Emina Demiri-Watson (she/her)
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eminadw.bsky.social
Emina Demiri-Watson (she/her)
@eminadw.bsky.social
Digital Marketing - SEO, AI, CRO, Paid and the kitchen sink. Too curious to specialise. Avid reader of fantasy. Mum, crazy cat lady, love fishing

Head of Digital at http://vixendigital.com
Reposted by Emina Demiri-Watson (she/her)
For this special episode of the Majestic SEO Podcast previewing the release of the upcoming SEOin2026 book, our host David Bain will be joined by @eminadw.bsky.social, @jono.id, Filipa Serra Gaspar and Anthony Barone.

maj.to/4af5OQP
November 27, 2025 at 1:38 PM
It.is.on! 🎉
November 24, 2025 at 8:35 PM
Reposted by Emina Demiri-Watson (she/her)
THE 2025 JAVASCRIPT SEO REPORT IS HERE 👉https://sitebulb.com/javascript-seo/report/

Thank you to everyone who took part, and also to @aleyda.bsky.social, @sam.thegray.co, Dan Taylor & @eminadw.bsky.social for their commentary on the data.
November 13, 2025 at 10:35 AM
Reposted by Emina Demiri-Watson (she/her)
Audience Insights

Learn the strategies to ensure your content reaches the right people, when they’re most receptive.

with Travis Tallent, @eminadw.bsky.social, @lazarinastoy.com, @casieg.bsky.social, Izabela Janczak and @ryanjonesseo.bsky.social
November 20, 2025 at 2:42 PM
Engineering use to be about building software, bridges, powergrids…. now chunking content into a arbitrary number of paragraph makes you an engineer… I guess dragging boxes Canva makes you a design engineer?
October 3, 2025 at 2:38 PM
Spent the day wishing I could mess around with my Also Asked test workflow. Instead I was adding a DA score to a Looker dashboard… after repeatedly saying it’s not THE actual score… and I can’t even blame the poor in-house person who gave the request. Do better industry & C-suite 😵‍💫
September 29, 2025 at 5:56 PM
Reposted by Emina Demiri-Watson (she/her)
Before the break, two SEO legends - Emma-Jane Stogdon and Emina Demiri (@eminadw.bsky.social) - joined Michael Chidzey and Jo Juliana Turnbull for #SEOOfficeHours.

📺 Catch the full episode now on our website, and 📅 add SEO Office Hours invites to your calendar!
September 19, 2025 at 11:03 AM
Friday, BSEO ppt submitted, time for a beverage.…
a woman with red hair is sitting at a desk in front of a map .
ALT: a woman with red hair is sitting at a desk in front of a map .
media.tenor.com
August 29, 2025 at 4:17 PM
Using clickbait will only result in more businesses buying into snake oil. Think some industry self-reflection is needed on both ends.
August 6, 2025 at 8:16 AM
Very interesting piece but can’t get over the possible lack of credit on that ColPali visual… not sure who Arnav is but I can't see him in the original paper this appears in. Or is he using a pen name… www.morphik.ai/blog/stop-pa...
Don't bother parsing: Just use images for RAG
If search is the game, looks matter
www.morphik.ai
July 22, 2025 at 6:21 AM
A little bit of joy on my iPhone today
July 16, 2025 at 6:29 AM
The website that needs to be read from top to bottom. Many times. Repeatedly. And checked regularly! metr.org
METR
METR is a research nonprofit which develops and runs cutting-edge tests of the capabilities of general-purpose AI systems.
metr.org
July 14, 2025 at 4:48 PM
Saw a SEJ article on using LLM share buttons…sounds interesting from UX ie. long-form content summaries. But it won’t “build memory” …Result: spent 2h reading about using Langchain for conversational memory... It was fun & I likely won’t need it, ever… oh look a shiny penny 🐇🕳️
July 9, 2025 at 7:09 AM
Let me be clear, I am NOT an EIEIO! Just curious about tech and love 🐇🕳️ Also unlocked entity optimisation!? When and where?!? And more importantly why!? #morningrant
June 25, 2025 at 6:27 AM
This was so much fun to dig into!
@eminadw.bsky.social's thoroughly researched guide that unpacks:

👩‍⚖️ Expert testimony from the ongoing DOJ vs. Google antitrust trial

📄 Leaked internal documentation

💬 Commentary from leading voices in AI-driven search

Complete with what SEOs can do next!

www.womenintechseo.com/knowledge/de...
June 25, 2025 at 6:23 AM
Cosine similarity - another term we’ve managed to bastardize 🙄
June 22, 2025 at 7:22 AM
Sarcasm is full swing today. Can’t decide if it pan out a good or a bad day. Either is possible and I might move my client meetings…
June 20, 2025 at 6:40 AM
Water serpents and sleeping floofs ❤️
June 13, 2025 at 5:44 AM
That’s it I’ve signed up for n8n! See you in a couple of months 🐰🕳️
June 12, 2025 at 3:35 PM
Spent the morning listening to my self rant on two new podcasts. Hopefully it makes for a quiet rest of the day…
June 7, 2025 at 7:27 AM
Reposted by Emina Demiri-Watson (she/her)
Emina Demiri-Watson (@eminadw.bsky.social) believes that whether you call it SEO, SXO, or OSO (Organic Search Optimisation), it's not just about Google anymore, it's about showing up wherever your audience searches.

maj.to/4jb8dxf
June 5, 2025 at 9:01 AM
Yay!!! Smashed it 🎉
A short clip from #SEMantics

First talk ✅

Thank you @eminadw.bsky.social and Vixen Digital team for having me! ☺️
May 24, 2025 at 5:31 AM
Technically there are two cats but who’s counting…
May 14, 2025 at 8:12 AM
One of the best kept secrets on the internet is: what the hell does this SaaS tool actually do…
May 9, 2025 at 7:43 AM
Reposted by Emina Demiri-Watson (she/her)
SEO shortcuts gone wrong: How one site tanked – and what you can learn - via @eminadw.bsky.social #seo
SEO shortcuts gone wrong: How one site tanked – and what you can learn
Scaling SEO with AI? Beware the risks. One site’s rapid rise led to a steep crash. Here’s what went wrong and how to avoid the same fate.
searchengineland.com
May 3, 2025 at 2:54 PM