The Onion’s new model works because a) people love the thing and b) people want a physical, good newspaper back for both communal and utilitarian reasons.
Members not only get to support a thing they love, but they get a tangible, IRL good, and a community who talks about it like a fun secret.
May 9, 2025 at 4:06 PM
The Onion’s new model works because a) people love the thing and b) people want a physical, good newspaper back for both communal and utilitarian reasons.
Members not only get to support a thing they love, but they get a tangible, IRL good, and a community who talks about it like a fun secret.