David Orrego-Carmona
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dorrego.bsky.social
David Orrego-Carmona
@dorrego.bsky.social
520 followers 450 following 56 posts
Translation, Technology and Communication. Sometimes climbing.
Associate Professor at @uni-of-warwick.bsky.social
Research Fellow at University of the Free State
Posts Replies Media Videos
dorrego.bsky.social
Morning runners/walkers at #ESTCongress Leeds! 🏃‍♂️🏃‍♀️

I'm organising informal runs/walks during the congress to start the day!

📍 Exhibition Centre
⏰ 6:45 AM
📅 Starting July 1st

Planning loops around Woodhouse Moor. Local route tips welcome! Just show up if interested 🌅

#MorningRun #Translation
June 27, 2025 at 9:12 AM
dorrego.bsky.social
After more than a year with no climbing holidays & injury rehab, I was happy to disconnect for two weeks to simply enjoy climbing.
What else can I ask for?

🧗‍♀️ Physical challenges
⛰️ Mental clarity
🔋 A recharge
🤝 Quality time with friends
🧠 New perspectives on work

Now, let's tackle those emails!
Climbing an arrete in Kalymnos with the Arginonta beach and valley in the background. Climbing an arrete in Kalymnos with the Arginonta beach and valley in the background. Lowering off after a climb in Telendos on a very sunny day.
April 28, 2025 at 10:03 AM
dorrego.bsky.social
This year, the #APTIS conference will be online and hosted by @centras-ucl.bsky.social.

#APTIS25 “Better together: how can industry and academia collaborate to empower future #language professionals?”) will take place on 3–4 November The Call for Contributions is open until 16 June.
APTIS25 conference (“Better together: how can industry and academia collaborate to empower future language professionals?”) will take place on 3–4 November 2025 via Zoom Webinar.
April 10, 2025 at 8:35 AM
dorrego.bsky.social
Just wrapped teaching this term 📚✨
Busy day covering professional competences in the industry & reviewing subtitles.
Students shared progress on their #Career development plans (from game localisation to intercultural mediation) and their final #subtitling projects.

#Translation #MediaLocalisation
March 14, 2025 at 5:11 PM
dorrego.bsky.social
Have you ever thought about #football and #accessibility?
Our next #Translation and Transcultural Studies Seminar on " #Audiodescribing football: A case study of Bohemians FC" will be delivered by @jossmo.bsky.social & Lucía Pintado-Gutiérrez (DCU)

5 March, 3-4 online
warwick.ac.uk/fac/arts/mod...
March 3, 2025 at 2:49 PM
dorrego.bsky.social
Join our online roundtable "Beyond #Translation: Emerging Careers in the Global #Language #Industry"
6 March, 3-4 GMT

Featuring experts from Amnesty International, Netflix, Rhyme&Reason, and ELIA sharing their insights

Register: updates.warwick.ac.uk/form/eutopia...

#EUTOPIALanguagesWeek #EUTOPIA
February 26, 2025 at 2:30 PM
dorrego.bsky.social
Today Rachel Baker showed our students how #sustainability can be embedded into freelancing! 🌱
Rachel discussed #ethical client selection, accessible language, green operations (fossil-free banking) and #translation quality
Useful to show students how to align values with career goals.
Rachel Baker presenting to a group of students at Warwick A practical example of greenwashing: "Our eco-friendly socks are the sustainable choice". The message is neither verifiable nor measurable.
January 31, 2025 at 4:11 PM
dorrego.bsky.social
Delighted to host The Word Hub team today for an insightful session on "Adapting to Change: Commercial Languages in the Age of AI."

Some key ideas:
💡 #Translation remains critical for high-risk industries, impacting brand reputation, customer retention, and legal compliance

🔽
#localisation #L10N
Laura Clark and Darren Ashton-Verdi presenting CSA results on levels of optimism in the industry Laura Clark and Darren Ashton-Verdi presenting in front of a group of students in a classroom
January 28, 2025 at 3:26 PM
dorrego.bsky.social
Today and tomorrow we're at @lcsleeds.bsky.social for the network workshop "Researching Audiences for #Subtitled #Media" funded by the #AHRC.
We'll be discussing all things #accessibility and #subtitling, and I'll try to capture our discussions here.
Carol O'Sullivan and Sara Ramos Pinto introduce the UK Subtitling Audiences Network
January 23, 2025 at 1:22 PM
dorrego.bsky.social
Week 2 of the term is done! 💫
Students explored language industry roles through market research, analysed #translation competence models, and examined how different audiovisual translation modalities shape translation decisions.
Ready for an exciting year ahead! 🚀
#TranslationStudies #subtitling
A university classroom showing Warwick University branded presentation slides on two screens. The purple slides display 'SESSION 2: The translation profession in the 21st century: EMT competences framework' for module LN911 Critical Skills for the Translation Profession by David Orrego-Carmona. Students are visible from behind, working on laptops at white desks with black chairs. A university classroom with students working at white desks with red chairs. Students are using laptops, and there's a large screen on the wall showing a film clip. The room has large windows and modern ceiling lighting.
January 17, 2025 at 5:05 PM
dorrego.bsky.social
Just like that the first week of teaching is done! I love the second term as I get to introduce the professional aspects of #translation to students and nerd about #subtitling and #reception.

Cycling into campus at -4° probably wasn't a good idea considering I was by the beach at 25° on Monday...
Classroom with students Frosty university campus with blue sky
January 10, 2025 at 4:35 PM
dorrego.bsky.social
RA Post: From Lab to Screen - #Subtitling Research dissemination
Sara Ramos Pinto (Leeds) and Carol O'Sullivan (Bristol) are looking for a research #assistant to support a timely transfer project.
6 months from March 2025
Deadline to apply: 30 Jan

jobs.leeds.ac.uk/vacancy.aspx...
Research Assistant in Impact Translation Project Are you a PhD student or an early career researcher looking for a challenge? Do you have a background in subtitling, audiovisual translation or translation studies? Do you want to further your career in one of the UK’s leading research intensive Universities? You will work with Dr Sara Ramos Pinto (PI, University of Leeds) and Dr Carol O’Sullivan (Co-I, University of Bristol) to support, and collaborate on the following research project. Project: From Lab to Screen: a response to AI’s threat to the media localisation industry
January 7, 2025 at 8:26 PM
dorrego.bsky.social
New article! 🥳 "Placing Human Agency in the AI-Powered Media Localisation Industry"
Journal of #Audiovisual #Translation

A great way to wrap up 2024, examining how to balance #AI implementation w/ human expertise in #media #localisation while creating value for all stakeholders

@esist.bsky.social
Abstract: Abstract The media localisation industry, as audiovisual translation (AVT) is commonly known, has undergone radical changes with the accelerated deployment of AI-powered solutions transforming production processes. This article examines how different stakeholders navigate this changing landscape: an industry promoting automation to meet growing demands, translators concerned about working conditions and professional sustainability, academia developing future professionals while researching technological impact, and audiences whose evolving expectations shape industry practices. Drawing on stakeholder theory, the analysis reveals how the sustainability of AVT requires balancing technological efficiency with human expertise. While AI tools promise faster turnaround times and reduced costs, their implementation must ensure long-term professional viability and translation quality. The article argues that successful integration of AI depends on creating value for all stakeholders through collaborative approaches that recognise translators’ agency and expertise. This requires conceptualising AI not merely as a cost-reduction tool but as part of a broader ecosystem where human expertise and technological capabilities complement each other to serve diverse global audiences.
December 20, 2024 at 5:26 PM
dorrego.bsky.social
What do you think of #subtitles?
We want to hear your opinion!

The UK #Subtitling #Audience 🎬 Survey is collecting information on #viewing habits and #perceptions of subtitled media. It should take about 10 minutes.
We would love to hear from you 😊
app.onlinesurveys.jisc.ac.uk/s/arts/uk-su...
December 2, 2024 at 1:23 PM
dorrego.bsky.social
We end day 1 of APTIS2023 with a panel on academia and industry views about What matters to us all in higher education and the market.
Looking forward to a surely thought provoking discussion about collaboration, translation and the language industry.
The image depicts a group of people gathered in a large room, sitting around a long table. They appear to be engaged in a discussion or meeting, with some of them using laptops. The room is adorned with numerous portraits on the walls, creating an elegant and sophisticated atmosphere. There are several chairs placed around the table, and a few people are sitting on them. In addition to the laptops, there are also a few cups and a bottle on the table, suggesting that the attendees might be enjoying refreshments during their meeting. The overall scene conveys a sense of professionalism and collaboration among the individuals present. Alt Text by LLaVA
November 2, 2023 at 4:38 PM
dorrego.bsky.social
We're starting APTIS 2023 at Queen's University Belfast. I'll be sharing some views about our discussions around translation and interpreting training.
Chen-En (Ted) Ho welcoming APTIS 2023 attendees at the Queen's University Belfast Great Hall
November 2, 2023 at 9:18 AM
dorrego.bsky.social
I spent last week at the Institute for Interpreting and Translation Studies (TÖI) at Stockholm University. Got to see a bit of the city in autumn and discuss many things translation, eyetracking and subtitling today.
I also got to see the (literal) nailing of Aleksandra Adler's dissertation.
October 28, 2023 at 10:37 AM
dorrego.bsky.social
I'm at the Institute for #Interpreting and #Translation Studies (TÖI) at Stockholm University and got the chance to talk about #eyetracking and #subtitling today. Really enjoying my time with colleagues here!
Title slide Eye Tracking in Subtitling Research: a search for efficiency and a call for mixed methods by David Orrego-Carmona from University of Warwick, UK, and University of the Free State, South Africa
October 26, 2023 at 1:45 PM
dorrego.bsky.social
Jumping in here to see if this is going to be our new home. Expect tweets about translation, technology and society, with the occasional climbing holiday pics.
The image features a man in a white shirt and red shorts, suspended in mid-air while climbing a rocky cliff. He is wearing a helmet and appears to be enjoying the thrill of the activity. The man is holding onto a rope, which is likely attached to a pulley system, allowing him to ascend the cliff safely. The scene captures the excitement and adventure of rock climbing, as the man skillfully navigates the challenging terrain. ALT text by LLaVA
October 14, 2023 at 11:50 AM