Adweek
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All the news, insights and inspiration you need to know in advertising, marketing and media.
🧵 One of the most significant things from Disney’s earnings call on Thursday is that it didn’t announce the end of its carriage dispute with YouTube TV. Disney’s networks were removed from YouTube TV on Oct. 30 due to the contract dispute.
November 13, 2025 at 5:11 PM
🧵 One of the most significant things from Disney’s earnings call on Thursday is that it didn’t announce the end of its carriage dispute with YouTube TV. Disney’s networks were removed from YouTube TV on Oct. 30 due to the contract dispute.
EXCLUSIVE | WPP has named Elav Horwitz its first chief innovation officer, a newly formed role designed to accelerate applied AI and spearhead tech-driven solutions for clients. https://bit.ly/3LW6alf
November 12, 2025 at 11:49 AM
EXCLUSIVE | WPP has named Elav Horwitz its first chief innovation officer, a newly formed role designed to accelerate applied AI and spearhead tech-driven solutions for clients. https://bit.ly/3LW6alf
Amazon has enlisted two-time Academy Award nominee Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign. https://bit.ly/43ndLPS
November 11, 2025 at 12:17 PM
Amazon has enlisted two-time Academy Award nominee Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign. https://bit.ly/43ndLPS
Yahoo's DSP debuted its first-ever connected TV campaign, fronted by comedic persona Troy Hawke, as it looks to carve out more share in the crowded market dominated by Google, Amazon, and The Trade Desk. https://bit.ly/49hs2Bz
November 10, 2025 at 5:28 PM
Yahoo's DSP debuted its first-ever connected TV campaign, fronted by comedic persona Troy Hawke, as it looks to carve out more share in the crowded market dominated by Google, Amazon, and The Trade Desk. https://bit.ly/49hs2Bz
As anticipation builds for the final season of Stranger Things, KFC has partnered with Netflix on a U.K. campaign by Mother featuring KFC staff delivering food in Hawkins, Indiana, even as supernatural chaos erupts and workers are dragged into the Upside Down. https://bit.ly/4oYdbAs
November 10, 2025 at 1:01 AM
As anticipation builds for the final season of Stranger Things, KFC has partnered with Netflix on a U.K. campaign by Mother featuring KFC staff delivering food in Hawkins, Indiana, even as supernatural chaos erupts and workers are dragged into the Upside Down. https://bit.ly/4oYdbAs
When Brooklyn Peltz Beckham launched his hot sauce brand, Cloud23, he didn’t want a flashy debut or celebrity-driven campaign.
Now a year in, Cloud23 is seeing repeat purchases — a sign, Beckham said, that the brand’s slow-build strategy is paying off.
Read more here: https://bit.ly/43mfG7o
Now a year in, Cloud23 is seeing repeat purchases — a sign, Beckham said, that the brand’s slow-build strategy is paying off.
Read more here: https://bit.ly/43mfG7o
November 7, 2025 at 7:42 PM
When Brooklyn Peltz Beckham launched his hot sauce brand, Cloud23, he didn’t want a flashy debut or celebrity-driven campaign.
Now a year in, Cloud23 is seeing repeat purchases — a sign, Beckham said, that the brand’s slow-build strategy is paying off.
Read more here: https://bit.ly/43mfG7o
Now a year in, Cloud23 is seeing repeat purchases — a sign, Beckham said, that the brand’s slow-build strategy is paying off.
Read more here: https://bit.ly/43mfG7o
Consider us mesmerized!
Annie Tracy absolutely crushed it during our Brand Genius celebration at #Brandweek.
Annie Tracy absolutely crushed it during our Brand Genius celebration at #Brandweek.
November 6, 2025 at 8:45 PM
Consider us mesmerized!
Annie Tracy absolutely crushed it during our Brand Genius celebration at #Brandweek.
Annie Tracy absolutely crushed it during our Brand Genius celebration at #Brandweek.
While accepting the Brand Genius award, Naz Hillmon took a moment to speak about the CBA negotiations that she and her fellow players are in with the WNBA.
November 6, 2025 at 2:03 PM
While accepting the Brand Genius award, Naz Hillmon took a moment to speak about the CBA negotiations that she and her fellow players are in with the WNBA.
Day three of #Brandweek is here! Who's ready to make some more connections?
November 5, 2025 at 3:50 PM
Day three of #Brandweek is here! Who's ready to make some more connections?
Wyclef Jean is in his corporate era.
He gave the audience at Brandweek a quick freestyle verse to close out his panel!
He gave the audience at Brandweek a quick freestyle verse to close out his panel!
November 5, 2025 at 12:18 AM
Wyclef Jean is in his corporate era.
He gave the audience at Brandweek a quick freestyle verse to close out his panel!
He gave the audience at Brandweek a quick freestyle verse to close out his panel!
EXCLUSIVE | Publicis Groupe has been appointed to handle media planning and buying for The Magnum Ice Cream Co., the Unilever spinoff that will house brands including Magnum, Ben & Jerry’s, Cornetto, and Wall’s, ADWEEK has learned. https://bit.ly/47JTEgh
November 4, 2025 at 10:30 PM
EXCLUSIVE | Publicis Groupe has been appointed to handle media planning and buying for The Magnum Ice Cream Co., the Unilever spinoff that will house brands including Magnum, Ben & Jerry’s, Cornetto, and Wall’s, ADWEEK has learned. https://bit.ly/47JTEgh
After taking the stage at Brandweek 2025, Wyclef Jean told us about reuniting with his Fugees bandmate Lauryn Hill at SNL 50.
November 4, 2025 at 9:51 PM
After taking the stage at Brandweek 2025, Wyclef Jean told us about reuniting with his Fugees bandmate Lauryn Hill at SNL 50.
If you haven't done it yet, thank your social team today 🫶
November 4, 2025 at 7:58 PM
If you haven't done it yet, thank your social team today 🫶
BÉIS no doubt makes a cultural impact with every launch, campaign, and partnership.
Senior Vice President, Brand and Creative of BÉIS Liz Money explained how the brand stays authentic and resonates with its audience during her session at Brandweek.
Senior Vice President, Brand and Creative of BÉIS Liz Money explained how the brand stays authentic and resonates with its audience during her session at Brandweek.
November 4, 2025 at 7:36 PM
BÉIS no doubt makes a cultural impact with every launch, campaign, and partnership.
Senior Vice President, Brand and Creative of BÉIS Liz Money explained how the brand stays authentic and resonates with its audience during her session at Brandweek.
Senior Vice President, Brand and Creative of BÉIS Liz Money explained how the brand stays authentic and resonates with its audience during her session at Brandweek.
On the same day that Coca-Cola released its AI-generated holiday campaign, the company's global vice president and head of generative AI doubled down on use of the tool
Read more here: https://bit.ly/4olDNLE
Read more here: https://bit.ly/4olDNLE
November 4, 2025 at 5:39 PM
On the same day that Coca-Cola released its AI-generated holiday campaign, the company's global vice president and head of generative AI doubled down on use of the tool
Read more here: https://bit.ly/4olDNLE
Read more here: https://bit.ly/4olDNLE
Gap unveiled its 2025 Holiday campaign, which features a multigenerational choir spanning ages 8 to 72 and led by 20-year-old London singer-songwriter Sienna Spiro. https://bit.ly/4nDijJb
November 4, 2025 at 5:01 PM
Gap unveiled its 2025 Holiday campaign, which features a multigenerational choir spanning ages 8 to 72 and led by 20-year-old London singer-songwriter Sienna Spiro. https://bit.ly/4nDijJb
Wyclef Jean woke us all up at #Brandweek this morning!
November 4, 2025 at 4:47 PM
Wyclef Jean woke us all up at #Brandweek this morning!
"When did America as a moment have to be politicized?" - Craig Brommers, CMO Of American Eagle during his panel at #Brandweek
November 4, 2025 at 2:39 PM
"When did America as a moment have to be politicized?" - Craig Brommers, CMO Of American Eagle during his panel at #Brandweek
EXCLUSIVE | Don't know what to gift a loved one for the holidays? Seth Rogen's got you covered in Roots' holiday campaign.
And the concierge number actually works! Fans are encouraged to reach out to the Roots Holiday Hotline by calling 1-855-ANYTHNG. Let us know what you hear when you call in 👀
And the concierge number actually works! Fans are encouraged to reach out to the Roots Holiday Hotline by calling 1-855-ANYTHNG. Let us know what you hear when you call in 👀
November 4, 2025 at 2:30 PM
EXCLUSIVE | Don't know what to gift a loved one for the holidays? Seth Rogen's got you covered in Roots' holiday campaign.
And the concierge number actually works! Fans are encouraged to reach out to the Roots Holiday Hotline by calling 1-855-ANYTHNG. Let us know what you hear when you call in 👀
And the concierge number actually works! Fans are encouraged to reach out to the Roots Holiday Hotline by calling 1-855-ANYTHNG. Let us know what you hear when you call in 👀
November 4, 2025 at 1:43 PM
Our November cover star & 2025 Adcolor Beacon Award honoree, Richelieu Dennis, has built an empire on equity & community.
He spoke with us about his companies, his mission, and his ventures, including The New Voices Fund.
Read the cover story: https://bit.ly/4nA5wqT
📷 Drew Gurian
✍️ Mark Stenberg
He spoke with us about his companies, his mission, and his ventures, including The New Voices Fund.
Read the cover story: https://bit.ly/4nA5wqT
📷 Drew Gurian
✍️ Mark Stenberg
November 4, 2025 at 11:00 AM
Our November cover star & 2025 Adcolor Beacon Award honoree, Richelieu Dennis, has built an empire on equity & community.
He spoke with us about his companies, his mission, and his ventures, including The New Voices Fund.
Read the cover story: https://bit.ly/4nA5wqT
📷 Drew Gurian
✍️ Mark Stenberg
He spoke with us about his companies, his mission, and his ventures, including The New Voices Fund.
Read the cover story: https://bit.ly/4nA5wqT
📷 Drew Gurian
✍️ Mark Stenberg
Coca-Cola released its AI holiday campaign today.
Also today, the company’s Head of Gen AI had a plea for agencies: “Please, let’s work together. Humans are still superior than [sic] the machines.” #Brandweek
Also today, the company’s Head of Gen AI had a plea for agencies: “Please, let’s work together. Humans are still superior than [sic] the machines.” #Brandweek
November 3, 2025 at 11:13 PM
Coca-Cola released its AI holiday campaign today.
Also today, the company’s Head of Gen AI had a plea for agencies: “Please, let’s work together. Humans are still superior than [sic] the machines.” #Brandweek
Also today, the company’s Head of Gen AI had a plea for agencies: “Please, let’s work together. Humans are still superior than [sic] the machines.” #Brandweek
What does being "On/Off Brand" mean to marketing extraordinaire Bozoma Saint John?
Here's what she had to say at Brandweek 2025!
Here's what she had to say at Brandweek 2025!
November 3, 2025 at 10:15 PM
What does being "On/Off Brand" mean to marketing extraordinaire Bozoma Saint John?
Here's what she had to say at Brandweek 2025!
Here's what she had to say at Brandweek 2025!
Gap's next campaign is launching tomorrow. Any guesses on what it is? 👀 #Brandweek
November 3, 2025 at 8:50 PM
Gap's next campaign is launching tomorrow. Any guesses on what it is? 👀 #Brandweek
"The virality behind our Rare collab that we just launched is really cemented in the emotional relationship and the friendship that was garnered off of Selena and Shay being two female founders of the brand."
- Beis SVP
- Beis SVP
November 3, 2025 at 7:56 PM
"The virality behind our Rare collab that we just launched is really cemented in the emotional relationship and the friendship that was garnered off of Selena and Shay being two female founders of the brand."
- Beis SVP
- Beis SVP