Zak Ali
zakali.bsky.social
Zak Ali
@zakali.bsky.social
10+ years at the intersection of marketing, news, and finance. former founder. nyc. general manager, finder.com. views and em dashes are my own.
This was a fun find...

@lilyray.nyc @rustybrick.com @glenngabe
November 11, 2025 at 7:45 PM
The AI job apocalypse keeps not happening

- 95% of AI tools fail to launch.
- AI can't reliably execute on mission-critical workflows
- Hiring reductions primarily affect outsourced roles

My thoughts on AI's impact on the latest jobs data (or lack thereof) thoughtson.substack.com/p/ais-impact...
October 6, 2025 at 6:40 PM
The future of work isn’t just about how many jobs we have, it’s about what kind of jobs they are, who gets to do them, and how long they last.

My thoughts on how AI is impacting jobs numbers www.cnybj.com/opinion-how-...
OPINION: How AI is impacting the monthly job numbers
For nearly a century, monthly job reports from the U.S. Bureau of Labor Statistics have functioned as the nation’s economic checkup. Policymakers, economists,
www.cnybj.com
September 8, 2025 at 1:19 PM
Businesses that rent their traffic from Google Search are bracing for impact.

My thoughts 👇

thoughtson.substack.com/p/thoughts-o...
Thoughts On Bracing for the AI-driven Traffic Apocalypse
Businesses that rent their traffic from Google Search are bracing for impact.
thoughtson.substack.com
June 2, 2025 at 6:54 PM
Eddy Cue disclosed in court testimony today that Google searches declined on Apple devices for the first time in April.

Something that has “never happened in 20 years.”

What’s more, Apple is exploring integrating AI search features into Safari - citing Perplexity by name.
May 7, 2025 at 3:37 PM
S2 ep8 of #Andor will go down in history as one of the most powerful episodes of television of all time
May 7, 2025 at 1:16 PM
The current state of Search shows us that organic search can be _a_ channel, but it can’t be your only channel.
April 4, 2025 at 1:32 PM
Reposted by Zak Ali
I know what you’re thinking: We should mirror the United States government based on how this website is run.
Oh so Twitter is like DOWN down now.
March 10, 2025 at 4:55 PM
Forbes Advisor returns

@lilyray.nyc @rustybrick.com
February 27, 2025 at 2:40 PM
The AI assistance feature in Chrome's inspect tool is pretty handy. Especially, useful when reviewing a site that obfuscates their CSS class names, and a page element's purpose isn't visually obvious
November 27, 2024 at 4:41 PM
Based on this snippet, Scott Bessent seems to argue that money supply is the sole driver of inflation.

However, just to clarify: inflation, by definition, is the rate at which prices increase. Therefore, any action or event that causes prices to rise contributes to inflation.

This includes tariffs
".. During a radio interview Saturday .., Bessent said 'tariffs can’t be inflationary because if the price of one thing goes up -- unless you give people more money -- then they have less money to spend on the other thing, so there is no inflation.'"

@cnn.com
www.cnn.com/2024/11/25/b...
‘Huge relief.’ CEOs exhale after Trump taps Scott Bessent to lead Treasury | CNN Business
Hedge fund executive Scott Bessent survived an internal squabble over the role of Treasury secretary, a key position that will face almost immediate deadlines and pressures.
www.cnn.com
November 25, 2024 at 7:46 PM
Reposted by Zak Ali
Heads-up for sites impacted by the latest 'Site reputation abuse' manual actions. For those trying to circumvent those manual actions by moving that content to another directory, realize that Google has clearly documented their view of 'policy circumvention' right in their spam policy documentation.
November 22, 2024 at 1:05 PM
The work the teams at Forbes Advisor are doing is genuinely good work. I hope a solution that doesn’t involve them being totally removed from Search is possible.

However, it was the right call for Google to enforce their Site Reputation Abuse policy.

A fair internet, is a good internet.
November 21, 2024 at 8:36 PM
Thoughts on Forbes Advisor simply moving to Forbes.com/portfolio and already surging in the rankings?

@lilyray.nyc @glenngabe.bsky.social @rustybrick.com @searchliaison.bsky.social
November 21, 2024 at 8:17 PM
Thoughts on Search coming soon…
November 18, 2024 at 1:23 PM