The Rise of Generative Engine Optimisation

Artificial intelligence is upending the retail and consumer products industries, pushing companies to reimagine customer engagement and innovate for growth. Brands and retailers are rapidly…

Walmart’s new partnership with OpenAI will allow customers and members to shop with ChatGPT, creating an AI-first experience where shoppers can simply chat and select.

En el variopinto ecosistema de carreras del mundo del trail hay ciertos patrones que se repiten: cor

As ChatGPT agents book, buy, and convert for users, SEO must evolve. Make your site agent-readable, accessible, and built to convert.

Presentamos el Modo IA en La Búsqueda de Google para España

Is Google Search evolving or dying? In this episode of the Superhuman AI Podcast, we sit down with Rob Stein, who leads Google's AI Search team, to explore how AI is fundamentally transforming search—and what billions of users can expect next. From Instagram to Google's most critical product, Rob shares the inside story of rebuilding search for the AI era. We explore: - Why 1.5 billion users are already using AI Overviews - How multimodal search (camera, voice, screenshots) is exploding with 65% year-over-year growth - The future of conversational search and AI Mode - Why Google's 25 years of web knowledge gives them an AI advantage - Product principles for building transformative experiences people actually use - How AI is changing the entire product development process This isn't just about search—it's about how AI is reshaping how billions of people access information every day. From asking complex multi-sentence questions to having live conversations with Google, the future of search is already here. Subscribe for deep conversations on AI, agents, and the future of intelligence. Learn more about the Google for Startups Cloud Program here: https://cloud.google.com/startup/apply?utm_source=cloud_sfdc&utm_medium=et&utm_campaign=FY21-Q1-global-demandgen-website-cs-startup_program_mc&utm_content=superhuman_dec&utm_term=-

Experts de la Universitat Oberta de Catalunya (UOC) analitzen l'impacte de la IA a Internet

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See more content from your favorite sites, pick up where you left off and more with these tips for customizing Google Search.

The hidden cost that's quietly creeping up on SEOs everywhere: managing your AI Crawl Budget. Jojo Furnival explores the issue with expert guests

The head of Google discusses the pressure to sell off Chrome and the future of search in the AI era.

YouTube video by RustyBrick Barry Schwartz Search Engine Roundtable