Ad Pulse
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Ad Pulse
@adpulseus.bsky.social
Pulse of modern advertising and marketing
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Collaboration in competition is a power that only few brands have done beautifully to tell the tale of crazy market.

Coca-Cola and Pepsi taught us that branding isn’t about winning consumers.
#PersuasionMarketing #CokeVsPepsi #RedVsBlue #MarketCompetition #MarketingInsight #Branding
Why Great Brands Need Great Rivals: Coke Vs Pepsi - Ad Pulse
Explore the secrets of Coke vs Pepsi that amplify creativity, depth, and branding. Coke and Pepsi taught us that branding isn’t about winning.
adpulse.com
November 11, 2025 at 2:32 PM
FDA recently warned large companies such as Eli Lilly and Company, #NovoNordisk A/S, and telehealth provider hims & hers Health for marketing weight-loss drugs without adequate disclosures about safety risks.

#PharmaMarketing #HealthMarketing #HealthcareMarketing #Regulation #InfluencerMarketing
Pharma Advertising Regulations: From Viral Hype to Regulatory Reality - Ad Pulse
New pharma advertising regulations in 2025 are redefining drug marketing, influencer ads, and consumer trust.
adpulse.com
November 7, 2025 at 1:40 PM
#FDA recently warned large companies such as Eli Lilly and Company, Novo Nordisk A/S, and telehealth provider hims & hers Health for marketing weight-loss drugs without adequate disclosures about safety risks.

#PharmaMarketing #HealthMarketing #HealthcareMarketing #Regulation #InfluencerMarketing
Pharma Advertising Regulations: From Viral Hype to Regulatory Reality - Ad Pulse
New pharma advertising regulations in 2025 are redefining drug marketing, influencer ads, and consumer trust.
adpulse.com
November 7, 2025 at 1:39 PM
Are you bored reading no-content-all praise articles?
Are you looking for a space to understand the nuances of marketing and advertising?
Are you done with the lengthy analysis of trends?

Pulse of Marketing is changing. Every Second.

Give us a read here: adpulse.com

#FollowUs #WeeklyReminder
November 6, 2025 at 4:58 PM
#ZohranMamdani has become New York’s new mayor after a record-breaking election result.

Marketers, you’re looking at a masterclass in marketing 101.

We’ve done a quick breakdown to tell you the story behind Branding like Zohran.

#FightAgency #Branding101 #NYCMayoralElection
November 5, 2025 at 1:32 PM
74% of marketers say AI is “critical" to their marketing success in coming 12 months, said by Marketing AI Institute.

Nutella’s “7 Million Unique Label” campaign is one. So, what should we make of this powerful hybridization?

#GenAI #AppliedAI #MarketingTools #AdTech #MachineLearning
Think You Know Ads? Generative AI in Marketing Just Changed the Game - Ad Pulse
Generative AI is reshaping marketing—faster ads, smarter creativity, and campaigns that evolve in real time.
adpulse.com
November 4, 2025 at 12:59 PM
Do you know the 'dirty secret' of most B2B brands?
It is that young buyers can’t visualize what the product actually does.
B2B marketing drags buyers. But we have something else in our hands. Experiential marketing in B2B.
#B2BMarketing #EventMarketing #ExperientialMarketing #Pitches #Branding
Why B2B Brands Are Betting on Experiences, Not Events - Ad Pulse
Dig out the reasons that how can your b2b brand benefit from experiential marketing in 2025 than simpler events and presentations.
adpulse.com
November 3, 2025 at 12:13 PM
From Halloween-themed campaigns to political branding, the market seems caught in the eye of storm.

Here are some standout stories that capture the current mood of professionals and companies alike.

#OctoberRundown #MarketingUpdates #MonthlyRunup #Bulletins #HalloweenCampaigns #MichaelMyers
October Marketing Rundown: 6 Must-Know Stories That Shaped the Month - Ad Pulse
Let's do a quick rundown of October marketing roundup, covering Halloween campaigns to collaborations, controversies, and fumbles.
adpulse.com
October 31, 2025 at 1:53 PM
In 2023, American Express made a quiet yet telling move. It discontinued SMS alerts for many customers.

SMS marketing has an image problem.

Yet, here’s the twist. Despite everything, SMS marketing remains resilient.

#SMSMarketing #ElectronicMedia #EvolutionofChannels #AMEX #AmericanMarketing
The Cockroach of Marketing: Why SMS Marketing Just Won’t Die - Ad Pulse
Find out where does the SMS marketing fit in the crowd of digital and electronic channels. SMS marketing sits in a strange spot.
adpulse.com
October 30, 2025 at 4:07 PM
As audio evolves, radio hasn’t disappeared—it’s adapted.

Brands are tapping into audio to create relevant connections, engagement, and differentiation in a screen-dominated world.

#Rebranding #AudioBranding #AudioMarketing #RadioisBack #Storytelling #PodcastMarketing

adpulse.com/the-rebrand-...
The Rebrand of Radio: Audio Marketing’s Unexpected Comeback - Ad Pulse
Explore the rise of audio marketing in 2025 — where radio, podcasts, and voice experiences create deeper brand connections.
adpulse.com
October 29, 2025 at 3:38 PM
The scientific basis of nostalgia marketing is robust and strong.

In 2025, nostalgia is not merely about the retro aesthetic but is about connecting to audiences emotionally through familiar cultural signposts.

#GenZmarketing #NostalgiaMarketing #CulturalMarketing #emotionalMarketing
Old School, New Rules: Nostalgia Ads That Capture Gen Z & Millennials - Ad Pulse
Discover how nostalgia marketing helps brands connect with Gen Z and Millennials by turning memories of the past into powerful experiences.
adpulse.com
October 28, 2025 at 8:00 AM
Advertising on digital billboards is changing the way people interact with outdoor advertising (OOH).

The greatest benefit of the latest trends in digital billboards is the access to real-time data.

#OutdoorAdvertising #OOH #DOOH #BillboardAd #SmartMarketing #MarketingInsight
Billboard Advertising Gets Smart: When Outdoor Meets Digital Magic - Ad Pulse
Discover how billboard advertising is evolving into interactive, data-driven experiences that connect brands with audiences.
adpulse.com
October 22, 2025 at 4:01 PM
CTV brings SMBs onto the big screen stage. A small local brand showing in the same ad break as a national streaming show, yet targeting just one city or ZIP.

No mass spray, no waste. The brand gains reach and precision.

#SMBMarketing #CTVAdvertising #SMBPlaybook #LinearTV #DigitalMarketing
How SMBs Win the Attention Game through CTV Advertising - Ad Pulse
Find out how is CTV advertising becoming the evolution of TV for Small and Mid-Size businesses (SMBs). The Triple-edge lies with CTV ads.
adpulse.com
October 21, 2025 at 1:54 PM
Digital branding starts with the name.

Choosing the right domain name for any business is significant.

As a marketer or an all-rounder business owner, you need to take it seriously. Why?

#DigitalBranding #StartupMarketing #BrandingDoneRight #Slack #MarketingTrend #DigitalIdentity
Digital Branding Starts with a Right Name Before Going Digital - Ad Pulse
Digital branding is a crucial pain point for every marketer. It begins long before your potential lead or user clicks on your website to explore your products or services. To break that process down, ...
adpulse.com
October 19, 2025 at 12:12 PM
Choosing the right domain name for any business is as significant as investing money in it.

It’s not just a technical task. As a marketer or a business owner, you must take it seriously. Why?

#DigitalBranding #StartupMarketing #BrandingDoneRight #Slack #MarketingTrend #DigitalIdentity
Digital Branding Starts with a Right Name Before Going Digital - Ad Pulse
Digital branding is a crucial pain point for every marketer. It begins long before your potential lead or user clicks on your website to explore your products or services. To break that process down, ...
adpulse.com
October 17, 2025 at 4:41 PM
Welcome to the era of #algorithm chaos entangling creators and brands in webs of codes.

Few people feel this tension quite like #Instagram Head, #AdamMosseri: a man many creators love to hate. However, today's headache for #creators is better discovery.

#DigitalPlatforms #SocialStrategy
Platform Dependence: What Happens When Social Media Algorithm Changes Turn Against Creators? - Ad Pulse
Discover how social media algorithm changes are reshaping creator reach, brand strategies, and the fight for digital visibility.
adpulse.com
October 15, 2025 at 1:36 PM
Multiplier Effect on B2B brands.

"The top B2B performers are growing their market share by over 10% yearly, only by activating 5 critical sales and marketing tactics", by #McKinsey & Company.

So, what are these critical #SalesandMarketing tips?
#B2BMarketing #MultiplierEffect #MarketReport
How Smart B2B Brands Use These 5 Modern Strategies to Unlock the Multiplier Effect - Ad Pulse
Find out five critical activations that multiplier effect does for B2B marketing strategies. It’s doing the right things together.
adpulse.com
October 14, 2025 at 3:19 PM
We live in the viral business model where memes are the trusted marketing language of choice for a number of brands.

We dive deep to understand the craze and mechanics behind leveraging humor for commercial purposes.

#MemeMarketing #CreatorMarketing #InfluencerMarketing #BrandStrategy #Branding
Viral Memes Aren’t Just for Laughs Anymore— They’re Building Empires - Ad Pulse
How viral memes fuel creator-led brands, turning internet humor and culture into powerful business growth and successs.
adpulse.com
October 13, 2025 at 2:15 PM
Marketers face the challenges of #YouTube paradox; the loss of views and not-enough engagement at global level.
Now, YouTube has opened the window.

Read our piece on YouTube's multi-language audio tracks that is about scalability.

#InfluencerMarketing #BrandUpdate #Unilever #MarketingUpdate
YouTube’s New Multi-Language Audio Is A Game-Changer For Marketers - Ad Pulse
Explore the benefits of new YouTube multi-language audio tracks. The new feature is an advantage for global marketers.
adpulse.com
October 10, 2025 at 1:16 PM
We observe the pulse of marketing world. If you are interested in understanding new trends, ad narratives, gossips from creative departments, and unfiltered opinions on campaign:

Click here: www.linkedin.com/company/ad-p...

#LinkedIn #MarketingMagzine #Followus #AdPulse #AdvertisingMag #WebMag
October 9, 2025 at 2:00 PM
The creator economy has surpassed the point of being top-heavy—it’s now expanding in the middle.

There is a new class of creators: the middle class. Read our piece on 'Middle Class of Creators where Sustainability lies'.

#CreatorEconomy #CreatorMiddleClass #SustainableMarketing #MidTierCreators
The New Middle Class of Creators: Not Viral, Not Small, but Profitable  - Ad Pulse
Discover how the rise of the creator middle class is reshaping the digital economy—profitable, authentic, and redefining success.
adpulse.com
October 8, 2025 at 1:24 PM
This year’s Cannes Lions International Festival of Creativity were not just about celebrating Creativity.

However, with its reputation on the line, Cannes Lions rolled out a new framework of integrity standards to be enforced from 2026 onward.

#FraudAd #CannesLionsRules #AIRegulations #AppliedAI
Cannes Lions 2025 Controversy: Fraud Ads, Fake Data, and the Fight for Integrity - Ad Pulse
Cannes Lions controversy surrounding several ad campaigns tainted the award’s legacy and the event. While the agencies are still posting their Lions awards with huge captions and salutations, it has b...
adpulse.com
October 7, 2025 at 1:12 PM
Stop doing whatever you are working on and Read this. If you are presenting a PPT full of data, your campaign may fall in the darkest pit.

Read our exclusive story on Insight Famine.

adpulse.com/insight-fami...

#insightVsData #MarketingTips #AdCampaign #AdvertisingWorld #Adland
October 6, 2025 at 2:31 PM
AI is not only curating what’s viral—it is redefining virality itself.

Recent examples demonstrate the speed with which things can unravel when “newness,” “unexpectedness,” and “theatricality” come into play.

#AppliedAI #SocialMedia #SocialMarketing #Accessibility #ViralMarketing #ChatGPT
AI Just Changed Social Media Challenges Forever—Here’s How  - Ad Pulse
Discover how AI is transforming social media challenges in 2025—from lip-syncs and dances to deepfakes, viral filters, and hyperreal content.
adpulse.com
October 3, 2025 at 4:35 PM
Meta is pulling the plug on political ads across Europe this October, just as the region gears up for a busy election season.

and a lot more happened in September month. Let's find those stories that matter.

#SeptemberMarketing2025 #MarketingUpdated #MetaAds #Nike #WhydoIt #MarkFumbles
September Marketing Rundown: 6 Must-Know Stories That Shaped the Month - Ad Pulse
Let's do a quick rundown of September marketing roundup, covering celebrity collaborations, controversies, and fumbles.
adpulse.com
October 1, 2025 at 2:30 PM