CommsAI #AI #Communications #B2B

AI search may be shifting B2B discovery from "who spends most" to "who's most credible." Comms teams take note: your thought leadership could determine whether you make the LLM-generated shortlist.

#CommsAI #B2B #AISearch
www.linkedin.com/business/mar...

Anthropic testing "Tasks Mode" for Claude: structured delegation across Research, Analyse, Write, Build categories.

Granular controls, progress tracking. AI assistants becoming workflow engines, not just chatbots.

www.testingcatalog.com/anthropic-te...

#CommsAI #AI #Anthropic #Claude #AIAgents

2026 #AI #communications trends that matter:

– AI agents for routine tasks
– Voice-first interfaces
– Micro-communities over mass reach
– Privacy-first strategies

How to prepare your #marketing & #comms team now: www.appliedcomms.ai/2026-com...

While many #comms leaders are still asking 'should we use AI?', as Head of #AI Strategy at FleishmanHillard UK, Joyce Higgins is already several steps ahead, building custom AI environments that transform how entire teams work.

www.appliedcomms.ai/interview-fl...

Can AI transform #crisis #communications or is it a liability waiting to happen? We tested #AI across all seven stages of crisis response with one of the UK's leading crisis experts: www.appliedcomms.ai/crisis-comms...

Barney Evison ( @flipsidegroup-ldn.bsky.social/@webershandwickes.bsky.social) on agency #AI experiments:

* SOW generators work; video tools still have a way to go
* No-code changing agency economics
* Local AI models = next big thing?

All this and more: www.appliedcomms.ai/interview-fl...

🎯 Ever wished for a safety check before sending important stakeholder comms? We built an #AI tool that reviews:
✓ Tone appropriateness
✓ Clarity & jargon
✓ Inclusivity checks
✓ Risk identification
✓ Stakeholder concerns

Zero coding required! 🚀 Build your own www.appliedcomms.ai/app-building...

We all know the stakes - journalists receive hundreds of pitches daily, and your subject line determines whether yours gets read or binned.

So can #AI help us cut through the noise with compelling, relevant #media #pitch hooks?

www.appliedcomms.ai/prompt-engin...

When you're juggling multiple clients, running experiments, and creating content across #ChatGPT and #Claude, folder organisation can make all the difference – rather than tearing your hair out while scrolling up and down through chaos: appliedcomms.ai/tool-testing/project-folders-ai-comms-workflow/

New Applied Comms AI newsletter: Can #AI do deep research? Is Grammarly's AI worth £12/month? Can you build #comms tools without coding?

Three experiments, surprising results. Your regular AI reality check:
www.appliedcomms.ai/app-building...

We built a #LinkedIn content generator using #Claude #Artifacts - zero coding required.

From idea to working app in minutes. But does #AI built tools actually help #comms pros, or just add complexity?

Full experiment: www.appliedcomms.ai/app-building...

Grammarly's gone all-in on #AI. But is it worth £12/month when free alternatives exist?

We tested every feature on real comms work - grammar, tone, rewrites, the lot. The results might surprise you.

Full breakdown: www.appliedcomms.ai/tool-testing...

We put ChatGPT's #AI Deep Research feature through its paces with a real comms challenge. The results? Not perfect, but more than strong enough to prove its worth in certain situations.

www.appliedcomms.ai/prompt-engin...

Most #AI content for #communications is:

❌ Breathless tech evangelism
❌ Vendor marketing disguised as insight
❌ Academic theory with no application

@AppliedCommsAI is different:

✅ Real experiments
✅ Honest reviews
✅ Practical tools

First edition: www.appliedcomms.ai/applied-comm...