alexzarifis.bsky.social
alexzarifis.bsky.social
alexzarifis.bsky.social
@alexzarifis.bsky.social
Dr Alex Zarifis research and teaching are on the practical applications of technology in business. He has worked at several universities including the University of Cambridge, University of Manchester and the University of Mannheim.
I gave a talk a J.P. Morgan yesterday on AI focused business models. If you want to learn more about this topic you can read my book:
Zarifis, Alex. Leadership With AI and Trust: Adapting popular leadership styles for AI, De Gruyter, 2025. doi.org/10.1515/9783...

#Leadership #businessmodel
October 31, 2025 at 7:06 PM
Zarifis A. (2025) ‘Leadership with AI and trust: Adapting popular leadership styles for AI’, De Gruyter: Berlin. doi.org/10.1515/9783...
October 31, 2025 at 7:04 PM
New article @timeshighered:
Zarifis A. (2025) ‘How should universities teach leadership now that teams include humans and autonomous AI agents?’, Times Higher Education. Available from: www.timeshighereducation.com/campus/how-s...

#Leadership #AI
September 11, 2025 at 2:25 PM
Presented on the role of trust in blockchain based financial technology at 3rd OSCM Symposium of Blockchain Research:
Zarifis A. & Fu S. (2024) ‘The second extended model of consumer trust in cryptocurrency payments, CRYPTOTRUST 2’, Frontiers in Blockchain, vol.7, pp.1-11. doi.org/10.3389/fblo...
September 4, 2025 at 6:35 PM
My main output this year is a book on leadership with AI and trust. I tried to bring all the lessons I got from various projects with AI into one short book with practical advice. You can find it here: www.degruyterbrill.com/document/doi...
August 9, 2025 at 1:43 AM
New research: Development of AGI in e-commerce

Reference
Cheng, X., Mou, J., Wang, Y., & Zarifis, A. (2025) ‘Development of AGI in e-commerce’, Journal of Electronic Commerce Research, vol.26, no.3, pp.163-169. www.jecr.org/node/737
August 9, 2025 at 1:42 AM
New book on how to be a leader in AI and trust

Reference
Zarifis A. (2025) ‘Leadership with AI and trust: Adapting popular leadership styles for AI’, De Gruyter: Berlin. doi.org/10.1515/9783...

#leadership #management #AI #trust

@degruyterbrill.bsky.social
July 29, 2025 at 1:24 AM
New research!

Su L., Cheng X. & Zarifis A. (2025) 'Passengers as defenders: Unveiling the role of customer-company identification in the trust-customer citizenship behaviour relationship within ride-hailing context', Tourism Management, vol.107, 105086. doi.org/10.1016/j.to...

#trust #ridehailing
July 12, 2025 at 1:25 AM
New research:
Bao Y., Cheng X., Su L. & Zarifis A. (2024) ‘Achieving Employees’ Agile Response in E-Governance: Exploring the Synergy of Technology and Group Collaboration’, Group Decision and Negotiation. doi.org/10.1007/s107...
(open access)
#Trust #research
July 12, 2025 at 1:23 AM
New research:
Zarifis A. & Cheng X. (2024) ‘How to build trust in answers given by Generative AI for specific, and vague, financial questions’, Journal of Electronic Business & Digital Economics, pp.1-15. doi.org/10.1108/JEBD... (open access)

#fintech #GenAI #TrustFintech
July 12, 2025 at 1:21 AM
Research:
Zarifis A. & Cheng X. (eds.) (2025) ‘Fintech and the Emerging Ecosystems – Exploring Centralised and Decentralised Financial Technologies’, Springer: Cham.
doi.org/10.1007/978-...

#Fintech #Insurtech #crypto #DeFi #Finance #CBDC
Fintech and the Emerging Ecosystems
This book Illustrates different concepts of financial technology and their applications in real life, including real case studies
doi.org
July 12, 2025 at 1:18 AM
Zarifis A. & Cheng X. (2025) ‘The new centralised and decentralised Fintech technologies, and business models, transforming finance’ In Zarifis A. & Cheng X. (eds.) Fintech and the Emerging Ecosystems, Springer: Cham. doi.org/10.1007/978-...

#fintech #crypto #AI #Insurtech
July 12, 2025 at 1:16 AM
Zarifis A. & Cheng X. (2025) ‘A model of trust in Central Bank Digital Currency (CBDC) in Brazil: How trust in a two-tier CBDC with both the central and retail banks involved changes consumer trust’ In Zarifis A. & Cheng X. (eds.) Fintech and the Emerging Ecosystems doi.org/10.1007/978-...
#fintech
July 12, 2025 at 1:13 AM
Zarifis A. & Yao Y. (2025) ‘External factors that affect the adoption of decentralized exchanges (DEX) for cryptocurrencies: The case of Curve DEX’ In Zarifis A. & Cheng X. (eds.) Fintech and the Emerging Ecosystems, Springer: Cham. doi.org/10.1007/978-...

#fintech #crypto #DEX
July 12, 2025 at 1:10 AM
Research:
Zarifis A. & Yarovaya L. (2025) ‘Building Trust in AI: Leadership Insights from Malaysian Fintech Boards’ In Zarifis A. & Cheng X. (eds.) Fintech and the Emerging Ecosystems – Exploring Centralised and Decentralised Financial Technologies, Springer: Cham. doi.org/10.1007/978-...

#fintech
July 12, 2025 at 1:06 AM
Fintechview360 featured my new book on Fintech and the emerging ecosystems. We spoke about the competing centralised and decentralised visions for the future of finance: fintechview360.com/new-research...
July 11, 2025 at 11:20 PM