@ivycohen.bsky.social
If you are in NYC on the 30th, join us to strengthen the impact of your innovative companies or ideas. Feel free to share this with other professionals and entrepreneurs. @women.nyc #communications #strategy #innovation #professionaldevelopment
October 21, 2025 at 4:00 PM
If you are in NYC on the 30th, join us to strengthen the impact of your innovative companies or ideas. Feel free to share this with other professionals and entrepreneurs. @women.nyc #communications #strategy #innovation #professionaldevelopment
CX is how you win attention in a noisy world. Thanks to #RobSchipul and #ShawnNason for sharing their insights in my CEOWorld article. bit.ly/41ZPpei
#CX #ThoughtLeadership #CustomerExperience
#CX #ThoughtLeadership #CustomerExperience
October 8, 2025 at 2:06 PM
CX is how you win attention in a noisy world. Thanks to #RobSchipul and #ShawnNason for sharing their insights in my CEOWorld article. bit.ly/41ZPpei
#CX #ThoughtLeadership #CustomerExperience
#CX #ThoughtLeadership #CustomerExperience
CX = every touchpoint, not just customer service. In CEOWorld, I show why it’s the strategic thread leaders must prioritize. bit.ly/41ZPpei
#CX #Leadership #BusinessGrowth #CEOWorld
#CX #Leadership #BusinessGrowth #CEOWorld
September 30, 2025 at 2:04 PM
CX = every touchpoint, not just customer service. In CEOWorld, I show why it’s the strategic thread leaders must prioritize. bit.ly/41ZPpei
#CX #Leadership #BusinessGrowth #CEOWorld
#CX #Leadership #BusinessGrowth #CEOWorld
This summer music edition is a tribute to the Beach Boys. We celebrate the life and contributions of the great Brian Wilson. The Beach Boys are the original brand: summer! Whenever we need to lift our moods or celebrate, we can always count on “good vibrations.”
www.youtube.com/watch?v=mdt0...
www.youtube.com/watch?v=mdt0...
August 20, 2025 at 12:02 PM
This summer music edition is a tribute to the Beach Boys. We celebrate the life and contributions of the great Brian Wilson. The Beach Boys are the original brand: summer! Whenever we need to lift our moods or celebrate, we can always count on “good vibrations.”
www.youtube.com/watch?v=mdt0...
www.youtube.com/watch?v=mdt0...
A puzzle that eases anxiety. A fabric that doesn’t irritate skin. A standing desk that encourages movement. Health-adjacent benefits are everywhere—if you know how to spot them. I help brands bring those wellness values to light. More insights in my piece for AW360 bit.ly/43HVNrZ.
July 17, 2025 at 1:04 PM
A puzzle that eases anxiety. A fabric that doesn’t irritate skin. A standing desk that encourages movement. Health-adjacent benefits are everywhere—if you know how to spot them. I help brands bring those wellness values to light. More insights in my piece for AW360 bit.ly/43HVNrZ.
Consumers aren’t just shopping for products—they’re shopping for peace of mind, better sleep, less stress. If your brand delivers any of that, you’re already in the wellness game. Time to say so. Learn more in my latest article. bit.ly/43HVNrZ
July 11, 2025 at 1:04 PM
Consumers aren’t just shopping for products—they’re shopping for peace of mind, better sleep, less stress. If your brand delivers any of that, you’re already in the wellness game. Time to say so. Learn more in my latest article. bit.ly/43HVNrZ
The wellness economy is headed toward $9 trillion. In my article just published in AW360 bit.ly/43HVNrZ I encourage traditional brands to claim their space—smartly and strategically.
June 30, 2025 at 12:05 PM
The wellness economy is headed toward $9 trillion. In my article just published in AW360 bit.ly/43HVNrZ I encourage traditional brands to claim their space—smartly and strategically.
Consumers are investing in wellness across every aspect of life. In my article in AW360 bit.ly/43HVNrZ I urge brands to use PR to spotlight overlooked health benefits.
Advertising Week: Use PR to Power Your Brand’s Health and Wellness Benefits by Ivy Cohen
By Ivy Cohen, Ivy Cohen Corporate Communications
bit.ly
June 25, 2025 at 1:05 PM
Consumers are investing in wellness across every aspect of life. In my article in AW360 bit.ly/43HVNrZ I urge brands to use PR to spotlight overlooked health benefits.
Wellness isn’t just for “health” brands. Tech, fashion, food, fitness — even entertainment products can be wellness-adjacent. If yours is, PR can help win-over health-conscious consumers. To learn more, read my latest piece in AW360 bit.ly/43HVNrZ.
June 20, 2025 at 1:05 PM
Wellness isn’t just for “health” brands. Tech, fashion, food, fitness — even entertainment products can be wellness-adjacent. If yours is, PR can help win-over health-conscious consumers. To learn more, read my latest piece in AW360 bit.ly/43HVNrZ.
Bring on the EARNED MEDIA!
A U.K. study of marketing leaders finds that brand differentiation is more important than ever. 78% say earned media is now more effective than traditional advertising for creating a point of difference, according to a new survey.
www.mmm-online.com/news/earned-...
A U.K. study of marketing leaders finds that brand differentiation is more important than ever. 78% say earned media is now more effective than traditional advertising for creating a point of difference, according to a new survey.
www.mmm-online.com/news/earned-...
Earned media is more effective than traditional advertising, marketers claim
Nearly four in five marketing leaders (78 per cent) say earned media is now more effective than traditional advertising when it comes to creating a point of difference, according to a new survey.
www.mmm-online.com
June 18, 2025 at 9:01 PM
Bring on the EARNED MEDIA!
A U.K. study of marketing leaders finds that brand differentiation is more important than ever. 78% say earned media is now more effective than traditional advertising for creating a point of difference, according to a new survey.
www.mmm-online.com/news/earned-...
A U.K. study of marketing leaders finds that brand differentiation is more important than ever. 78% say earned media is now more effective than traditional advertising for creating a point of difference, according to a new survey.
www.mmm-online.com/news/earned-...
A helpful analysis of candidates, their leadership styles and positions, assessing their potential to solve NYC's problems.
Who Should Lead New York? www.nytimes.com/interactive/...
Who Should Lead New York? www.nytimes.com/interactive/...
Opinion | A Guide to N.Y.C.’s Mayoral Election and Democratic Primary
15 experts on the city picked the best mayoral candidate ahead of the Democratic primary.
www.nytimes.com
June 12, 2025 at 1:40 PM
A helpful analysis of candidates, their leadership styles and positions, assessing their potential to solve NYC's problems.
Who Should Lead New York? www.nytimes.com/interactive/...
Who Should Lead New York? www.nytimes.com/interactive/...
Math Moves Americans, Mentally and Emotionally news.gallup.com/poll/690956/...
The U.S. had better figure out how our schools can better equip young students for a life of using math. Concerning that children and young adults are most fearful of math.
The U.S. had better figure out how our schools can better equip young students for a life of using math. Concerning that children and young adults are most fearful of math.
Math Moves Americans, Mentally and Emotionally
A majority of Americans find math challenging, while nearly half say it is interesting. Positive emotions about math vary widely by age and gender.
news.gallup.com
June 5, 2025 at 7:02 PM
Math Moves Americans, Mentally and Emotionally news.gallup.com/poll/690956/...
The U.S. had better figure out how our schools can better equip young students for a life of using math. Concerning that children and young adults are most fearful of math.
The U.S. had better figure out how our schools can better equip young students for a life of using math. Concerning that children and young adults are most fearful of math.
Patients want more than treatment.
They want help preventing illness—and PR can deliver that message with clarity and care.
They want help preventing illness—and PR can deliver that message with clarity and care.
Hey C-Suite! The Power of PR to Promote Preventive Healthcare
The Power of PR to Promote Preventive Healthcare
bit.ly
June 4, 2025 at 2:12 PM
Patients want more than treatment.
They want help preventing illness—and PR can deliver that message with clarity and care.
They want help preventing illness—and PR can deliver that message with clarity and care.
Cardiovascular Disease: Cannabis Use, Even Edibles, May Raise Risk www.healthline.com/health-news/... via @healthline
Helpful to read as cannabis becomes more available. This study “...adds to the growing sense that marijuana is not benign, and may be associated with risk for heart disease.”
Helpful to read as cannabis becomes more available. This study “...adds to the growing sense that marijuana is not benign, and may be associated with risk for heart disease.”
Cardiovascular Disease: Cannabis Use, Even Edibles, May Raise Risk
New research found a link between chronic cannabis use and endothelial dysfunction, a risk factor for cardiovascular disease. This association was present in cannabis users regardless of whether they…
www.healthline.com
June 2, 2025 at 2:01 PM
Cardiovascular Disease: Cannabis Use, Even Edibles, May Raise Risk www.healthline.com/health-news/... via @healthline
Helpful to read as cannabis becomes more available. This study “...adds to the growing sense that marijuana is not benign, and may be associated with risk for heart disease.”
Helpful to read as cannabis becomes more available. This study “...adds to the growing sense that marijuana is not benign, and may be associated with risk for heart disease.”
The U.S. leads in medical innovation—but lags in prevention.
Smart PR can help close that gap by getting science-based guidance to patients before they’re sick. bit.ly/457Pn6q
Smart PR can help close that gap by getting science-based guidance to patients before they’re sick. bit.ly/457Pn6q
May 27, 2025 at 2:04 PM
The U.S. leads in medical innovation—but lags in prevention.
Smart PR can help close that gap by getting science-based guidance to patients before they’re sick. bit.ly/457Pn6q
Smart PR can help close that gap by getting science-based guidance to patients before they’re sick. bit.ly/457Pn6q
82% trust their doctor when it comes to vaccines
KFF Tracking Poll on Health Information and Trust: Vaccine Safety and Trust | KFF
As the Trump administration overhauls government health agencies, partisan trust in these agencies on vaccines has shifted and few express confidence in their ability to carry out key tasks. Most…
bit.ly
May 13, 2025 at 1:02 PM
82% trust their doctor when it comes to vaccines
Innovating education and healthcare staffing. Can't wait to learn more!
www.bloomberg.org/videos/new-s...
www.bloomberg.org/videos/new-s...
New Specialized Healthcare High Schools in the U.S. | Bloomberg Philanthropies
Bloomberg Philanthropies announced a $250 million initiative to create new high schools around the nation that will graduate students directly into high-demand healthcare jobs with family-sustaining w...
www.bloomberg.org
April 21, 2025 at 12:26 AM
Innovating education and healthcare staffing. Can't wait to learn more!
www.bloomberg.org/videos/new-s...
www.bloomberg.org/videos/new-s...
A good read...
Be Not Afraid www.nytimes.com/2025/04/13/o...
Be Not Afraid www.nytimes.com/2025/04/13/o...
Opinion | Gen. Stanley McChrystal On Fear
America has always known fear. But today’s fear is different. It has been cultivated.
www.nytimes.com
April 14, 2025 at 2:01 AM
A good read...
Be Not Afraid www.nytimes.com/2025/04/13/o...
Be Not Afraid www.nytimes.com/2025/04/13/o...
"The power of the people is greater than the people in power" -- U.S. Senator Corey Booker, 23 hours 57 minutes into his historic filibuster
April 1, 2025 at 11:21 PM
"The power of the people is greater than the people in power" -- U.S. Senator Corey Booker, 23 hours 57 minutes into his historic filibuster
Reposted
Whatever the ridiculous words are tonight, here is how the big world out there is responding to our mad leader:
March 5, 2025 at 2:02 AM
Whatever the ridiculous words are tonight, here is how the big world out there is responding to our mad leader:
Medicaid cuts to affect 72 million patients, including 37 million children, i.e. children with special healthcare needs, 3 million children in military-connected families, and more than 40% of children living in rural areas and small towns. www.beckershospitalreview.com/finance/now-...
House GOP passes budget plan that puts Medicaid on the chopping block
House vote on budget resolution could lead to sweeping Medicaid cuts, hospital leaders urge lawmakers to reconsider. 72 million Americans at risk.
www.beckershospitalreview.com
February 26, 2025 at 9:58 PM
Medicaid cuts to affect 72 million patients, including 37 million children, i.e. children with special healthcare needs, 3 million children in military-connected families, and more than 40% of children living in rural areas and small towns. www.beckershospitalreview.com/finance/now-...
Meaningful now and always!
February 3, 2025 at 2:12 AM
Meaningful now and always!
#BlackHistoryMonth is a great American tradition! It gives us a moment to respect and admire great people's contributions to America and the world. Already inspired by the stories my fellow Americans are sharing across social and media outlets.
February 1, 2025 at 9:33 PM
#BlackHistoryMonth is a great American tradition! It gives us a moment to respect and admire great people's contributions to America and the world. Already inspired by the stories my fellow Americans are sharing across social and media outlets.