Harrell Media Group
@ronharrellradio.bsky.social
StoryFinder + Brand Consultant + Talent Coach www.HarrellMediaGroup.com
Indiana scored first in the #Big10Championship. Bumper music going into the break was “R.O.C.K. in the USA” by John Mellencamp. Nice touch, @foxsports.com.web.brid.gy
December 7, 2025 at 1:45 AM
Indiana scored first in the #Big10Championship. Bumper music going into the break was “R.O.C.K. in the USA” by John Mellencamp. Nice touch, @foxsports.com.web.brid.gy
Bumper music is off to a good start. “Won’t Get Fooled Again,” The Who. #SECchampionship
December 6, 2025 at 9:31 PM
Bumper music is off to a good start. “Won’t Get Fooled Again,” The Who. #SECchampionship
*Grandpa is gearing up for fatherhood again with his much younger wife.
*A woman questioning why it took so long to realize the marriage was over.
*How many kids did you have at age 32?
These and other stories are in the Thanksgiving Edition of this week's StoryFinder!
tr.ee/StoryFinder_...
*A woman questioning why it took so long to realize the marriage was over.
*How many kids did you have at age 32?
These and other stories are in the Thanksgiving Edition of this week's StoryFinder!
tr.ee/StoryFinder_...
StoryFinder: The Thanksgiving Edition
Join the StoryFinder conversations about what Thanksgiving means to different people, as shared by rideshare clients on their journeys.
tr.ee
December 3, 2025 at 7:47 PM
*Grandpa is gearing up for fatherhood again with his much younger wife.
*A woman questioning why it took so long to realize the marriage was over.
*How many kids did you have at age 32?
These and other stories are in the Thanksgiving Edition of this week's StoryFinder!
tr.ee/StoryFinder_...
*A woman questioning why it took so long to realize the marriage was over.
*How many kids did you have at age 32?
These and other stories are in the Thanksgiving Edition of this week's StoryFinder!
tr.ee/StoryFinder_...
Rivalry Weekend: one game can erase years of disappointment. Brands face the same challenge. How do we create passionate bonds beyond discounts and rewards?
Audio, video, words, & images spark loyalty transcending transactions. But it starts with human interaction. Good luck this weekend!
Audio, video, words, & images spark loyalty transcending transactions. But it starts with human interaction. Good luck this weekend!
November 29, 2025 at 5:51 PM
Rivalry Weekend: one game can erase years of disappointment. Brands face the same challenge. How do we create passionate bonds beyond discounts and rewards?
Audio, video, words, & images spark loyalty transcending transactions. But it starts with human interaction. Good luck this weekend!
Audio, video, words, & images spark loyalty transcending transactions. But it starts with human interaction. Good luck this weekend!
This is my Black Friday.
We adapt to trends and lead our audiences to success.
Following the herd is often survival and success.
But remember to define your brand’s meaning through its differences.
It takes courage and discernment.
Dark Roast. No Room. Porcelain Mug.
We adapt to trends and lead our audiences to success.
Following the herd is often survival and success.
But remember to define your brand’s meaning through its differences.
It takes courage and discernment.
Dark Roast. No Room. Porcelain Mug.
November 28, 2025 at 3:40 PM
This is my Black Friday.
We adapt to trends and lead our audiences to success.
Following the herd is often survival and success.
But remember to define your brand’s meaning through its differences.
It takes courage and discernment.
Dark Roast. No Room. Porcelain Mug.
We adapt to trends and lead our audiences to success.
Following the herd is often survival and success.
But remember to define your brand’s meaning through its differences.
It takes courage and discernment.
Dark Roast. No Room. Porcelain Mug.
Jack White performing Seven Nation Army at the end of his halftime performance.
A large number of viewers thinking, “Oh, that’s where that stadium chant comes from.” 🧐 #DETvsGB
A large number of viewers thinking, “Oh, that’s where that stadium chant comes from.” 🧐 #DETvsGB
November 27, 2025 at 7:54 PM
Jack White performing Seven Nation Army at the end of his halftime performance.
A large number of viewers thinking, “Oh, that’s where that stadium chant comes from.” 🧐 #DETvsGB
A large number of viewers thinking, “Oh, that’s where that stadium chant comes from.” 🧐 #DETvsGB
The Big Story gets 24-72 hours before it moves on to the next shiny object.
When the story is “over,” there’s an opportunity to create what I call Sustainable Community Content based on needs, not headlines.
Thank you for reading and thinking!
tr.ee/hunger
When the story is “over,” there’s an opportunity to create what I call Sustainable Community Content based on needs, not headlines.
Thank you for reading and thinking!
tr.ee/hunger
Shutdown? The Story Changed, But The Hunger Didn't. Radio's Response and Opportunity.
Discover the ongoing hunger crisis beyond the government shutdown. Media can play a vital role in creating sustainable community content.
tr.ee
November 22, 2025 at 4:30 PM
The Big Story gets 24-72 hours before it moves on to the next shiny object.
When the story is “over,” there’s an opportunity to create what I call Sustainable Community Content based on needs, not headlines.
Thank you for reading and thinking!
tr.ee/hunger
When the story is “over,” there’s an opportunity to create what I call Sustainable Community Content based on needs, not headlines.
Thank you for reading and thinking!
tr.ee/hunger
I listen to “Who Are You” anytime it airs. However, in my professional experience, there has never been a time when I heard it on the radio that I didn’t listen to the entire song to make sure it wasn’t the “F” version.
Also, I forgot how much they butchered the radio version in ‘78. #AT40
Also, I forgot how much they butchered the radio version in ‘78. #AT40
November 15, 2025 at 6:57 PM
I listen to “Who Are You” anytime it airs. However, in my professional experience, there has never been a time when I heard it on the radio that I didn’t listen to the entire song to make sure it wasn’t the “F” version.
Also, I forgot how much they butchered the radio version in ‘78. #AT40
Also, I forgot how much they butchered the radio version in ‘78. #AT40
Radio’s acknowledgment of holidays hasn’t changed much.
Digital media provides more content opportunities to recognize those holidays. But the human connection is the real opportunity in the AI era.
Digital media provides more content opportunities to recognize those holidays. But the human connection is the real opportunity in the AI era.
Holiday Celebration Opportunities? It’s Not New. It’s Human.
Uncover the nostalgic traditions of holidays, from Veterans Day to Christmas and the media's role and opportunities to create community.
tr.ee
November 13, 2025 at 5:01 AM
Radio’s acknowledgment of holidays hasn’t changed much.
Digital media provides more content opportunities to recognize those holidays. But the human connection is the real opportunity in the AI era.
Digital media provides more content opportunities to recognize those holidays. But the human connection is the real opportunity in the AI era.
The “Christmas Music on the radio” season begins!
105.3 The Breeze WNOH, Hampton Roads, and 96.1 WTSS, Buffalo, flipped at Midnight EDT.
Friday, Star 93.3 WAKW, Cincinnati, fired up the Yule Log. #Christmas
105.3 The Breeze WNOH, Hampton Roads, and 96.1 WTSS, Buffalo, flipped at Midnight EDT.
Friday, Star 93.3 WAKW, Cincinnati, fired up the Yule Log. #Christmas
November 1, 2025 at 4:46 AM
The “Christmas Music on the radio” season begins!
105.3 The Breeze WNOH, Hampton Roads, and 96.1 WTSS, Buffalo, flipped at Midnight EDT.
Friday, Star 93.3 WAKW, Cincinnati, fired up the Yule Log. #Christmas
105.3 The Breeze WNOH, Hampton Roads, and 96.1 WTSS, Buffalo, flipped at Midnight EDT.
Friday, Star 93.3 WAKW, Cincinnati, fired up the Yule Log. #Christmas
Now, Tesla is dropping FM radio?
Well, this really smart professor says Creatives are immune to the AI takeover. That's hope for radio content creators. tr.ee/FM-Tesla-AI
Well, this really smart professor says Creatives are immune to the AI takeover. That's hope for radio content creators. tr.ee/FM-Tesla-AI
FM Is Leaving The Dashboard. No Worries. AI Needs Us.
It started with a futuristic Sunday football listening experience with no FM. Then, it evolved to hope for creatives in the AI takeover.
tr.ee
October 31, 2025 at 5:02 PM
Now, Tesla is dropping FM radio?
Well, this really smart professor says Creatives are immune to the AI takeover. That's hope for radio content creators. tr.ee/FM-Tesla-AI
Well, this really smart professor says Creatives are immune to the AI takeover. That's hope for radio content creators. tr.ee/FM-Tesla-AI
When is the last time you devoted HOURS of critical weekend listening to your radio and audio brands?
Radio programmers and brand managers don't get the full weekend off.
It's some of the best listening you'll do.
Oh, and get ready to be frustrated. It means you're finding improvement opportunities.
Radio programmers and brand managers don't get the full weekend off.
It's some of the best listening you'll do.
Oh, and get ready to be frustrated. It means you're finding improvement opportunities.
October 25, 2025 at 7:37 PM
When is the last time you devoted HOURS of critical weekend listening to your radio and audio brands?
Radio programmers and brand managers don't get the full weekend off.
It's some of the best listening you'll do.
Oh, and get ready to be frustrated. It means you're finding improvement opportunities.
Radio programmers and brand managers don't get the full weekend off.
It's some of the best listening you'll do.
Oh, and get ready to be frustrated. It means you're finding improvement opportunities.
Reposted by Harrell Media Group
Billboard has revised its system of removing songs from the Hot 100 singles chart once they've gotten too old to qualify as contemporary hits. n.pr/47jHqut
After months of the same songs on the Hot 100, 'Billboard' tweaks its rules
Billboard has revised its system of removing songs from the Hot 100 singles chart once they've gotten too old to qualify as contemporary hits.
n.pr
October 22, 2025 at 6:30 PM
Billboard has revised its system of removing songs from the Hot 100 singles chart once they've gotten too old to qualify as contemporary hits. n.pr/47jHqut
Movie trailer voice: "In a world without ratings...would your brand survive on story alone?..."
My thoughts triggered by an industry news story late last week. tr.ee/Ratings
My thoughts triggered by an industry news story late last week. tr.ee/Ratings
What If The Ratings Disappeared?
Imagine a world without ratings. Learn how this scenario could reshape audience engagement and sales strategies.
tr.ee
October 20, 2025 at 7:02 PM
Movie trailer voice: "In a world without ratings...would your brand survive on story alone?..."
My thoughts triggered by an industry news story late last week. tr.ee/Ratings
My thoughts triggered by an industry news story late last week. tr.ee/Ratings
For someone, today is the first time they're hearing or seeing your message. My focus group experience with the new #TaylorSwift album. Don't forget the normal people.
tr.ee/Taylor-Swift...
tr.ee/Taylor-Swift...
Four Gen Z’ers on their way to a Lumineers Concert, and Taylor Swift on the radio
The four Gen Z'ers were on their way to a Lumineers concert when I asked, "Have you heard the new Taylor Swift album?"
tr.ee
October 13, 2025 at 6:46 PM
For someone, today is the first time they're hearing or seeing your message. My focus group experience with the new #TaylorSwift album. Don't forget the normal people.
tr.ee/Taylor-Swift...
tr.ee/Taylor-Swift...
Diane Keaton. She had the gift of making her characters likable, even if you didn’t want to like them.
October 12, 2025 at 1:51 AM
Diane Keaton. She had the gift of making her characters likable, even if you didn’t want to like them.
I gave up and took the dog for a walk with 10 minutes to go.
The Sunday Night Savior turned out to be an instant classic ending.
When do we hang in there or cut our losses?
tr.ee/SundayNightS...
The Sunday Night Savior turned out to be an instant classic ending.
When do we hang in there or cut our losses?
tr.ee/SundayNightS...
Leave The Game Early or Focus & Grind?
When do you focus and grind or relinquish and stop the process or the project? Sunday night's historic NFL game inspired three observations.
tr.ee
September 9, 2025 at 12:04 AM
I gave up and took the dog for a walk with 10 minutes to go.
The Sunday Night Savior turned out to be an instant classic ending.
When do we hang in there or cut our losses?
tr.ee/SundayNightS...
The Sunday Night Savior turned out to be an instant classic ending.
When do we hang in there or cut our losses?
tr.ee/SundayNightS...
College football is back! I share an opening weekend listening experience and show you how my mother used to prepare for her team every weekend. tr.ee/Winning
Winning Sounds Better
Opening weekend of college football. Revival, renewal, revenge. But the most noticeable emotion is the sound of winning from the pressbox.
tr.ee
September 5, 2025 at 8:07 PM
College football is back! I share an opening weekend listening experience and show you how my mother used to prepare for her team every weekend. tr.ee/Winning
Okay, SiriusXM. I know radio programmers give you the critical eye at times. But high-five for playing Parts I & II of “The Love I Lost.” @siriusxmprog.bsky.social
August 31, 2025 at 5:44 PM
Okay, SiriusXM. I know radio programmers give you the critical eye at times. But high-five for playing Parts I & II of “The Love I Lost.” @siriusxmprog.bsky.social
FOR IMMEDIATE RELEASE : Old Timer comes out of Cracker Barrel animation to join Harrell Media Group. tr.ee/OldTimer
Old Timer Joins Talent Coaching Team
The iconic Old Timer joins Harrell Media Group to mentor talent with a wealth of stories and professional tips.
tr.ee
August 23, 2025 at 2:16 AM
FOR IMMEDIATE RELEASE : Old Timer comes out of Cracker Barrel animation to join Harrell Media Group. tr.ee/OldTimer