Michel Hogan
@michelhogan.bsky.social
Brand Counsel. Writer. Speaker. Advising on the risk to purpose and values of making the wrong promises. Brand is a store of value created by everything you do. https://michelhogan.substack.com/
An uncommon view, "Nothing we do is sustainable" Latest Brand article. Subscribe to get the next issue - out Friday
michelhogan.substack.com/p/an-uncommo...
michelhogan.substack.com/p/an-uncommo...
December 1, 2025 at 9:38 PM
An uncommon view, "Nothing we do is sustainable" Latest Brand article. Subscribe to get the next issue - out Friday
michelhogan.substack.com/p/an-uncommo...
michelhogan.substack.com/p/an-uncommo...
What compassion looks like ... www.nytimes.com/2025/11/30/o...
Opinion | ‘I’ve Been Doing This Work for 25 Years and I’ve Never Seen Such Fear’
www.nytimes.com
November 30, 2025 at 8:31 PM
What compassion looks like ... www.nytimes.com/2025/11/30/o...
Love steady progress
Wordle 1,625 4/6*
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November 29, 2025 at 8:34 PM
Love steady progress
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Talk about climate is cheap. What's not cheap is making change happen. That takes capital!
Join Goterra's public investment round before Tuesday to get the worm (couldn't resist).
Get the scoop:
www.onmarket.com.au/offers/goter...
P.S. Not investment advice, just helping spread the word.
Join Goterra's public investment round before Tuesday to get the worm (couldn't resist).
Get the scoop:
www.onmarket.com.au/offers/goter...
P.S. Not investment advice, just helping spread the word.
Check out Goterra Pty Ltd upcoming offer via OnMarket
Click the link to get more info and register your interest.
www.onmarket.com.au
November 28, 2025 at 5:05 AM
Talk about climate is cheap. What's not cheap is making change happen. That takes capital!
Join Goterra's public investment round before Tuesday to get the worm (couldn't resist).
Get the scoop:
www.onmarket.com.au/offers/goter...
P.S. Not investment advice, just helping spread the word.
Join Goterra's public investment round before Tuesday to get the worm (couldn't resist).
Get the scoop:
www.onmarket.com.au/offers/goter...
P.S. Not investment advice, just helping spread the word.
Introduce yourself with five concerts you've seen multiple times
U2
Hothouse Flowers
Queen (and Adam Lambert)
Kids in the Kitchen
Gypsy Kings
:)
U2
Hothouse Flowers
Queen (and Adam Lambert)
Kids in the Kitchen
Gypsy Kings
:)
Introduce yourself with five concerts you've seen multiple times
Shpongle
The Chemical Brothers
The Crystal Method
Urthboy
Midnight Oil
Shpongle
The Chemical Brothers
The Crystal Method
Urthboy
Midnight Oil
Introduce yourself with five concerts you've seen multiple times
R.E.M.
OutKast
Radiohead
Beastie Boys
The Roots
R.E.M.
OutKast
Radiohead
Beastie Boys
The Roots
November 28, 2025 at 12:37 AM
Introduce yourself with five concerts you've seen multiple times
U2
Hothouse Flowers
Queen (and Adam Lambert)
Kids in the Kitchen
Gypsy Kings
:)
U2
Hothouse Flowers
Queen (and Adam Lambert)
Kids in the Kitchen
Gypsy Kings
:)
This - "Most people come into the library to use a computer, to use wifi, to look something up, to ask a librarian for help.”
Come on State Library, don't fall for the digital experience rubbish. #LoveLibrarians #Booksky @statelibraryvic.bsky.social
www.theguardian.com/australia-ne...
Come on State Library, don't fall for the digital experience rubbish. #LoveLibrarians #Booksky @statelibraryvic.bsky.social
www.theguardian.com/australia-ne...
State Library of Victoria faces job cuts as staff accuse management of pursuing ‘digital vanity projects’
Under the plan, 39 jobs would be lost and the public-facing workforce of reference librarians would be cut from 25 staff to 10
www.theguardian.com
November 27, 2025 at 8:27 PM
This - "Most people come into the library to use a computer, to use wifi, to look something up, to ask a librarian for help.”
Come on State Library, don't fall for the digital experience rubbish. #LoveLibrarians #Booksky @statelibraryvic.bsky.social
www.theguardian.com/australia-ne...
Come on State Library, don't fall for the digital experience rubbish. #LoveLibrarians #Booksky @statelibraryvic.bsky.social
www.theguardian.com/australia-ne...
Hey US people, and any others who see, like and comment on my stuff. In the words of the great Ted Lasso - I appreciate you. Happy Thanksgiving. Gobble Gobble!
November 27, 2025 at 8:08 PM
Hey US people, and any others who see, like and comment on my stuff. In the words of the great Ted Lasso - I appreciate you. Happy Thanksgiving. Gobble Gobble!
Can someone for the love of my sanity please pass a law that makes all AI opt in.
At least then I won't have to change the settings of every damn app to turn off their cosplay code. #AI #SoAnnoying
At least then I won't have to change the settings of every damn app to turn off their cosplay code. #AI #SoAnnoying
November 27, 2025 at 9:40 AM
Can someone for the love of my sanity please pass a law that makes all AI opt in.
At least then I won't have to change the settings of every damn app to turn off their cosplay code. #AI #SoAnnoying
At least then I won't have to change the settings of every damn app to turn off their cosplay code. #AI #SoAnnoying
So when LIBS and Nationals 'deal' to ignore the climate crisis and reneg on Net Zero it's all hunky dory. But when Labor and Greens work together on environmental legislation it's 'dirty' ... got it. #auspol
November 27, 2025 at 12:52 AM
So when LIBS and Nationals 'deal' to ignore the climate crisis and reneg on Net Zero it's all hunky dory. But when Labor and Greens work together on environmental legislation it's 'dirty' ... got it. #auspol
Seen in shops, cafes and offices. Signs asking people to show some respect and kindness towards those who serve you. On the back of stories I hear about stupendously bad behaviour, this article carries a timely reminder ...
www.michelhogan.com/2012/06/18/c...
www.michelhogan.com/2012/06/18/c...
November 26, 2025 at 8:12 PM
Seen in shops, cafes and offices. Signs asking people to show some respect and kindness towards those who serve you. On the back of stories I hear about stupendously bad behaviour, this article carries a timely reminder ...
www.michelhogan.com/2012/06/18/c...
www.michelhogan.com/2012/06/18/c...
What the actual ... Don't follow the 'rules' get arrested. Follow the 'rules' get arrested. So what are people supposed to do?
www.nytimes.com/2025/11/26/u...
www.nytimes.com/2025/11/26/u...
Green Card Interviews End in Handcuffs for Spouses of U.S. Citizens
www.nytimes.com
November 26, 2025 at 7:59 PM
What the actual ... Don't follow the 'rules' get arrested. Follow the 'rules' get arrested. So what are people supposed to do?
www.nytimes.com/2025/11/26/u...
www.nytimes.com/2025/11/26/u...
Steady progress for the solve
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November 26, 2025 at 7:43 PM
Steady progress for the solve
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Walked around many cities. Sure, sometimes safety feels a bit dicey. But not here in Melbourne. Not saying people don't do bad stuff. They do. But warrantless stop and search in CBD goes way too far and will result in profiling. Cause who will they stop?
#Melbourne #Auspol
#Melbourne #Auspol
November 25, 2025 at 7:55 PM
Walked around many cities. Sure, sometimes safety feels a bit dicey. But not here in Melbourne. Not saying people don't do bad stuff. They do. But warrantless stop and search in CBD goes way too far and will result in profiling. Cause who will they stop?
#Melbourne #Auspol
#Melbourne #Auspol
Reading Nuclear War by Annie Jacobsen. Dark, dark and scary beyond belief. Especially given current guy with football within reach of his tiny fingers. Hard to recommend it, but it's riveting. And on the plus side, sure puts everything happening at the moment in perspective!
#Booksky
#Booksky
November 25, 2025 at 5:00 AM
Reading Nuclear War by Annie Jacobsen. Dark, dark and scary beyond belief. Especially given current guy with football within reach of his tiny fingers. Hard to recommend it, but it's riveting. And on the plus side, sure puts everything happening at the moment in perspective!
#Booksky
#Booksky
Hands down best line ever about narcissists (and particularly those you work with) ... (from Eric Barker)
"You’re asking, “What must they think of me to treat me like this?”
The answer is: they don’t think about you.
You are furniture that occasionally speaks."
"You’re asking, “What must they think of me to treat me like this?”
The answer is: they don’t think about you.
You are furniture that occasionally speaks."
November 24, 2025 at 8:21 PM
Hands down best line ever about narcissists (and particularly those you work with) ... (from Eric Barker)
"You’re asking, “What must they think of me to treat me like this?”
The answer is: they don’t think about you.
You are furniture that occasionally speaks."
"You’re asking, “What must they think of me to treat me like this?”
The answer is: they don’t think about you.
You are furniture that occasionally speaks."
Emboldening Putin seems like a very bad idea. But colour me unsurprised Trump would cave to a fellow despot.
www.nytimes.com/2025/11/24/w...
www.nytimes.com/2025/11/24/w...
Putin’s Win-Win: Take a Russia-Friendly Peace Deal, or Fight On
www.nytimes.com
November 24, 2025 at 8:04 PM
Emboldening Putin seems like a very bad idea. But colour me unsurprised Trump would cave to a fellow despot.
www.nytimes.com/2025/11/24/w...
www.nytimes.com/2025/11/24/w...
Reposted by Michel Hogan
It’s worth reminding ourselves that there is a scientific consensus around the climate science.
Scientists are as certain of the blanket of human caused emissions wrapped around the earth as they are that gravity is real or that the earth is round.
#FactsMatter
Scientists are as certain of the blanket of human caused emissions wrapped around the earth as they are that gravity is real or that the earth is round.
#FactsMatter
November 23, 2025 at 7:56 PM
It’s worth reminding ourselves that there is a scientific consensus around the climate science.
Scientists are as certain of the blanket of human caused emissions wrapped around the earth as they are that gravity is real or that the earth is round.
#FactsMatter
Scientists are as certain of the blanket of human caused emissions wrapped around the earth as they are that gravity is real or that the earth is round.
#FactsMatter
Think your AI is smart or safe? Think again and also read Empire of AI by Karen Hao
www.theguardian.com/technology/2...
www.theguardian.com/technology/2...
Meet the AI workers who tell their friends and family to stay away from AI
When the people making AI seem trustworthy are the ones who trust it the least, it shows that incentives for speed are overtaking safety, experts say
www.theguardian.com
November 23, 2025 at 8:06 PM
Think your AI is smart or safe? Think again and also read Empire of AI by Karen Hao
www.theguardian.com/technology/2...
www.theguardian.com/technology/2...
Better to start with the most ridiculous and unlikely ...
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November 22, 2025 at 9:19 PM
Better to start with the most ridiculous and unlikely ...
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I guess when it's too awful to defend double down is the only choice ... still!
www.theguardian.com/us-news/2025...
www.theguardian.com/us-news/2025...
White House press secretary defends Trump’s ‘piggy’ insult
Karoline Leavitt says president ‘calls out fake news when he sees it’ after remark to reporter draws severe condemnation
www.theguardian.com
November 21, 2025 at 5:02 AM
I guess when it's too awful to defend double down is the only choice ... still!
www.theguardian.com/us-news/2025...
www.theguardian.com/us-news/2025...
Reposted by Michel Hogan
In related news, the claim ‘the Tooth Fairy does not actually take lost baby teeth from under pillows’ is not an evidence-based claim because studies have not ruled out the possibility that magical beings are secretly thieving teeth in the dead of night…”
www.ms.now/rachel-maddo...
www.ms.now/rachel-maddo...
CDC backpedals on vaccines and autism, despite earlier assurances from RFK Jr.
The CDC, under the direction of an unqualified health secretary, is now promoting claims that flunk Logic 101.
www.ms.now
November 20, 2025 at 8:43 PM
In related news, the claim ‘the Tooth Fairy does not actually take lost baby teeth from under pillows’ is not an evidence-based claim because studies have not ruled out the possibility that magical beings are secretly thieving teeth in the dead of night…”
www.ms.now/rachel-maddo...
www.ms.now/rachel-maddo...
Abundant choices is always a crap shoot
Wordle 1,615 5/6
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November 19, 2025 at 7:36 PM
Abundant choices is always a crap shoot
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love when I guess in the right direction
Wordle 1,613 3/6*
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November 17, 2025 at 7:19 PM
love when I guess in the right direction
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"I would say" is a seriously overused and useless phrase. Heart on repeat in any interview. Drives me nuts.
November 14, 2025 at 8:23 AM
"I would say" is a seriously overused and useless phrase. Heart on repeat in any interview. Drives me nuts.