Dr. Olga Rauhut Kompaniets
@olgark.bsky.social
🇸🇪Lund - Halmstad
🧑🏻🚒PhD, Place branding and marketing academic
🍇Wine marketing in Sweden
🖼️Modern art, museums and food
🏛️Halmstad University, Sweden
🧑🏻🚒PhD, Place branding and marketing academic
🍇Wine marketing in Sweden
🖼️Modern art, museums and food
🏛️Halmstad University, Sweden
We had a great day in Varberg, wrapping up the FramHall project - a journey all about shaping the future places of Halland.
Over the past year, the project explored foresight methods to strengthen long-term sustainable place development.
Read more about FramHall: www.ri.se/en/expertise...
Over the past year, the project explored foresight methods to strengthen long-term sustainable place development.
Read more about FramHall: www.ri.se/en/expertise...
September 22, 2025 at 2:19 PM
We had a great day in Varberg, wrapping up the FramHall project - a journey all about shaping the future places of Halland.
Over the past year, the project explored foresight methods to strengthen long-term sustainable place development.
Read more about FramHall: www.ri.se/en/expertise...
Over the past year, the project explored foresight methods to strengthen long-term sustainable place development.
Read more about FramHall: www.ri.se/en/expertise...
The Blood Moon this evening, Lund edition 🇸🇪
September 7, 2025 at 7:39 PM
The Blood Moon this evening, Lund edition 🇸🇪
Nice IKEA commercial this summer! 🤩 Almost at the every busstop in Lund, Sweden.
Bra jobbat IKEA!👏
Bra jobbat IKEA!👏
July 18, 2025 at 8:20 PM
Nice IKEA commercial this summer! 🤩 Almost at the every busstop in Lund, Sweden.
Bra jobbat IKEA!👏
Bra jobbat IKEA!👏
The new book ”2075 – Future(s) of Food Tourism” is out!
In our chapter Stuart Reid and I explore future food tourism in Skåne, Sweden, looking at climate change, localness, and slow, small-scale food and wine tourism.
www.channelviewpublications.com/page/detail/...
In our chapter Stuart Reid and I explore future food tourism in Skåne, Sweden, looking at climate change, localness, and slow, small-scale food and wine tourism.
www.channelviewpublications.com/page/detail/...
May 15, 2025 at 6:02 PM
The new book ”2075 – Future(s) of Food Tourism” is out!
In our chapter Stuart Reid and I explore future food tourism in Skåne, Sweden, looking at climate change, localness, and slow, small-scale food and wine tourism.
www.channelviewpublications.com/page/detail/...
In our chapter Stuart Reid and I explore future food tourism in Skåne, Sweden, looking at climate change, localness, and slow, small-scale food and wine tourism.
www.channelviewpublications.com/page/detail/...
Great to guest lecture again this spring in Dr. Roberto Bruni’s place branding course at the University of Cassino and Southern Lazio. We explored Sweden through history, culture, food, literature, and even generative AI. Always a pleasure to connect with curious minds. Looking forward to next time!
April 24, 2025 at 8:25 AM
Great to guest lecture again this spring in Dr. Roberto Bruni’s place branding course at the University of Cassino and Southern Lazio. We explored Sweden through history, culture, food, literature, and even generative AI. Always a pleasure to connect with curious minds. Looking forward to next time!
There is always something special with rebranding. An airport in Japan has recently renamed ”its air hub Oita Hello Kitty Airport to lure fans and tourists”.
The 6-month rebrand, which runs from now through October 13, will give the airport an extra dose of the quintessential cuteness ”kawaii”
The 6-month rebrand, which runs from now through October 13, will give the airport an extra dose of the quintessential cuteness ”kawaii”
April 18, 2025 at 8:12 PM
There is always something special with rebranding. An airport in Japan has recently renamed ”its air hub Oita Hello Kitty Airport to lure fans and tourists”.
The 6-month rebrand, which runs from now through October 13, will give the airport an extra dose of the quintessential cuteness ”kawaii”
The 6-month rebrand, which runs from now through October 13, will give the airport an extra dose of the quintessential cuteness ”kawaii”
On April 22 at 12:00 a.m. CET, I’ll join a live podcast on smart cities, hosted by Malaysia Green Building Council, Solar Energy RI and MILA University, Malaysia.
We’ll explore creativity and innovation in smart city development and branding.
Watch live: www.youtube.com/watch?v=Xm7s...
We’ll explore creativity and innovation in smart city development and branding.
Watch live: www.youtube.com/watch?v=Xm7s...
April 11, 2025 at 10:16 AM
On April 22 at 12:00 a.m. CET, I’ll join a live podcast on smart cities, hosted by Malaysia Green Building Council, Solar Energy RI and MILA University, Malaysia.
We’ll explore creativity and innovation in smart city development and branding.
Watch live: www.youtube.com/watch?v=Xm7s...
We’ll explore creativity and innovation in smart city development and branding.
Watch live: www.youtube.com/watch?v=Xm7s...
First Strategic Partner Event at the School of Business, Innovation and Sustainability, Halmstad University - done!
It was a pleasure to host colleagues from our partner universities in Italy, Germany, the Netherlands, and Belgium for three days of engaging discussions, collaboration, and exchange
It was a pleasure to host colleagues from our partner universities in Italy, Germany, the Netherlands, and Belgium for three days of engaging discussions, collaboration, and exchange
April 5, 2025 at 9:31 PM
First Strategic Partner Event at the School of Business, Innovation and Sustainability, Halmstad University - done!
It was a pleasure to host colleagues from our partner universities in Italy, Germany, the Netherlands, and Belgium for three days of engaging discussions, collaboration, and exchange
It was a pleasure to host colleagues from our partner universities in Italy, Germany, the Netherlands, and Belgium for three days of engaging discussions, collaboration, and exchange
Lunch break at Tylösand with colleagues and international partners during the first day of our Strategic Partners Event. Wonderful sunny weather, delicious food and amazing collections of art and cars 🤩
April 4, 2025 at 3:30 PM
Lunch break at Tylösand with colleagues and international partners during the first day of our Strategic Partners Event. Wonderful sunny weather, delicious food and amazing collections of art and cars 🤩
When Halmstad University meets with local companies, new partnerships emerge. Today, Fawzi Halila and I met with Stefan Rosén at Toponova AB, a leading expert in surface quality and texture analysis based right here in Halmstad. Great talks on marketing and branding.
Let the collaboration begin!
Let the collaboration begin!
March 26, 2025 at 3:41 PM
When Halmstad University meets with local companies, new partnerships emerge. Today, Fawzi Halila and I met with Stefan Rosén at Toponova AB, a leading expert in surface quality and texture analysis based right here in Halmstad. Great talks on marketing and branding.
Let the collaboration begin!
Let the collaboration begin!
Northern lights this late evening (ca 22:30) in Lund, Skåne, the southernmost region of Sweden 🤩
Just outside our place
Just outside our place
March 21, 2025 at 10:50 PM
Northern lights this late evening (ca 22:30) in Lund, Skåne, the southernmost region of Sweden 🤩
Just outside our place
Just outside our place
How great news that our special issue is published! In October 2023 we organised the 7th Annual International Place Branding Association Conference in Helsingborg, and now lots of memories comeback from this event, while reading the table of contents❤️ #IPBA2023
link.springer.com/journal/4125...
link.springer.com/journal/4125...
March 21, 2025 at 11:25 AM
How great news that our special issue is published! In October 2023 we organised the 7th Annual International Place Branding Association Conference in Helsingborg, and now lots of memories comeback from this event, while reading the table of contents❤️ #IPBA2023
link.springer.com/journal/4125...
link.springer.com/journal/4125...
Yesterday’s highlight - Partners Day at the focus area Smart Cities and Communities at Halmstad University. Inspiring presentations on collaboration between our university and public-private partners. Proud to represent the #ProActS research program and be part of this important conversation!
March 20, 2025 at 5:17 PM
Yesterday’s highlight - Partners Day at the focus area Smart Cities and Communities at Halmstad University. Inspiring presentations on collaboration between our university and public-private partners. Proud to represent the #ProActS research program and be part of this important conversation!
Thanks a lot Dr. Annmarie Hanlon @annmariehanlon.bsky.social
for an insightful and inspiring webinar on Teaching Digital Marketing in the AI era. Truly valuable insights on integrating ethical AI into marketing education and the impact of digital disruption on transformative change. @sagepub.com
for an insightful and inspiring webinar on Teaching Digital Marketing in the AI era. Truly valuable insights on integrating ethical AI into marketing education and the impact of digital disruption on transformative change. @sagepub.com
March 20, 2025 at 12:05 PM
Thanks a lot Dr. Annmarie Hanlon @annmariehanlon.bsky.social
for an insightful and inspiring webinar on Teaching Digital Marketing in the AI era. Truly valuable insights on integrating ethical AI into marketing education and the impact of digital disruption on transformative change. @sagepub.com
for an insightful and inspiring webinar on Teaching Digital Marketing in the AI era. Truly valuable insights on integrating ethical AI into marketing education and the impact of digital disruption on transformative change. @sagepub.com
March 15, 2025 at 5:26 PM
The 5th P is defined!
”Today’s consumers, employees, investors, and citizens are more informed and more demanding than ever.
This rise of the conscious stakeholder has changed the #marketing landscape forever”. www.marketingjournal.org/the-5th-p-is...
March 13, 2025 at 1:06 PM
The 5th P is defined!
”Today’s consumers, employees, investors, and citizens are more informed and more demanding than ever.
This rise of the conscious stakeholder has changed the #marketing landscape forever”. www.marketingjournal.org/the-5th-p-is...
Wines from Skåne, the southernmost region in Sweden, is what we love 🍷 Today we tried a wine from the neighbouring region Blekinge, from Stora Boråkra vineyard in Karlskrona🍷 A very pleasant Solaris wine! Can be recommended!
#winemarketing #Swedishwine #coolclimatewine
#winemarketing #Swedishwine #coolclimatewine
March 7, 2025 at 8:54 PM
Wines from Skåne, the southernmost region in Sweden, is what we love 🍷 Today we tried a wine from the neighbouring region Blekinge, from Stora Boråkra vineyard in Karlskrona🍷 A very pleasant Solaris wine! Can be recommended!
#winemarketing #Swedishwine #coolclimatewine
#winemarketing #Swedishwine #coolclimatewine
Today is Fettisdagen - Sweden’s Fat Tuesday! It’s the day when the whole country indulges in semla - a fluffy bun filled with almond paste and whipped cream🧁 Traditionally, these treats were part of a final feast before Lent. But let’s be honest - we enjoy them all season long! #food #foodtourism
March 4, 2025 at 9:42 AM
Today is Fettisdagen - Sweden’s Fat Tuesday! It’s the day when the whole country indulges in semla - a fluffy bun filled with almond paste and whipped cream🧁 Traditionally, these treats were part of a final feast before Lent. But let’s be honest - we enjoy them all season long! #food #foodtourism
The most picturesque square in Guimarães 🇵🇹
Magnolia, facades, restaurants and laundry - the city has it all and even more 🤩
Magnolia, facades, restaurants and laundry - the city has it all and even more 🤩
March 2, 2025 at 11:42 AM
The most picturesque square in Guimarães 🇵🇹
Magnolia, facades, restaurants and laundry - the city has it all and even more 🤩
Magnolia, facades, restaurants and laundry - the city has it all and even more 🤩
Amarante is an amazing small town on the river Tâmega in northern Portugal 🇵🇹, with its medieval bridge, churches, narrow picturesque streets and delicious local pastry - brisas do Tâmega - boats of the river #foodtourism #mobilephotography
February 24, 2025 at 5:48 PM
Amarante is an amazing small town on the river Tâmega in northern Portugal 🇵🇹, with its medieval bridge, churches, narrow picturesque streets and delicious local pastry - brisas do Tâmega - boats of the river #foodtourism #mobilephotography
Foggy morning in Lund #Sweden #mobilephotography
February 1, 2025 at 3:32 PM
Foggy morning in Lund #Sweden #mobilephotography
Brand Finance has launched its Global 500 report - 2025 today #branding #brands
brandirectory.com/reports/glob...
brandirectory.com/reports/glob...
January 21, 2025 at 5:37 PM
Brand Finance has launched its Global 500 report - 2025 today #branding #brands
brandirectory.com/reports/glob...
brandirectory.com/reports/glob...
Today 12 years ago we said ”yes”!♥️ Happy anniversary to us @danielrauhut.bsky.social
January 18, 2025 at 9:03 PM
Today 12 years ago we said ”yes”!♥️ Happy anniversary to us @danielrauhut.bsky.social
One of the best traditions in Swedish academia is serving a sandwich cake (smörgåstårta) after a PhD defence. These savory cakes can be filled with fish, meat, cheese, veggies - or all of the above - layered with mayo and bread. Delicious! #food #mobilephotography #foodmarketing
January 16, 2025 at 8:44 PM
One of the best traditions in Swedish academia is serving a sandwich cake (smörgåstårta) after a PhD defence. These savory cakes can be filled with fish, meat, cheese, veggies - or all of the above - layered with mayo and bread. Delicious! #food #mobilephotography #foodmarketing