Megan Essaheb
@messaheb.bsky.social
Director of Federal Affairs, People's Action, views are my own
Reposted by Megan Essaheb
Reposted by Megan Essaheb
Dems make believe message that "works," defined again as approval/disapproval, in captive setting translates to real world, where Job #1 is get people to stop scrolling long enough to hear you at all. Reps test for what garners attention and makes salient what they need folks to believe.
May 21, 2025 at 4:57 PM
Dems make believe message that "works," defined again as approval/disapproval, in captive setting translates to real world, where Job #1 is get people to stop scrolling long enough to hear you at all. Reps test for what garners attention and makes salient what they need folks to believe.
Reposted by Megan Essaheb
Dems use message testing to *take*temp - to figure out where people (in captive setting, consciously aware responses are sought) "are." Reps use it as a flame thrower - to understand how to *change* the temp, by looking NOT at overall "approval" response but rather at what their base would repeat.
May 21, 2025 at 4:55 PM
Dems use message testing to *take*temp - to figure out where people (in captive setting, consciously aware responses are sought) "are." Reps use it as a flame thrower - to understand how to *change* the temp, by looking NOT at overall "approval" response but rather at what their base would repeat.