Claire Ayles
claireayles.bsky.social
Claire Ayles
@claireayles.bsky.social
London-based tech PR. Co-founder of Eleven Hundred Agency.
Reposted by Claire Ayles
PR isn't the sole responsibility of your comms team or spokespeople, it's everyone's job and sometimes the best #PR wins are unplanned and unexpected. Our own Michelle talks chicken, Black Friday disasters, and cancelled subscriptions: www.elevenhundredagency.com/News/PR-in-s...
April 7, 2025 at 2:46 PM
Reposted by Claire Ayles
With so much competition for the media's attention, earned media should really be renamed 'hard-earned media.' Our own Sophie Johnson explains her formula for getting her pitches noticed: www.elevenhundredagency.com/News/How-to-...

#PR #tech
How to be pitch-perfect
By Sophie Johnson
www.elevenhundredagency.com
March 17, 2025 at 3:49 PM
Reposted by Claire Ayles
The problem with #AI is that it isn't always intelligent. @harrymottrampr.bsky.social found out the hard way when a retailer blamed its tech for sending him the wrong order - more on our blog: www.elevenhundredagency.com/News/Our-AI-...
Our AI got it wrong
Our AI got it wrong
www.elevenhundredagency.com
January 29, 2025 at 4:43 PM
Reposted by Claire Ayles
Does #GenAI have a role to play in content generation? Absolutely! Should it be treated with extreme caution? You bet! Our own Joyce Wady shares her advice about when to use ChatGPT and when to avoid it. www.elevenhundredagency.com/News/To-Chat...
To ChatGPT or not to ChatGPT
By Joyce Wady
www.elevenhundredagency.com
January 21, 2025 at 10:26 AM