Jonatan Pinkse
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jonatanpinkse.bsky.social
Jonatan Pinkse
@jonatanpinkse.bsky.social
300 followers 410 following 10 posts

Professor and Director of the Centre for Sustainable Business at King's College London. Doing research on corporate strategies for net zero, tensions in corporate sustainability, and business model innovation. Running in the hills whenever I can. .. more

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jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Sep 8
How can we realistically make progress towards a circular economy? Our perspective is that we are caught between a circular utopia and paralysis.

The main message: there is too much talk, too little support, and the hard limits of physics cannot be ignored.

theconversation.com/the-hard-tru...
The hard truth about the circular economy – real change will take more than refillable bottles
It’s fine if steps towards circularity are small – but progress must be consistent.
theconversation.com

Reposted by Dirk Pilat, Jonatan Pinkse, María Savona

productivity.bsky.social
The Productivity Institute @productivity.bsky.social · Sep 4
The third set of parallel sessions for the day have begun! Including @mariasavona.bsky.social, @jonatanpinkse.bsky.social and Juan Durán discussing their productivity research.

Reposted by Jonatan Pinkse, Elvira Uyarra

regionalstudies.bsky.social
Regional Studies Journal @regionalstudies.bsky.social · Feb 21
New in #OpenAccess: Examining system-level agency in the context of spatially embedded industries: a study of Greater Manchester’s domestic retrofit industry by Matt Ziembla, @elvirauyarra.bsky.social & @jonatanpinkse.bsky.social

www.tandfonline.com/doi/full/10....

Reposted by Jonatan Pinkse

csbusiness.bsky.social
Centre for Sustainable Business @csbusiness.bsky.social · Feb 10
Great to see so many colleagues across @kingscollegelondon.bsky.social come together to discuss how we can turn #NetZero goals into a reality. Thanks @jonatanpinkse.bsky.social and the team at @kingsnmes.bsky.social for an insightful workshop 🤝 #Sustainability
Jonatan Pinkse presents at the workshop Jonatan Pinske addresses a room full of academics.

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Feb 9
Feeling hungry and tired after running the Lady Anne’s Way. Very pleased with the result: 126km in 19h32.

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Jan 19
Uniquely grey colours in the Lakes today

#lakedistrict #fellrunning

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Jan 12
Fantastic views but super tough running conditions. Deep snow at the Bowland Ultra this weekend. #ultrarunning
Runners in deep snow during ultra marathon.

Reposted by Jonatan Pinkse

csbusiness.bsky.social
Centre for Sustainable Business @csbusiness.bsky.social · Jan 10
✨ As we step into 2025, the journey to net zero is more pressing than ever - but how can we help businesses make the transition?

In this article, our Research Director @jonatanpinkse.bsky.social and Professor Laura J. Spence share three insights: lnkd.in/eKdkHNFD
LinkedIn
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lnkd.in

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Dec 17
Following the success of our first workshop, the Centre for Sustainable Business at King's Business School invites submissions for our second Paper and Idea Development Workshop in London on Thursday 20th March 2025.

www.kcl.ac.uk/events/call-...
Call for Papers - Paper and Idea Development Workshop
Join us for the second Centre for Sustainable Business Paper and Idea Development Workshop
www.kcl.ac.uk

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Dec 5
Recently, the Centre for Sustainable Business at King's Business School organised a workshop about accelerating to #netzero. Here, Laura Spence and I give our perspective how businesses and SMEs, in particular, can develop strategies to reduce their GHG emissions.

www.kcl.ac.uk/news/comment...
COMMENT: Accelerating to Net Zero: Insights from Professor Jonatan Pinkse and Professor Laura J. Spence
In this article, Professor Jonatan Pinkse and Professor Laura J. Spence share their three insights on how businesses can transition to Net Zero, as presented at our morning workshop last month.
www.kcl.ac.uk

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Nov 26
The housebuilding sector must evolve to meet the Future Homes Standard and transition towards constructing zero-carbon homes. Matthew Brooker highlights the growing momentum behind timber frame construction as a viable solution. Is this the best way forward?

www.bloomberg.com/opinion/arti...
Wooden Housing Is No Fairy Tale for Britain
England is an outlier in its low use of timber for homebuilding. The climate crisis is changing that.
www.bloomberg.com

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Nov 22
Snowy run on the Friday morning.

jonatanpinkse.bsky.social
Jonatan Pinkse @jonatanpinkse.bsky.social · Nov 15
A butterfly serves as an ideal symbol for my first post on Bluesky. It represents a framework to navigate the opportunities and challenges businesses face when leveraging AI for sustainability. Recently published in Amplify and it is freely available:
www.cutter.com/article/harn...
AI Butterfly Effect for Sustainability