Thanks to the folks at ESB Marketing Netzwerk for the invitation to speak this morning at the Sport Brand & Media Conference in Munich, Germany.

I joined Jaime Domínguez Pérez de Ayala on the World Football Summit Podcast to discuss the recent takeover at my former club FC Helsingør by Andrés Iniesta. We discussed the trend of athletes investing in clubs & what attracts investors to Danish football.

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