Jesse Wise
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jessewise.bsky.social
Jesse Wise
@jessewise.bsky.social
1.2K followers 1.6K following 180 posts
Environmental Behavioural Scientist | PhD at Bath | @cast-centre.bsky.social affiliate | @entsresearchgroup.bsky.social | https://linktr.ee/jessewise | She/Her 🍉
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jessewise.bsky.social
Our public engagement team is at Futures Festival today talking about the future of mobility ✈️🥾🛤️ Come see us at We the Curious!
Public engagement team at we the curious
September 27, 2025 at 9:05 AM
jessewise.bsky.social
Which took me down this rabbit hole...
Thanks for the cool infographics! weownit.org.uk/about-us
September 12, 2025 at 10:14 AM
jessewise.bsky.social
Also discovered this on my quest for information... (from 2021, may be out of date)
September 12, 2025 at 10:14 AM
jessewise.bsky.social
Looking into #bus deregulation today...

Fun fact: Many of the bus companies started when WWI soldiers returned (the learnt engineering and driving). There were so many that they ate into rail profit leading to the creation of the big 4 railway companies!
Bus patronage and car ownership in Great Britain 1950–2020.
September 12, 2025 at 10:14 AM
jessewise.bsky.social
New @natclimate.nature.com study on climate belief systems worldwide:
⁉️Middle East & North Africa shows more inconsistent beliefs, due(?) to economic interests
📨Societies with more information exposure → tighter climate belief networks
🚫Interconnected beliefs corr. with anti-climate stances
"solid edges represent positive correlations, while dashed edges represent negative correlations. Edge thickness reflects the strength of the partial correlation, with thicker lines indicating stronger associations."
September 9, 2025 at 8:19 AM
jessewise.bsky.social
It's so lovely to see how the users of my local library of things has grown over the years. A fantastic resource and place of community. A reason to be optimistic this morning :) Thanks Share Bristol

#CircularEconomy #LibraryOfThings
July 26, 2025 at 8:59 AM
jessewise.bsky.social
It's rather hot in Europe 🥵 atm! #Climate communicators should keep in mind these 10 guidelines (from Climate Ressillience for All) & 7 core principles (from @climatevisuals.bsky.social )to communicate these #heatwaves with the severity they deserve.
A graphic titled "10 Guidelines for Effective Extreme Heat Visuals: How to portray extreme heat as a serious threat." The image includes a list of 10 numbered guidelines in alternating yellow and red boxes, alongside a greyscale photo of a person pouring water over their head to cool off. The 10 guidelines are: Avoid visuals that downplay the danger. (Extreme heat is the deadliest climate event.) Beyond a weather story. (Show how heat impacts health, transportation, and work.) Creating heat visuals is challenging. (Focus on those most affected, such as female outdoor workers.) Portray impacts for average people. (Capture everyday impacts of extreme heat.) Show both the impacts and solutions. (Combine images of heat with visuals of cooling solutions.) Tailor heat visuals to your audience. (By highlighting their specific challenges and potential solutions.) Rethink when to shoot. (Heat is a 24-hour story.) Build sources and plan ahead. (To secure access to key information when a heatwave hits.) Stay safe while working in extreme heat. (Take breaks, hydrate, wear cool clothing, and monitor your well-being.) Think about your equipment. (Protect your equipment from the blazing sun.) The visual uses warm colours to reflect the theme and emphasise urgency. A graphic titled “7 core principles for climate change communication” from Climate Visuals. The layout features seven principles accompanied by simple turquoise line icons. The principles are: Show real people (icon of a person outline). Tell new stories (icon of an open book). Show climate change causes at scale (icon of factories and trees). Show emotionally powerful impacts (icon of two people comforting each other). Understand your audience (icon of a group of people). Show local (but serious) impacts (icon of a map with a location pin). Be careful with protest imagery (icon of a person pointing at a chart). The graphic is clean and minimalist, using soft tones and icons to visually reinforce each principle.
June 30, 2025 at 2:30 PM
jessewise.bsky.social
Join me at poster #72 today at #ICEP2025 ! I'll be presenting results from my first study exploring the role of employers and local authorities in #TDM . Good news - employees largely prefer more effective behaviour change interventions!
Jesse standing next to her poster at ICEP2026
June 17, 2025 at 9:17 AM
jessewise.bsky.social
Multiple representations can triangulate understanding and build a more complete mental model of #sustainability...

Today is the UK’s #Earth #OvershootDay. If everyone lived like the UK, our consumption would exceed the planet's capacity today 👣>🌍

Source: Global Footprint Network 2025
Infographic titled "Country Overshoot Days 2025: When Earth Overshoot Day would land if all the people around the world lived like..." It features a circular calendar showing the globe at the centre, surrounded by a timeline of dates extending from January to December. Each date is paired with one or more countries, indicating when their individual Earth Overshoot Day would occur if the global population lived like that country. For example: Qatar’s Overshoot Day is 6 February (earliest). The UK’s is 20 May. The global average is not shown, but the latest dates include countries like Indonesia (18 November) and Uruguay (17 December). The infographic shows that high-consumption countries (e.g. the US, Luxembourg, UAE) reach overshoot much earlier in the year.
May 20, 2025 at 12:26 PM
jessewise.bsky.social
Finally, Rob Moore (Co-Founder of Behaviour Change) inadvertently described my mood for the week...
A ginger cat is swimming in murky brown water, looking displeased and uncomfortable. Superimposed white text reads: "Humans are to thinking as cats are to swimming. We can do it when we have to – but we’d much prefer not to." The image humorously compares the reluctance of cats to swim with the idea that humans often avoid deep thinking unless necessary.
May 15, 2025 at 2:47 PM
jessewise.bsky.social
A very pleasant surprise to see my impact assessment in @pledgeball.bsky.social 's talk today! I love seeing evidence-based practice ⚽
Slide from a presentation by Katie Cross (Pledgeball) highlighting academic research supporting Pledgeball’s impact. It cites studies from 2021, 2023, and 2024 showing that Pledgeball engagement leads fans to re-evaluate their climate role, change consumption habits, talk more about climate change, and feel greater agency and efficacy. A screenshot of an academic article titled "I Hadn’t Realised That Change Is Not a Difficult Thing" is also visible.
May 15, 2025 at 2:47 PM
jessewise.bsky.social
From Lizzie Copp, @ipsosintheuk.bsky.social -
🌍 More people agree than not that they would like to travel sustainably ➡️ How can we unlock the 32%?
🗽Freedom could be a stronger motivator than environmentalism for building support better policy & infrastructure
Bar chart showing responses to two travel-related attitude statements, with categories: Strongly agree, Tend to agree, Neither, Tend to disagree, and Strongly disagree. "It is important to me that I personally travel to work in an environmentally friendly way" Strongly agree: 17% Tend to agree: 26% Neither: 32% Tend to disagree: 15% Strongly disagree: 10% Total Agree: 43%, Disagree: 25% "People should be able to travel to work using whatever transport mode, regardless of its environmental impact" Strongly agree: 26% Tend to agree: 36% Neither: 23% Tend to disagree: 10% Strongly disagree: 4% Total Agree: 62%, Disagree: 14% Each response is colour-coded: dark teal (Strongly agree), teal (Tend to agree), yellow (Neither), pink (Tend to disagree), red (Strongly disagree). Agree and Disagree totals are shown on the right in teal and red, respectively.
May 15, 2025 at 2:47 PM
jessewise.bsky.social
I've been at the @mobilityways.bsky.social conference on zero carbon commuting today. #ZC3 is always a favourite of mine, and this year has been no different! I've gathered my highlights, favourite facts, and thoughts in a thread🧵
ZC3 2025 maserhead
May 15, 2025 at 2:47 PM
jessewise.bsky.social
Went to the #Bath ebike demo day yesterday 🚲⚡🪫 Really helpful to test what works for your needs.

I'd love to run a small study to assess how it changes people's perception of #ebikes. Field interviews + attendance data seems feasible!

Great to see people enjoying the track :)
Jesse standing outside Bath's ebike demo day Bike track Tricycle
April 28, 2025 at 3:31 PM
jessewise.bsky.social
What an awesome way to kick off #EarthDay 🌍♻️💚 Thanks @entsresearchgroup.bsky.social !
Playing daybreak
April 22, 2025 at 10:43 AM
jessewise.bsky.social
We have a really exciting day of #EnTS tomorrow!
In the AM Matteo Menapace joins us to play #Daybreak with us.
In the PM Jack Hodgkiss teaches us how Daybreak is used to explore the impact of game play on cognitive understanding, affective response, and behavioural engagement.
Then... we workshop 😍
Photo of Daybreak. Daybreak is a cooperative game about stopping climate change
April 21, 2025 at 2:35 PM
jessewise.bsky.social
Riel, Kouvelas & Makiridis found reasons to be optimistic - transparency has been improving in recent years...

but it doesn't seem like transparency is linked to more citations 👎

We can do better!
Far right graph shows a rapid increase in the share of transport simulation studies with a repository.
April 15, 2025 at 11:05 AM
jessewise.bsky.social
Really pleased to see the #accessibility work going on at #Bristol Temple Meads - Station Innovation Zone.
They've just selected two 'innovators' for a 6-month trial. Journey Alerts seems like it could have a serious 'curb cut effect' and a service like Ampetronic seems long overdue 😍
Diagram descibing the curb cut effect. "When we design for disabilitites we make things better for everyone". Image shows a dropped curb being used by someone in a wheelchair, someone with a buggy, a cyclist and someone carying heavy goods.
April 10, 2025 at 2:18 PM
jessewise.bsky.social
Research incubator on #carClubs with #IAAPS today. Incl some fab stats on benefits of alternative models of #car ownership. Love Daniel McCool's analogy of #modalChoice as a swiss army knife. Pick the right tool for the job!
Slides with statistics about the benefits of car clubs Slide showing cost of car ownership Slide showing modes as different tools in a swiss army knife
March 26, 2025 at 5:35 PM
jessewise.bsky.social
Thank you #SPSP2025 for a wonderful (and really well organised) conference in gorgeous #Denver. The sustainability pre-conference and workshop on Q methodology were my highlights! Lovely to connect with new and familair faces again ☺️
Jesse present her poster Workshop on Q methodology by Lydia Yang Jesse in front of Denver's Blue Bear The state capitol in the snow
February 24, 2025 at 2:51 PM
jessewise.bsky.social
🚦 Did you know the UK leads Europe... in traffic delays? Inrix’s global #traffic scorecard shows 3 UK cities in Europe’s top 10 for delays.

In the Southwest, #Bath & #Bristol delays grew by 1% and 5%. With rising congestion, Travel Demand Management is crucial to tackle gridlock and climate change.
Ten Highest Traffic Delay Times By City, in Europe. London at 101 hours. Bath at 68 hours, Bristol at 65 hours.
January 10, 2025 at 10:06 AM
jessewise.bsky.social
Super creative ideas from the kids today about how we can travel in the future. My favourite re-imaginings are a "sofa river" and a jet pack fuelled by cow manure 😄
January 23, 2025 at 10:46 PM
jessewise.bsky.social
#AAPS public engagement team is at Bath Taps into Science today until 4pm 🧪👩🏼‍🔬⚛️
Come along to learn about BEV motors and modal shift 👀
January 23, 2025 at 10:40 PM
jessewise.bsky.social
📢 Interested in presenting your #environmental #climate research at @BathPsychology ?

Our interdisciplinary Environment, Transport & Sustainability group is looking for seminar speakers!

📍Online & @UniofBath

⏰Fortnightly, Tues 1-2pm

🙋Apply at https://rb.gy/tvsiea
January 23, 2025 at 10:40 PM
jessewise.bsky.social
On today's quest to discover the best way to visualise multi-select data I came across this beauty... a six-set Venn diagram! Thanks D’hont et al (2012) for bringing a smile to my office 😎🍌📊 If Venn is not for you, try library(UpSetR)! Thanks to Gehlenborg & @alexander_lex
January 23, 2025 at 10:40 PM