And so...what? Genuinely, asking, if standing on principle is a worthless thing, because the other guy is just going to be terrible anyway... isn't that just admitting "this system is absolutely broken and it cannot be fixed by normal means?" Because it certainly sounds like it.

It's almost entirely a social media/influencer thing.

It's also got something akin to shredded phyllo dough inside. *Now* is it worth the huge upcharge they've slapped on it because it's trendy?

Very kind of you to say so, my friend!