Strategy And
@strategyand.bsky.social
www.strategyandpositioning.com
At strategy& we use our expertise to deliver analysis, insights and superior answers by using data, meta-cognition and creativity as we simple know and believe that there’s always a better way to win than we have already!
At strategy& we use our expertise to deliver analysis, insights and superior answers by using data, meta-cognition and creativity as we simple know and believe that there’s always a better way to win than we have already!
Tip 10 - Incorporating EA (Enterprise Architecture)
For EA to be seen as strategic by the executive, they must be able to see the value it can create. Link components to outcomes to start, but ensure articulation is in business speak not jargon!
#enterprisearchitecture #businessexecutives #strategy
For EA to be seen as strategic by the executive, they must be able to see the value it can create. Link components to outcomes to start, but ensure articulation is in business speak not jargon!
#enterprisearchitecture #businessexecutives #strategy
December 5, 2024 at 10:28 AM
Tip 10 - Incorporating EA (Enterprise Architecture)
For EA to be seen as strategic by the executive, they must be able to see the value it can create. Link components to outcomes to start, but ensure articulation is in business speak not jargon!
#enterprisearchitecture #businessexecutives #strategy
For EA to be seen as strategic by the executive, they must be able to see the value it can create. Link components to outcomes to start, but ensure articulation is in business speak not jargon!
#enterprisearchitecture #businessexecutives #strategy
Tip 9 Understanding Change!
Structural tasks are easy (hierarchy & management reports), but the interpersonal & cultural shift is much harder & why failure is so high
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
Structural tasks are easy (hierarchy & management reports), but the interpersonal & cultural shift is much harder & why failure is so high
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
December 3, 2024 at 11:23 PM
Tip 9 Understanding Change!
Structural tasks are easy (hierarchy & management reports), but the interpersonal & cultural shift is much harder & why failure is so high
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
Structural tasks are easy (hierarchy & management reports), but the interpersonal & cultural shift is much harder & why failure is so high
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
Tip 8 Understanding your domain!
If your new winning strategy is linked to your existing culture, capabilities & processes/systems then you will likely fail!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
If your new winning strategy is linked to your existing culture, capabilities & processes/systems then you will likely fail!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
December 3, 2024 at 11:08 PM
Tip 8 Understanding your domain!
If your new winning strategy is linked to your existing culture, capabilities & processes/systems then you will likely fail!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
If your new winning strategy is linked to your existing culture, capabilities & processes/systems then you will likely fail!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
Tip 7 Controversial - Branding!
When rebranding show a stepped approach that ensures you don’t break your customers existing habits with you! (Need a blueprint?)
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
When rebranding show a stepped approach that ensures you don’t break your customers existing habits with you! (Need a blueprint?)
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
December 3, 2024 at 9:07 AM
Tip 7 Controversial - Branding!
When rebranding show a stepped approach that ensures you don’t break your customers existing habits with you! (Need a blueprint?)
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
When rebranding show a stepped approach that ensures you don’t break your customers existing habits with you! (Need a blueprint?)
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing #branding
Tip 6 - Another big one!
It’s better to be 1st in a new category than trying to be “better” with a weak position in your existing category.
2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
It’s better to be 1st in a new category than trying to be “better” with a weak position in your existing category.
2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 25, 2024 at 4:18 PM
Tip 6 - Another big one!
It’s better to be 1st in a new category than trying to be “better” with a weak position in your existing category.
2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
It’s better to be 1st in a new category than trying to be “better” with a weak position in your existing category.
2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Tip 6 - Another big one!
What position do you own in the mind of your customer?
Being known for something specific helps you win, the best way to do that is to be 1st!
1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
What position do you own in the mind of your customer?
Being known for something specific helps you win, the best way to do that is to be 1st!
1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 25, 2024 at 4:15 PM
Tip 6 - Another big one!
What position do you own in the mind of your customer?
Being known for something specific helps you win, the best way to do that is to be 1st!
1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
What position do you own in the mind of your customer?
Being known for something specific helps you win, the best way to do that is to be 1st!
1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Tip 5b- A big one contd…
Strategy is about choices & integrated ones at that. Planning is about doing something in the future with a budget & timescale and some sort of ROI 2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Strategy is about choices & integrated ones at that. Planning is about doing something in the future with a budget & timescale and some sort of ROI 2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 21, 2024 at 9:11 AM
Tip 5b- A big one contd…
Strategy is about choices & integrated ones at that. Planning is about doing something in the future with a budget & timescale and some sort of ROI 2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Strategy is about choices & integrated ones at that. Planning is about doing something in the future with a budget & timescale and some sort of ROI 2/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Tip 5a- A big one & learnt from the great RogerM
Planning is NOT strategy, even when you add the word “strategic” before. Planning is knowable, controllable & easily doable 1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Planning is NOT strategy, even when you add the word “strategic” before. Planning is knowable, controllable & easily doable 1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 21, 2024 at 9:08 AM
Tip 5a- A big one & learnt from the great RogerM
Planning is NOT strategy, even when you add the word “strategic” before. Planning is knowable, controllable & easily doable 1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Planning is NOT strategy, even when you add the word “strategic” before. Planning is knowable, controllable & easily doable 1/2
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Tip 5 - There is no data on the future, so your current strategy is as risky as any new strategy. The key is to work up a new strategy based on logic & tested appropriately…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 20, 2024 at 2:40 PM
Tip 5 - There is no data on the future, so your current strategy is as risky as any new strategy. The key is to work up a new strategy based on logic & tested appropriately…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Some good points made in this book by Phil Morgan too!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 20, 2024 at 12:26 AM
Some good points made in this book by Phil Morgan too!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Tip 4 - The battleground is for the mind and perception not for product!
The top 3 products in one market can be reversed in another market proving customers buy on perception…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
The top 3 products in one market can be reversed in another market proving customers buy on perception…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 20, 2024 at 12:22 AM
Tip 4 - The battleground is for the mind and perception not for product!
The top 3 products in one market can be reversed in another market proving customers buy on perception…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
The top 3 products in one market can be reversed in another market proving customers buy on perception…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Tip 3 - Where you offer a similar value equation, customers will choose the lowest price…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 19, 2024 at 9:15 AM
Tip 3 - Where you offer a similar value equation, customers will choose the lowest price…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
Worth a read…
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation #marketing
November 18, 2024 at 10:17 PM
Tip 2 - Remember companies don’t compete, but your products and services do!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation
November 18, 2024 at 9:55 PM
Tip 2 - Remember companies don’t compete, but your products and services do!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking #innovation
Tip 1 - You can’t get there from here!
Can’t remember where I heard this (sorry) but as experts in creating superior choices it”s a key skill knowing how to recognise this challenge!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking & #innovation
Can’t remember where I heard this (sorry) but as experts in creating superior choices it”s a key skill knowing how to recognise this challenge!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking & #innovation
November 18, 2024 at 1:39 PM
Tip 1 - You can’t get there from here!
Can’t remember where I heard this (sorry) but as experts in creating superior choices it”s a key skill knowing how to recognise this challenge!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking & #innovation
Can’t remember where I heard this (sorry) but as experts in creating superior choices it”s a key skill knowing how to recognise this challenge!
#insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking & #innovation
StrategyAnd will be delivering our views, tips and expertise on how to get improved answers and superior solutions whether competitor analysis or commercial positioning using #insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking and #innovation
November 18, 2024 at 1:07 PM
StrategyAnd will be delivering our views, tips and expertise on how to get improved answers and superior solutions whether competitor analysis or commercial positioning using #insight #strategy #businesstips #enterprisearchitecture #digital #systemsthinking #designthinking and #innovation