SWR Data
@swr-data.bsky.social
SWR Data is a sex worker-led market research focusing on adult creators and consumers. Featured in New York Times, Wired, Hollywood Reporter, NPR, Slate, Marketplace and others. Co-founders @melrose.bsky.social & mikestabile.bsky.social
Just sent. Thanks for being part of this.
November 18, 2025 at 9:27 PM
Just sent. Thanks for being part of this.
If you've already participated in State of the Creator in past years, it's probably already in your inbox.
But if not and you're a creator, reach out from your creator profile and we'll follow back and DM you the survey link.
But if not and you're a creator, reach out from your creator profile and we'll follow back and DM you the survey link.
November 18, 2025 at 7:51 PM
If you've already participated in State of the Creator in past years, it's probably already in your inbox.
But if not and you're a creator, reach out from your creator profile and we'll follow back and DM you the survey link.
But if not and you're a creator, reach out from your creator profile and we'll follow back and DM you the survey link.
Also want to note that we're thrilled to have everyone be involved, but some types of creators are harder to reach than others, including trans/gnc creators, male creators, M4M creators, creators of color, newer/younger creators. More people = more meaningful data. Hit us up.
November 15, 2025 at 12:49 AM
Also want to note that we're thrilled to have everyone be involved, but some types of creators are harder to reach than others, including trans/gnc creators, male creators, M4M creators, creators of color, newer/younger creators. More people = more meaningful data. Hit us up.
Just sent. Thanks for being part of this.
November 15, 2025 at 12:40 AM
Just sent. Thanks for being part of this.
Thank you! The community is really diverse and diffuse, and the more experiences we can represent the more accurate the data we can provide. And the more money we can raise for SW groups this year.
November 14, 2025 at 11:21 PM
Thank you! The community is really diverse and diffuse, and the more experiences we can represent the more accurate the data we can provide. And the more money we can raise for SW groups this year.
Check your messages
November 14, 2025 at 11:19 PM
Check your messages
You don't have to take the survey to get the report. It's open to everyone, but each year we have tried to expand the base so that we're getting more and more people's experiences.
Because there's so much misinformation out there and that info is so often used against us.
Because there's so much misinformation out there and that info is so often used against us.
November 14, 2025 at 8:07 PM
You don't have to take the survey to get the report. It's open to everyone, but each year we have tried to expand the base so that we're getting more and more people's experiences.
Because there's so much misinformation out there and that info is so often used against us.
Because there's so much misinformation out there and that info is so often used against us.
After the survey is closed, we take the data, analyze it and provide a report to creators to help them understand where they fit into the overall community and (hopefully) give some sense as to how they can grow their revenue and businesses in the coming year.
November 14, 2025 at 8:01 PM
After the survey is closed, we take the data, analyze it and provide a report to creators to help them understand where they fit into the overall community and (hopefully) give some sense as to how they can grow their revenue and businesses in the coming year.
State of the Creator is unlike anything that's being done in adult. It's done by creators for creators to help give a more accurate picture of the current community and market. Who is succeeding? Who is struggling? What is being censored? How much are we earning?
It cuts through the hype and noise.
It cuts through the hype and noise.
November 14, 2025 at 7:59 PM
State of the Creator is unlike anything that's being done in adult. It's done by creators for creators to help give a more accurate picture of the current community and market. Who is succeeding? Who is struggling? What is being censored? How much are we earning?
It cuts through the hype and noise.
It cuts through the hype and noise.
For those unfamiliar with the State of the Creator, you can get a sense of past reports here.
Last year, over 400 creators shared their experiences in the adult industry. Together, it helped us share what platforms/sectors/strategy are most successful for creators, and the challenges creators face.
Last year, over 400 creators shared their experiences in the adult industry. Together, it helped us share what platforms/sectors/strategy are most successful for creators, and the challenges creators face.
Our 2024 Top Platform List is out! @onlyfansblue.bsky.social is still #1 (used by 71% of creators), with ManyVids @manyvids.bsky.social, 53%), @fansly.com (36%), @realloyalfans.bsky.social, 35%) and @clips4sale.com (30%) rounding out the Big 5.
LoyalFans is growing fastest. Full report below.
LoyalFans is growing fastest. Full report below.
November 14, 2025 at 7:56 PM
For those unfamiliar with the State of the Creator, you can get a sense of past reports here.
Last year, over 400 creators shared their experiences in the adult industry. Together, it helped us share what platforms/sectors/strategy are most successful for creators, and the challenges creators face.
Last year, over 400 creators shared their experiences in the adult industry. Together, it helped us share what platforms/sectors/strategy are most successful for creators, and the challenges creators face.
SWRData's State of the Creator is a collaborative project between @melrose.bsky.social (of @sexworkceo.bsky.social) and @mikestabile.bsky.social to help creators better understand their community, work and economy.
Questions? Hit us up!
Questions? Hit us up!
December 19, 2024 at 10:29 PM
SWRData's State of the Creator is a collaborative project between @melrose.bsky.social (of @sexworkceo.bsky.social) and @mikestabile.bsky.social to help creators better understand their community, work and economy.
Questions? Hit us up!
Questions? Hit us up!
We'll be posting excerpts of key data insights that we think are valuable to creators, but the segment of the report detailing top fan and cam platforms (as well as income trends for adult creators) is free below. ⬇️
www.canva.com/design/DAGZs...
www.canva.com/design/DAGZs...
December 19, 2024 at 10:27 PM
We'll be posting excerpts of key data insights that we think are valuable to creators, but the segment of the report detailing top fan and cam platforms (as well as income trends for adult creators) is free below. ⬇️
www.canva.com/design/DAGZs...
www.canva.com/design/DAGZs...
About 1 in 5 adult creators is a creator of color. Even with the fan content revolution, creators of color face significant hurdles to earning as much as white creators — and perhaps as a result, are more likely to treat 'adult' as a business — and seek out educational resources and business tools.
December 13, 2024 at 1:48 AM
About 1 in 5 adult creators is a creator of color. Even with the fan content revolution, creators of color face significant hurdles to earning as much as white creators — and perhaps as a result, are more likely to treat 'adult' as a business — and seek out educational resources and business tools.
Most creators (74%) are women, and most of them are making solo content.
Men make up 14% of creators, about the same percentage (12.8%) are GNC/non-binary/agender. About 7% of creators (any gender) identified as trans.
Most men in the industry have another job.
Men make up 14% of creators, about the same percentage (12.8%) are GNC/non-binary/agender. About 7% of creators (any gender) identified as trans.
Most men in the industry have another job.
December 13, 2024 at 1:41 AM
Most creators (74%) are women, and most of them are making solo content.
Men make up 14% of creators, about the same percentage (12.8%) are GNC/non-binary/agender. About 7% of creators (any gender) identified as trans.
Most men in the industry have another job.
Men make up 14% of creators, about the same percentage (12.8%) are GNC/non-binary/agender. About 7% of creators (any gender) identified as trans.
Most men in the industry have another job.
The MILF is here to stay (and this one's NOT 22).
There are now as many adult creators OVER 35 as there are UNDER 35. Men skew this a little bit (they tend to be older), but the myth that this is an industry driven by young innocent women doesn't seem to be born out by the data.
There are now as many adult creators OVER 35 as there are UNDER 35. Men skew this a little bit (they tend to be older), but the myth that this is an industry driven by young innocent women doesn't seem to be born out by the data.
December 13, 2024 at 1:24 AM
The MILF is here to stay (and this one's NOT 22).
There are now as many adult creators OVER 35 as there are UNDER 35. Men skew this a little bit (they tend to be older), but the myth that this is an industry driven by young innocent women doesn't seem to be born out by the data.
There are now as many adult creators OVER 35 as there are UNDER 35. Men skew this a little bit (they tend to be older), but the myth that this is an industry driven by young innocent women doesn't seem to be born out by the data.