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michaelgaigg.bsky.social
Recency Bias: End strong, that’s what users remember.
hitchhikersguidetodesign.com/book/recency...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
35 • Recency Bias - Hitchhikers Guide to Design
Recency bias is the tendency for people to weigh the most recent information or experience more heavily than earlier ones, sometimes even disproportionately....
hitchhikersguidetodesign.com
November 11, 2025 at 6:29 PM
michaelgaigg.bsky.social
Primacy Bias: First impressions count, design them well.
hitchhikersguidetodesign.com/book/primacy...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
34 • Primacy Bias - Hitchhikers Guide to Design
Primacy bias describes how people tend to remember and be influenced more by the first items in a sequence than by those that come later. In UX, it shows up ...
hitchhikersguidetodesign.com
November 10, 2025 at 7:59 PM
michaelgaigg.bsky.social
Don't rely on the first piece of information you see #AnchoringBias
hitchhikersguidetodesign.com/book/anchori...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
33 • Anchoring Bias - Hitchhikers Guide to Design
Anchoring bias happens when people rely too heavily on the first piece of information they see, the “anchor”, when making decisions. In UX, it shows up when ...
hitchhikersguidetodesign.com
November 7, 2025 at 4:59 PM
michaelgaigg.bsky.social
Confirmation Bias: Seek disproof, not just validation
hitchhikersguidetodesign.com/book/confirm...
#bias #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
32 • Confirmation Bias - Hitchhikers Guide to Design
Confirmation bias is the tendency to favor information that confirms what we already believe, while ignoring or discounting evidence that challenges our assu...
hitchhikersguidetodesign.com
November 6, 2025 at 9:13 PM
michaelgaigg.bsky.social
Sunk cost fallacy: Realize when something just isn't working.
hitchhikersguidetodesign.com/book/sunk-co...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
31 • Sunk Cost Fallacy - Hitchhikers Guide to Design
Sunk cost fallacy is the tendency to keep investing time, effort, or money into something, just because you’ve already invested so much, even when it’s clear...
hitchhikersguidetodesign.com
November 5, 2025 at 4:00 PM
michaelgaigg.bsky.social
Fix the cracks, users notice the small stuff. #BrokenWindowsUX
hitchhikersguidetodesign.com/book/broken-... #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
30 • Broken Windows UX - Hitchhikers Guide to Design
Broken Windows UX happens when small, visible flaws in an interface, like typos, misaligned elements, or inconsistent colors, create a perception that the en...
hitchhikersguidetodesign.com
November 4, 2025 at 4:00 PM
michaelgaigg.bsky.social
Are you ruled by the Highest Paid Person’s Opinion? Learn strategies on how to avoid the #HiPPO
hitchhikersguidetodesign.com/book/hippo/
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
29 • HiPPO - Hitchhikers Guide to Design
HiPPO stands for Highest Paid Person’s Opinion. It describes the all-too-common situation where decisions about design, product, or strategy are driven not b...
hitchhikersguidetodesign.com
November 3, 2025 at 10:20 PM
michaelgaigg.bsky.social
Test before you launch, send in the cavalry (eh, canary). #CanaryRelease
hitchhikersguidetodesign.com/book/canary-...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
28 • Canary Release - Hitchhikers Guide to Design
A canary release is a deployment strategy where you roll out a new feature or version to a small subset of users first, like sending a canary into a coal min...
hitchhikersguidetodesign.com
October 31, 2025 at 3:35 PM
michaelgaigg.bsky.social
UX Theater = Design Thinking without impact.
hitchhikersguidetodesign.com/book/ux-thea...
#UX #Design #UI #UXDesign #ProductDesign #books #DontPanic #UXFails #DesignHumor #DesignThinking
27 • UX Theater - Hitchhikers Guide to Design
UX Theater is when a team goes through the motions of doing user experience work, but without improving the experience. It’s the performance of design thinki...
hitchhikersguidetodesign.com
October 30, 2025 at 3:21 PM
michaelgaigg.bsky.social
#Design isn't a #UX potluck, avoid #DesignByCommittee
hitchhikersguidetodesign.com/book/design-... #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
26 • Design by Committee - Hitchhikers Guide to Design
“Design by committee” happens when too many voices get equal weight in the design process, and instead of a clear vision, you end up with a safe, bland compr...
hitchhikersguidetodesign.com
October 29, 2025 at 3:13 PM
michaelgaigg.bsky.social
Remember that not everyone thinks like you. #FalseConsensusEffect
hitchhikersguidetodesign.com/book/false-c...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
25 • False Consensus Effect - Hitchhikers Guide to Design
The false consensus effect is the tendency to assume that others share your opinions, beliefs, and preferences more than they do. In UX research, it shows up...
hitchhikersguidetodesign.com
October 28, 2025 at 3:21 PM
michaelgaigg.bsky.social
Errors happen, design for them #SadPath
hitchhikersguidetodesign.com/book/sad-path/
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
24 • Sad Path - Hitchhikers Guide to Design
A sad path is the scenario where something goes wrong in a user’s journey, whether it’s an error, invalid input, unexpected behavior, or a dead end. In UX, d...
hitchhikersguidetodesign.com
October 27, 2025 at 10:39 PM
michaelgaigg.bsky.social
Design for joy. But don’t ignore the detours along the #HappyPath
hitchhikersguidetodesign.com/book/happy-p...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
23 • Happy Path - Hitchhikers Guide to Design
The happy path refers to the ideal, friction-free journey a user takes through your product when everything works perfectly, no errors, no edge cases, no une...
hitchhikersguidetodesign.com
October 24, 2025 at 5:54 PM
michaelgaigg.bsky.social
Are you #DogFooding? Get a taste of what your users experience
hitchhikersguidetodesign.com/book/dogfood...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
22 • Dogfooding - Hitchhikers Guide to Design
Dogfooding is the practice of a company using its own product in real-world conditions, just like its customers would. It’s a way for teams to experience the...
hitchhikersguidetodesign.com
October 23, 2025 at 4:18 PM
michaelgaigg.bsky.social
Senior leaders fly into your meetings, swooping and pooping over your designs - sound familiar? Learn how to minimize the #ExecutiveSeagullEffect
hitchhikersguidetodesign.com/book/executi... #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
21 • Executive Seagull Effect - Hitchhikers Guide to Design
The executive seagull effect describes a situation where a senior leader swoops into a design discussion at the last minute, makes loud, disruptive critiques...
hitchhikersguidetodesign.com
October 22, 2025 at 4:57 PM
michaelgaigg.bsky.social
Don’t let your #ABtests rest in peace.
hitchhikersguidetodesign.com/book/ab-ceme...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #ebook #DontPanic #UXFails #DesignHumor
20 • A/B Cemetery - Hitchhikers Guide to Design
The A/B Cemetery is where all those countless tests go to die, forgotten, undocumented, and often unreconciled with product strategy. It’s what happens when ...
hitchhikersguidetodesign.com
October 21, 2025 at 2:27 PM
michaelgaigg.bsky.social
#WizardOfOzTesting is a clever way to test ideas quickly without having to build full functionality yet.
hitchhikersguidetodesign.com/book/wizard-...
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails #DesignHumor
19 • Wizard of Oz Testing - Hitchhikers Guide to Design
Wizard of Oz testing is a research method where users interact with what they believe is a fully functioning product or system, but behind the scenes, a huma...
hitchhikersguidetodesign.com
October 20, 2025 at 3:23 PM
michaelgaigg.bsky.social
Don't force users to unnecessarily bounce back and forth to complete a task. Learn more about #PogoSticking here:
hitchhikersguidetodesign.com/book/18-pogo...
#DesignHumor #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails
18 • Pogo Sticking - Hitchhikers Guide to Design
Pogo sticking describes the frustrating user behavior of repeatedly jumping back and forth between a main page and individual items in a list, like bouncing ...
hitchhikersguidetodesign.com
October 18, 2025 at 3:01 PM
michaelgaigg.bsky.social
Are you a #Whack-A-Mole designer? Fixing one #usability problem seems to create another elsewhere?
#DesignHumor #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails
hitchhikersguidetodesign.com/book/whack-a...
17 • Whack-a-Mole - Hitchhikers Guide to Design
Whack-a-Mole describes a frustrating pattern where fixing one usability problem seems to create another, often in a different part of the system. It’s what h...
hitchhikersguidetodesign.com
October 17, 2025 at 7:56 PM
michaelgaigg.bsky.social
Learn how to manage and pay down your Design Debt.
#DesignDebt #DesignHumor #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails
hitchhikersguidetodesign.com/book/design-...
16 • Design Debt - Hitchhikers Guide to Design
Design debt is the accumulation of shortcuts, inconsistencies, and outdated patterns in a product’s user experience over time. Like financial debt, it lets y...
hitchhikersguidetodesign.com
October 16, 2025 at 4:34 PM
michaelgaigg.bsky.social
What's the origin of #PavingTheCowPath and how can it help you become a better UX Designer? Read on..
#DesignHumor #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails
hitchhikersguidetodesign.com/book/paving-...
15 • Paving the Cow Path - Hitchhikers Guide to Design
Paving the cow path happens when you formalize and reinforce an existing user behavior or process, rather than designing a completely new one. In UX, it mean...
hitchhikersguidetodesign.com
October 15, 2025 at 4:37 PM
michaelgaigg.bsky.social
#Sandbagging: the art of promising less, delivering more… and pretending it was hard.
#DesignHumor #UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #DontPanic #UXFails
hitchhikersguidetodesign.com/book/sandbag...
14 • Sandbagging - Hitchhikers Guide to Design
Sandbagging describes the practice of deliberately lowering expectations or under-promising on what a design, feature, or team can deliver, only to exceed th...
hitchhikersguidetodesign.com
October 14, 2025 at 2:58 PM
michaelgaigg.bsky.social
We all love our rubber ducky, but why actually? Read about the origins of #RubberDucking
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #humor #DontPanic #UXFails
hitchhikersguidetodesign.com/book/rubber-...
13 • Rubber Ducking - Hitchhikers Guide to Design
Rubber ducking is the practice of explaining a problem aloud, often to someone (or something) else, to clarify your own thinking and arrive at a solution. In...
hitchhikersguidetodesign.com
October 13, 2025 at 3:23 PM
michaelgaigg.bsky.social
Maximum energy on minimum impact, are you #BikeShedding again?
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #humor #DontPanic #UXFails
hitchhikersguidetodesign.com/book/bike-sh...
12 • Bike Shedding - Hitchhikers Guide to Design
Bike shedding refers to the tendency of teams to spend disproportionate more time and energy debating trivial or easy-to-understand aspects of a project, whi...
hitchhikersguidetodesign.com
October 10, 2025 at 3:46 PM
michaelgaigg.bsky.social
When you just wanted to fix a button but ended up creating new design system... classic #YakShaving
#UX #Design #UI #UXDesign #ProductDesign #DesignThinking #books #humor #DontPanic #UXFails
hitchhikersguidetodesign.com/book/yak-sha...
11 • Yak Shaving - Hitchhikers Guide to Design
Yak shaving describes the endless, sometimes absurd chain of small, unexpected tasks that you end up doing when trying to complete a bigger goal. In UX work,...
hitchhikersguidetodesign.com
October 9, 2025 at 4:09 PM