Motoko
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motoko-ajpr.bsky.social
Motoko
@motoko-ajpr.bsky.social
International SEO since the 90's
President of AJPR.com
Conference speaker
Article contributor to SEJ, SEL, etc.
Search Awards Judge
Paid Search Association BoD member
"Today, we are excited to announce a new experiment in Search Console that offers site owners a unified view of their Google Search performance across their websites and social channels. "

developers.google.com/search/blog/...
Introducing social channels in Search Console  |  Google Search Central Blog  |  Google for Developers
developers.google.com
December 8, 2025 at 3:10 PM
Streamline your Search Console analysis with the new AI-powered configuration
developers.google.com/search/blog/...
Streamline your Search Console analysis with the new AI-powered configuration  |  Google Search Central Blog  |  Google for Developers
developers.google.com
December 4, 2025 at 2:17 PM
My new article is out on @sejournal.bsky.social !!🌎

How AI’s Geo-Identification Failures Are Rewriting International SEO
LLMs are collapsing borders in search, turning thin or misaligned regional content into global defaults that distort market visibility
www.searchenginejournal.com/how-ai-geo-i...
How AI’s Geo-Identification Failures Are Rewriting International SEO
LLMs are collapsing borders in search, turning thin or misaligned regional content into global defaults that distort market visibility.
www.searchenginejournal.com
November 26, 2025 at 3:12 PM
Reposted by Motoko
A new report compares Google rankings with citations from ChatGPT, Gemini, and Perplexity, showing different overlap patterns. via @mattgsouthern.bsky.social

#Google #llms
New Data Finds Gap Between Google Rankings And LLM Citations
A new report compares Google rankings with citations from ChatGPT, Gemini, and Perplexity, showing different overlap patterns. via @mattgsouthern.bsky.social #Google #llms
www.searchenginejournal.com
November 19, 2025 at 7:21 PM
📣 My new article is out on Search Engine Land!
The global E-E-A-T gap: When authority doesn’t travel
Search and AI systems demand more than global reputation. Scale E-E-A-T with local expertise, trust signals, and structured authority.
searchengineland.com/the-global-e...
The global E-E-A-T gap: When authority doesn’t travel
Search and AI systems demand more than global reputation. Scale E-E-A-T with local expertise, trust signals, and structured authority.
searchengineland.com
September 26, 2025 at 2:47 PM
Thrilled to announce I'm judging the #UKSearchAwards 2025!
Don't miss your chance to enter:
Super Early Bird Deadline: Aug 21, 2025
Early Bird Deadline: Sept 4, 2025
Final Deadline: Sept 18, 2025
Head over to the official site to enter: searchawards.co.uk @dontpanicevents.bsky.social
UK Search Awards | Excellence in PPC, SEO & Content Marketing
The UK Search Awards celebrate the very best in PPC, SEO and Content Marketing campaigns, software, agencies & in-house teams in the UK.
searchawards.co.uk
September 2, 2025 at 9:36 PM
Data analysis slows down marketing teams
"53% of marketers in North America cite data analysis and insights as the top bottleneck slowing down marketing cycles, according to an April GrowthLoop and Ascend2 survey"

www.emarketer.com/content/data...
August 7, 2025 at 3:53 PM
My new article is out on @sejournal.bsky.social 🌎

"SEO at scale requires more than local know-how. Here’s how to structure global teams, processes, and tools for consistent performance."

www.searchenginejournal.com/effective-se...
Effective SEO Organizational Structure For A Global Company
SEO at scale requires more than local know-how. Here’s how to structure global teams, processes, and tools for consistent performance.
www.searchenginejournal.com
August 6, 2025 at 2:21 PM
Thrilled to announce I'm judging the UK Search Awards 2025!

Don't miss your chance to enter:
Super Early Bird Deadline: August 21, 2025
Early Bird Deadline: September 4, 2025
Final Deadline: September 18, 2025

searchawards.co.uk
#UKSearchAwards
July 23, 2025 at 6:50 PM
Google confirms the June 2025 core update is now rolling out and may take up to three weeks to complete. www.searchenginejournal.com/google-rolls... via @MattGSouthern, @sejournal.bsky.social
Google Rolls Out June 2025 Core Update
Google confirms the June 2025 core update is now rolling out and may take up to three weeks to complete.
www.searchenginejournal.com
June 30, 2025 at 3:24 PM
China, US dominate global retail media ad spend

Why is that? Is it because they see better return in CN/US, or just because of the market size?

content-naf.emarketer.com/china--us-do...
June 24, 2025 at 2:23 PM
Nearly a quarter of consumers have used genAI while shopping
www.emarketer.com/content/near...
June 18, 2025 at 7:30 PM
Agentic AI In SEO: AI Agents & Workflows For Ideation (Part 1)
Learn how Agentic AI is reshaping SEO tasks by automating complex processes for human experts. In this first part one, we focus on ideation
@sejournal.bsky.social
www.searchenginejournal.com/agentic-ai-i...
Agentic AI In SEO: AI Agents & Workflows For Ideation (Part 1)
Learn how Agentic AI is reshaping SEO tasks by automating complex processes for human experts. In this first part one, we focus on ideation
www.searchenginejournal.com
June 18, 2025 at 7:18 PM
The #GlobalSearchAwards are open for entry, and it’s time to show your expertise.
📢 The Early Bird entry Deadline is Thursday 10 July, enter now to save on entry fees and compete to be the Best in Search around the world!
globalsearchawards.net/download-ent...
@dontpanicevents.bsky.social
Download Entry Form - Global Search Awards
Download the Global Search Awards entry form by filling out your full name, email and company name in this secure form.
globalsearchawards.net
June 11, 2025 at 6:02 PM
Is Google ‘stealing’ your international search traffic with translations? Here’s what we found.

It was fun investigating this. My new article is out on @searchengineland.bsky.social

searchengineland.com/google-steal...
Is Google 'stealing' your international search traffic with translations? Here’s what we found.
Is Google translating your content without sending users to your site? Here's what’s really happening and how to protect your traffic.
searchengineland.com
June 11, 2025 at 12:18 AM
My latest article is out on @searchengineland.bsky.social

Global PPC and SEO co-optimization: How to audit for multinational success

searchengineland.com/global-ppc-s...
Global PPC and SEO co-optimization: How to audit for multinational success
Co-optimizing search campaigns across markets? Audit for language gaps, geo errors, siloed teams, and misaligned paid-organic strategies.
searchengineland.com
May 30, 2025 at 2:48 PM
The Global Search Awards are your chance to showcase ground-breaking campaigns and gain industry-wide recognition.

🚨 Don’t miss the early bird entry deadline: July 10!

Submit your entry here 👉 globalsearchawards.net/register/

#GlobalSearchAwards #DigitalMarketing #PPC #SEO #searchindustry
May 15, 2025 at 6:27 PM
Google AI Overview Study: 90% Of B2B Buyers Click On Citations
New research suggests 90% of B2B buyers click through to cited sources. Here's how this could reshape your approach to content visibility.
www.searchenginejournal.com/google-ai-ov...
Google AI Overview Study: 90% Of B2B Buyers Click On Citations
New research suggests 90% of B2B buyers click through to cited sources. Here's how this could reshape your approach to content visibility.
www.searchenginejournal.com
April 18, 2025 at 2:07 PM
Google remains go-to search engine over AI tools
www.emarketer.com/content/goog...
April 11, 2025 at 7:36 PM
Reposted by Motoko
It's official, Google AI Overviews link to its own search results :/ www.seroundtable.com/google-ai-ov... used @lilyray.nyc screenshot

#google #googleaioverviews
April 11, 2025 at 11:41 AM
How generative information retrieval is reshaping search
Generative AI is changing search. Goodbye blue links, hello AI answers. Learn what this shift means for the future of SEO and traffic.
searchengineland.com/generative-i...
How generative information retrieval is reshaping search
Generative AI is changing search. Goodbye blue links, hello AI answers. Learn what this shift means for the future of SEO and traffic.
searchengineland.com
April 4, 2025 at 3:55 PM
The state of AI: How organizations are rewiring to capture value
www.mckinsey.com/capabilities...
The state of AI: How organizations are rewiring to capture value
In this latest version of the annual McKinsey Global Survey on AI, we look at the current trends that are driving real value from artificial intelligence.
www.mckinsey.com
March 27, 2025 at 8:35 PM
Last week, I attended Google Search Central Live in NYC. Thanks for answering so many questions!
#Google
March 24, 2025 at 8:25 PM
Reposted by Motoko
Today, be sure to check out today's article by Motoko Hunt, which includes tips & insights on new opportunities in emerging markets.

www.searchenginejournal.com/using-seo-ca...

Gartner predicts a 25% drop in traditional search by 2026 and up to 50% by 2028 as AI-powered search reshapes discovery.
Using SEO To Capture Growth Opportunities In Emerging Markets
AI-driven search is disrupting organic traffic and emerging markets present a unique opportunity to future-proof SEO efforts for multinational businesses
www.searchenginejournal.com
March 12, 2025 at 5:26 PM
Google March 2025 core update rolling out now
"This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out."
searchengineland.com/google-march...
Google March 2025 core update rolling out now
This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out.
searchengineland.com
March 14, 2025 at 3:08 PM