@ajkirk.bsky.social
“Going solar” tells your neighbors something about you, especially if your panels are visible to them. It also tells you something about yourself, and it turns out that can be an important part of your decision.
Showing that prosocial behavior in residential solar adoption is shaped by self- and social-signaling, influenced by peer politics, and moderated by private benefits, from Bryan K. Bollinger, Kenneth Gillingham, and A. Justin Kirkpatrick www.nber.org/papers/w34652
January 15, 2026 at 4:12 PM
“Going solar” tells your neighbors something about you, especially if your panels are visible to them. It also tells you something about yourself, and it turns out that can be an important part of your decision.
New NBER working paper!
Much of the green transition is about asking people to pay up front for a long run of savings (EVs, heat pumps) + social benefits. If folks discount that future flow of savings differently, we should expect very different take-up and meaningful differences in welfare.
Much of the green transition is about asking people to pay up front for a long run of savings (EVs, heat pumps) + social benefits. If folks discount that future flow of savings differently, we should expect very different take-up and meaningful differences in welfare.
Lower-wealth households discount future payoffs from rooftop solar 50 percent more than wealthier households, from Bryan Bollinger, Kenneth Gillingham, and A. Justin Kirkpatrick https://www.nber.org/papers/w33368
January 26, 2025 at 3:55 PM
New NBER working paper!
Much of the green transition is about asking people to pay up front for a long run of savings (EVs, heat pumps) + social benefits. If folks discount that future flow of savings differently, we should expect very different take-up and meaningful differences in welfare.
Much of the green transition is about asking people to pay up front for a long run of savings (EVs, heat pumps) + social benefits. If folks discount that future flow of savings differently, we should expect very different take-up and meaningful differences in welfare.
Reposted
Lower-wealth households discount future payoffs from rooftop solar 50 percent more than wealthier households, from Bryan Bollinger, Kenneth Gillingham, and A. Justin Kirkpatrick https://www.nber.org/papers/w33368
January 24, 2025 at 5:30 PM
Lower-wealth households discount future payoffs from rooftop solar 50 percent more than wealthier households, from Bryan Bollinger, Kenneth Gillingham, and A. Justin Kirkpatrick https://www.nber.org/papers/w33368