Trellis Group
@trellisgroup.bsky.social
Trellis Group, formerly GreenBiz Group, empowers professional communities to confront the climate crisis while building a regenerative, just economy.
🚀 Climate-tech startups + big corporations should be a powerhouse partnership… but too often they clash on speed, culture, and expectations.
Joel Makower breaks down why these collaborations fail—and what actually makes them work.
Joel Makower breaks down why these collaborations fail—and what actually makes them work.
How climate tech startups and corporations can collaborate better
Startups and corporations have entirely different business models for innovation. Can they live happily ever after?
trellis.net
November 11, 2025 at 4:48 PM
🚀 Climate-tech startups + big corporations should be a powerhouse partnership… but too often they clash on speed, culture, and expectations.
Joel Makower breaks down why these collaborations fail—and what actually makes them work.
Joel Makower breaks down why these collaborations fail—and what actually makes them work.
🧻 Viral ad? ✅ Humorous? ✅ Ground-breaking? ✅
But when product claims cross the line (e.g., “toxic chemicals” vs “clean bamboo”), the risk skyrockets. Case in point: PlantPaper’s recent campaign.
But when product claims cross the line (e.g., “toxic chemicals” vs “clean bamboo”), the risk skyrockets. Case in point: PlantPaper’s recent campaign.
November 10, 2025 at 5:21 PM
🧻 Viral ad? ✅ Humorous? ✅ Ground-breaking? ✅
But when product claims cross the line (e.g., “toxic chemicals” vs “clean bamboo”), the risk skyrockets. Case in point: PlantPaper’s recent campaign.
But when product claims cross the line (e.g., “toxic chemicals” vs “clean bamboo”), the risk skyrockets. Case in point: PlantPaper’s recent campaign.
What Spanberger’s win in Virginia means for the data center-energy debate ⬇️
Virginia hosts the 🌎's largest concentration of data centers — 600+ facilities — & decisions made there will influence how other states manage the collision between AI ambitions & energy costs.
trellis.net/article/span...
Virginia hosts the 🌎's largest concentration of data centers — 600+ facilities — & decisions made there will influence how other states manage the collision between AI ambitions & energy costs.
trellis.net/article/span...
Spanberger's Virginia win and the future of data centers
Spanberger's moves will be closely watched by policymakers in other states where Big Tech is racing to build new AI data centers.
trellis.net
November 7, 2025 at 4:53 PM
What Spanberger’s win in Virginia means for the data center-energy debate ⬇️
Virginia hosts the 🌎's largest concentration of data centers — 600+ facilities — & decisions made there will influence how other states manage the collision between AI ambitions & energy costs.
trellis.net/article/span...
Virginia hosts the 🌎's largest concentration of data centers — 600+ facilities — & decisions made there will influence how other states manage the collision between AI ambitions & energy costs.
trellis.net/article/span...
The SBTi has rolled out a new draft of its Corporate Net-Zero Standard that shifts from promise to action.
It now demands:
• clearer Scope 2/3 guidance
• mandatory climate transition plans for large companies
• public comment open now (until Dec 8)
Read our full analysis ⬇️
It now demands:
• clearer Scope 2/3 guidance
• mandatory climate transition plans for large companies
• public comment open now (until Dec 8)
Read our full analysis ⬇️
SBTi drops latest net-zero draft: What’s new
SBTi, the standard-setter for the net-zero transition, is offering more flexibility on targets — and requiring action on ongoing emissions.
trellis.net
November 6, 2025 at 4:26 PM
The SBTi has rolled out a new draft of its Corporate Net-Zero Standard that shifts from promise to action.
It now demands:
• clearer Scope 2/3 guidance
• mandatory climate transition plans for large companies
• public comment open now (until Dec 8)
Read our full analysis ⬇️
It now demands:
• clearer Scope 2/3 guidance
• mandatory climate transition plans for large companies
• public comment open now (until Dec 8)
Read our full analysis ⬇️
Are the foundations of corporate sustainability built on outdated assumptions?
Our latest Trellis piece breaks down 5 core beliefs that no longer hold up — from unreliable global pledges to the myth that transparency automatically drives change.
Our latest Trellis piece breaks down 5 core beliefs that no longer hold up — from unreliable global pledges to the myth that transparency automatically drives change.
It's time to ditch these 5 sustainability assumptions
Relying on global pledges and blanket stakeholder capitalism won't work as well anymore.
trellis.net
November 5, 2025 at 6:18 PM
Are the foundations of corporate sustainability built on outdated assumptions?
Our latest Trellis piece breaks down 5 core beliefs that no longer hold up — from unreliable global pledges to the myth that transparency automatically drives change.
Our latest Trellis piece breaks down 5 core beliefs that no longer hold up — from unreliable global pledges to the myth that transparency automatically drives change.
Reposted by Trellis Group
Last week, Yaryna Shura and I had the pleasure of leading a Breakfast Strategy Lab for @wbcsd.bsky.social members and partners at the @trellisgroup.bsky.social #TrellisImpact event in San Jose.
www.linkedin.com/posts/wsisso...
#TrellisImpact25 #Decarbonization #Sustainability #ClimateAction
www.linkedin.com/posts/wsisso...
#TrellisImpact25 #Decarbonization #Sustainability #ClimateAction
November 3, 2025 at 11:41 PM
Last week, Yaryna Shura and I had the pleasure of leading a Breakfast Strategy Lab for @wbcsd.bsky.social members and partners at the @trellisgroup.bsky.social #TrellisImpact event in San Jose.
www.linkedin.com/posts/wsisso...
#TrellisImpact25 #Decarbonization #Sustainability #ClimateAction
www.linkedin.com/posts/wsisso...
#TrellisImpact25 #Decarbonization #Sustainability #ClimateAction
⚠️ Big tech + nuclear = new dynamics.
Tech giants investing in nuclear capacity may be creating a two-tier energy system while broader decarb lags.
What if the most important question about nuclear wasn’t “can we build it?” but “should we let corporations decide?”
Tech giants investing in nuclear capacity may be creating a two-tier energy system while broader decarb lags.
What if the most important question about nuclear wasn’t “can we build it?” but “should we let corporations decide?”
The catch-22 of nuclear power
What makes the nuclear renaissance consequential isn't the technology, but how it's being deployed and who benefits from it.
trellis.net
November 3, 2025 at 7:45 PM
⚠️ Big tech + nuclear = new dynamics.
Tech giants investing in nuclear capacity may be creating a two-tier energy system while broader decarb lags.
What if the most important question about nuclear wasn’t “can we build it?” but “should we let corporations decide?”
Tech giants investing in nuclear capacity may be creating a two-tier energy system while broader decarb lags.
What if the most important question about nuclear wasn’t “can we build it?” but “should we let corporations decide?”
Walmart is electrifying its last-mile delivery fleet — thousands of EVs deployed, replacing gas-powered vans.
➡️ Read the playbook:
➡️ Read the playbook:
How Walmart deployed thousands of EVs and charging stations
With no one-size-fits-all solution, the retailer ran quick tests and leaned on feedback from employees.
trellis.net
November 3, 2025 at 7:23 PM
Walmart is electrifying its last-mile delivery fleet — thousands of EVs deployed, replacing gas-powered vans.
➡️ Read the playbook:
➡️ Read the playbook:
Reposted by Trellis Group
What an honor to be recognized by our peers and fellow travelers in #climatetech! And how inspiring to see the pitches of the other amazing presenting startups! We are so proud to part of this incredible community - we won't let you down! 💪🙏
The Trellis Climate Tech Startup of 2025 🎉
Among five standout finalists, one breakthrough captured the audience: DexMat. Their carbon-nanotube material is lighter, stronger & more conductive — unlocking new possibilities across energy, transportation & aerospace. Learn more: buff.ly/8xQJOH5
Among five standout finalists, one breakthrough captured the audience: DexMat. Their carbon-nanotube material is lighter, stronger & more conductive — unlocking new possibilities across energy, transportation & aerospace. Learn more: buff.ly/8xQJOH5
October 30, 2025 at 7:27 PM
What an honor to be recognized by our peers and fellow travelers in #climatetech! And how inspiring to see the pitches of the other amazing presenting startups! We are so proud to part of this incredible community - we won't let you down! 💪🙏
Reposted by Trellis Group
Impressive work from DexMat and the Trellis team. The future looks bright for climate tech 🌱
October 30, 2025 at 8:17 PM
Impressive work from DexMat and the Trellis team. The future looks bright for climate tech 🌱
Reposted by Trellis Group
The Bill Weihl Awards will honor *two* individuals who have used their climate voice & demonstrated an outstanding commitment to advocate for climate policy. Winners will receive an expenses paid trip to attend #GreenBiz26 in Phoenix, AZ this coming February hosted by @trellisgroup.bsky.social! 🌵🎉🏜
October 31, 2025 at 8:17 PM
The Bill Weihl Awards will honor *two* individuals who have used their climate voice & demonstrated an outstanding commitment to advocate for climate policy. Winners will receive an expenses paid trip to attend #GreenBiz26 in Phoenix, AZ this coming February hosted by @trellisgroup.bsky.social! 🌵🎉🏜
Calvin Klein says: send us your underwear (any brand). Their new take-back program steps into one of fashion’s toughest categories. Why? Because intimates are everywhere — and almost never recycled.
Why Calvin Klein wants your underwear back
The PVH brand's Re-Calvin program dares to tackle intimates, a product category most circular efforts avoid.
trellis.net
November 3, 2025 at 6:28 PM
Calvin Klein says: send us your underwear (any brand). Their new take-back program steps into one of fashion’s toughest categories. Why? Because intimates are everywhere — and almost never recycled.
The Trellis Climate Tech Startup of 2025 🎉
Among five standout finalists, one breakthrough captured the audience: DexMat. Their carbon-nanotube material is lighter, stronger & more conductive — unlocking new possibilities across energy, transportation & aerospace. Learn more: buff.ly/8xQJOH5
Among five standout finalists, one breakthrough captured the audience: DexMat. Their carbon-nanotube material is lighter, stronger & more conductive — unlocking new possibilities across energy, transportation & aerospace. Learn more: buff.ly/8xQJOH5
October 30, 2025 at 4:06 PM
The Trellis Climate Tech Startup of 2025 🎉
Among five standout finalists, one breakthrough captured the audience: DexMat. Their carbon-nanotube material is lighter, stronger & more conductive — unlocking new possibilities across energy, transportation & aerospace. Learn more: buff.ly/8xQJOH5
Among five standout finalists, one breakthrough captured the audience: DexMat. Their carbon-nanotube material is lighter, stronger & more conductive — unlocking new possibilities across energy, transportation & aerospace. Learn more: buff.ly/8xQJOH5
"Our mission is to create an equitable world of abundance. Some may argue that we have abundance today - but it’s not equitable." - Anousheh Ansari, CEO, @xprize.org at #TrellisImpact 🌎
October 29, 2025 at 9:24 PM
"Our mission is to create an equitable world of abundance. Some may argue that we have abundance today - but it’s not equitable." - Anousheh Ansari, CEO, @xprize.org at #TrellisImpact 🌎
“We have to remember we are a planet. Space is part of our ecosystem. If we can find a sustainable way to take advantage of the resources around us, that will make our life better here on Earth,” - Anousheh Ansari, CEO, @xprize.org at Trellis Impact.
October 29, 2025 at 9:21 PM
“We have to remember we are a planet. Space is part of our ecosystem. If we can find a sustainable way to take advantage of the resources around us, that will make our life better here on Earth,” - Anousheh Ansari, CEO, @xprize.org at Trellis Impact.
Live at Trellis Impact: “Imagination is one of the most unique gifts we have as human beings,” - Anousheh Ansari, CEO, @xprize.org
October 29, 2025 at 9:14 PM
Live at Trellis Impact: “Imagination is one of the most unique gifts we have as human beings,” - Anousheh Ansari, CEO, @xprize.org
Live at Trellis Impact: “If we have been able to find virtuous cycles with objects as simple as shoes, you all can find virtuous cycles in your own work." - Danny Chambers, Designer, Alamanac.
October 29, 2025 at 9:11 PM
Live at Trellis Impact: “If we have been able to find virtuous cycles with objects as simple as shoes, you all can find virtuous cycles in your own work." - Danny Chambers, Designer, Alamanac.
Live at Trellis Impact: “Our time and energy is going to be spent with reducing emissions first - always. However we have to take responsibility for the emissions we didn’t reduce.” - @atlassian.bsky.social chief #sustainability officer Jessica Hyman.
October 29, 2025 at 9:01 PM
Live at Trellis Impact: “Our time and energy is going to be spent with reducing emissions first - always. However we have to take responsibility for the emissions we didn’t reduce.” - @atlassian.bsky.social chief #sustainability officer Jessica Hyman.
Live at Trellis Impact: “Our net zero strategy has always benefitted from being challenged,” - @atlassian.bsky.social chief sustainability officer Jessica Hyman in conversation with @greentechlady.bsky.social, Editor-at-Large, @trellisgroup.bsky.social
October 29, 2025 at 8:56 PM
Live at Trellis Impact: “Our net zero strategy has always benefitted from being challenged,” - @atlassian.bsky.social chief sustainability officer Jessica Hyman in conversation with @greentechlady.bsky.social, Editor-at-Large, @trellisgroup.bsky.social
“We have the same ask to all suppliers which is to set a target through SBTI,” - @atlassian.bsky.social chief sustainability officer Jessica Hyman in conversation with @greentechlady.bsky.social, Editor-at-Large, @trellisgroup.bsky.social at Trellis Impact.
October 29, 2025 at 8:55 PM
“We have the same ask to all suppliers which is to set a target through SBTI,” - @atlassian.bsky.social chief sustainability officer Jessica Hyman in conversation with @greentechlady.bsky.social, Editor-at-Large, @trellisgroup.bsky.social at Trellis Impact.
Live at Trellis Impact: “Value creation for and by nature is not a zero sum game.” - Margaret O’Gorman, CEO, @tandemglobal.bsky.social.
Watch event keynotes for free here: trellis.net/events/trell...
Watch event keynotes for free here: trellis.net/events/trell...
October 29, 2025 at 8:31 PM
Live at Trellis Impact: “Value creation for and by nature is not a zero sum game.” - Margaret O’Gorman, CEO, @tandemglobal.bsky.social.
Watch event keynotes for free here: trellis.net/events/trell...
Watch event keynotes for free here: trellis.net/events/trell...
“If Jane Goodall was here today she would say to you: You can take action for the planet in whatever way you can. Hope is a thing that requires action.” - Margaret O’Gorman, CEO, @tandemglobal.bsky.social at Trellis Impact.
October 29, 2025 at 8:30 PM
“If Jane Goodall was here today she would say to you: You can take action for the planet in whatever way you can. Hope is a thing that requires action.” - Margaret O’Gorman, CEO, @tandemglobal.bsky.social at Trellis Impact.
Live at Trellis Impact: “The fact that the world is grey is part of human activity,” - Margaret O’Gorman, CEO, @tandemglobal.bsky.social. Watch for free: trellis.net/events/trell...
October 29, 2025 at 8:25 PM
Live at Trellis Impact: “The fact that the world is grey is part of human activity,” - Margaret O’Gorman, CEO, @tandemglobal.bsky.social. Watch for free: trellis.net/events/trell...
🚽 Your bathroom break can be a sustainability moment. The bathroom aisle may not be glamorous but it’s quietly becoming a battleground for sustainability cred + brand differentiation.
Startups like PlantPaper & Potty Mouth are trading cutesy mascots for bleep-worthy humor & blunt health claims.
Startups like PlantPaper & Potty Mouth are trading cutesy mascots for bleep-worthy humor & blunt health claims.
Toilet paper startups sell 'clean' product with audacious ads
Spots playing on health fears mark a shift in sustainability messaging towards literal potty humor.
trellis.net
October 29, 2025 at 4:42 PM
🚽 Your bathroom break can be a sustainability moment. The bathroom aisle may not be glamorous but it’s quietly becoming a battleground for sustainability cred + brand differentiation.
Startups like PlantPaper & Potty Mouth are trading cutesy mascots for bleep-worthy humor & blunt health claims.
Startups like PlantPaper & Potty Mouth are trading cutesy mascots for bleep-worthy humor & blunt health claims.
The next generation of sustainability leaders — on stage at Trellis Impact!
Trellis Impact Emerging Leaders are driving change across industries & communities. Seeing them together in San Jose reminds us what the future of climate leadership looks like — bold, creative & collaborative!
Trellis Impact Emerging Leaders are driving change across industries & communities. Seeing them together in San Jose reminds us what the future of climate leadership looks like — bold, creative & collaborative!
October 28, 2025 at 10:31 PM
The next generation of sustainability leaders — on stage at Trellis Impact!
Trellis Impact Emerging Leaders are driving change across industries & communities. Seeing them together in San Jose reminds us what the future of climate leadership looks like — bold, creative & collaborative!
Trellis Impact Emerging Leaders are driving change across industries & communities. Seeing them together in San Jose reminds us what the future of climate leadership looks like — bold, creative & collaborative!