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Our November cover star & 2025 Adcolor Beacon Award honoree, Richelieu Dennis, has built an empire on equity & community.
He spoke with us about his companies, his mission, and his ventures, including The New Voices Fund.
Read the cover story: https://bit.ly/4nA5wqT
📷 Drew Gurian
✍️ Mark Stenberg
He spoke with us about his companies, his mission, and his ventures, including The New Voices Fund.
Read the cover story: https://bit.ly/4nA5wqT
📷 Drew Gurian
✍️ Mark Stenberg
“It feels good to Geico” is the auto insurance company's new slogan, taking the place of “Real service, real savings,” rolled out in 2020.
Geico has released four new spots for the campaign, including one featuring Philadelphia Eagles wide receiver A.J. Brown. https://bit.ly/4pdB5rS
Geico has released four new spots for the campaign, including one featuring Philadelphia Eagles wide receiver A.J. Brown. https://bit.ly/4pdB5rS
November 14, 2025 at 2:01 PM
“It feels good to Geico” is the auto insurance company's new slogan, taking the place of “Real service, real savings,” rolled out in 2020.
Geico has released four new spots for the campaign, including one featuring Philadelphia Eagles wide receiver A.J. Brown. https://bit.ly/4pdB5rS
Geico has released four new spots for the campaign, including one featuring Philadelphia Eagles wide receiver A.J. Brown. https://bit.ly/4pdB5rS
Starting in 2026, Apple TV subscribers can stream all Major League Soccer matches at no extra cost. The MLS Season Pass will end after 2025, with coverage including regular-season games, playoffs, and tournaments.
Apple TV Boots Its Paywall for MLS
In 2026, Apple TV subscribers will get access to all MLS games at no additional cost.
bit.ly
November 13, 2025 at 10:32 PM
Starting in 2026, Apple TV subscribers can stream all Major League Soccer matches at no extra cost. The MLS Season Pass will end after 2025, with coverage including regular-season games, playoffs, and tournaments.
Call of Duty released the C.O.D.E. Legacy: Tracer Pack with Black Ops 7, featuring a character inspired by Purple Heart recipient Danielle Green. Timed with Veterans Day, 100% of Activision's net proceeds support the Call of Duty Endowment, helping veterans transition to civilian careers.
Call of Duty's Latest Tracer Pack Puts Veteran Sacrifice Front and Center
Brands like Lyft and Pilot Flying J are partnering with Call of Duty Endowment on its efforts to support vets
bit.ly
November 13, 2025 at 9:52 PM
Call of Duty released the C.O.D.E. Legacy: Tracer Pack with Black Ops 7, featuring a character inspired by Purple Heart recipient Danielle Green. Timed with Veterans Day, 100% of Activision's net proceeds support the Call of Duty Endowment, helping veterans transition to civilian careers.
Marketing startup Alembic has raised $145 million in a Series B round led by Prysm Capital and Accenture, valuing the company at $645 million.
AI Marketing Firm Alembic Secures $145 Million From Katzenberg's WndrCo and Others
The Series B round led by Prysm Capital and Accenture values the startup at $645 million.
bit.ly
November 13, 2025 at 9:47 PM
Marketing startup Alembic has raised $145 million in a Series B round led by Prysm Capital and Accenture, valuing the company at $645 million.
The Disney-YouTube TV carriage dispute, which has blacked out ABC for 10 million subscribers for two weeks, boosted NBC Nightly News to first place in the key Adults 25-54 demo with 929,000 viewers (up +10% week-over-week).
Week of Nov. 3 Evening News Ratings: Disney and YouTube TV Dispute Affects Ratings
NBC Nightly News and CBS Evening News had week-to-week gains.
bit.ly
November 13, 2025 at 9:42 PM
The Disney-YouTube TV carriage dispute, which has blacked out ABC for 10 million subscribers for two weeks, boosted NBC Nightly News to first place in the key Adults 25-54 demo with 929,000 viewers (up +10% week-over-week).
ADWEEK is proud to announce the inaugural Agency Vanguard Awards.
As ADWEEK builds our Agency Vanguard program, Agency All-Stars has been renamed the Agency Vanguard Awards. All agency C-suite executives are eligible to enter.
As ADWEEK builds our Agency Vanguard program, Agency All-Stars has been renamed the Agency Vanguard Awards. All agency C-suite executives are eligible to enter.
Call for Nominations: Introducing the 2026 ADWEEK Agency Vanguard Awards
Honoring the leaders, advocates, and growth drivers at agencies
bit.ly
November 13, 2025 at 5:20 PM
ADWEEK is proud to announce the inaugural Agency Vanguard Awards.
As ADWEEK builds our Agency Vanguard program, Agency All-Stars has been renamed the Agency Vanguard Awards. All agency C-suite executives are eligible to enter.
As ADWEEK builds our Agency Vanguard program, Agency All-Stars has been renamed the Agency Vanguard Awards. All agency C-suite executives are eligible to enter.
🧵 One of the most significant things from Disney’s earnings call on Thursday is that it didn’t announce the end of its carriage dispute with YouTube TV. Disney’s networks were removed from YouTube TV on Oct. 30 due to the contract dispute.
November 13, 2025 at 5:11 PM
🧵 One of the most significant things from Disney’s earnings call on Thursday is that it didn’t announce the end of its carriage dispute with YouTube TV. Disney’s networks were removed from YouTube TV on Oct. 30 due to the contract dispute.
IABTechLab announced the debut of a framework meant to modernize the pipes of programmatic advertising for faster transactions.
It’s also built to accommodate the burgeoning agentic advertising ecosystem—in which software ‘agents’ can act autonomously on behalf of humans.
It’s also built to accommodate the burgeoning agentic advertising ecosystem—in which software ‘agents’ can act autonomously on behalf of humans.
IAB Launches Technical Standard for Faster, AI Agent-Friendly Ad Auctions
The new Agentic RTB Framework was developed in partnership with a coalition including WPP, The Trade Desk, Index Exchange, and others.
bit.ly
November 13, 2025 at 4:50 PM
IABTechLab announced the debut of a framework meant to modernize the pipes of programmatic advertising for faster transactions.
It’s also built to accommodate the burgeoning agentic advertising ecosystem—in which software ‘agents’ can act autonomously on behalf of humans.
It’s also built to accommodate the burgeoning agentic advertising ecosystem—in which software ‘agents’ can act autonomously on behalf of humans.
CloudX, a mobile ad startup founded by former MoPub and MAX executives, raised $30 million in Series A funding.
Adtech Founders Raise $30 Million to Automate Mobile Ads for Publishers
CloudX enlists AI agents for ad pricing and optimizing inventory.
bit.ly
November 13, 2025 at 3:30 PM
CloudX, a mobile ad startup founded by former MoPub and MAX executives, raised $30 million in Series A funding.
EXCLUSIVE | Profound has launched a new tool called Shopping Analysis. The tool identifies which of a brand’s products are appearing in AI shopping environments, how they’re positioned against competitors, and which prompts trigger them.
Profound’s New Tool Shows Retailers How AI Assistants Recommend Their Products
As ChatGPT and Perplexity move into commerce, the startup’s new analytics tool helps brands see—and shape—how their products appear in AI-generated recommendations.
bit.ly
November 13, 2025 at 2:51 PM
EXCLUSIVE | Profound has launched a new tool called Shopping Analysis. The tool identifies which of a brand’s products are appearing in AI shopping environments, how they’re positioned against competitors, and which prompts trigger them.
In his latest piece for ADWEEK, senior media reporter Mark Stenberg explores how YouTube has become the new frontier for media entrepreneurship.
The Future of Media Is Being Built on YouTube
The platform, thanks to a constellation of factors, is becoming the preeminent incubator for new media ventures
www.adweek.com
November 13, 2025 at 12:03 AM
In his latest piece for ADWEEK, senior media reporter Mark Stenberg explores how YouTube has become the new frontier for media entrepreneurship.
Publicis Groupe CEO Arthur Sadoun is pressuring Omnicom to adopt standardized financial reporting ahead of its IPG takeover this month.
Speaking at Morgan Stanley's European TMT conference on Nov. 12, Sadoun called for Omnicom to report net revenue instead of gross revenue.
Speaking at Morgan Stanley's European TMT conference on Nov. 12, Sadoun called for Omnicom to report net revenue instead of gross revenue.
Arthur Sadoun Urges Omnicom to Report Financials Like The Other Big Four Holdcos
Publicis Groupe CEO criticizes ‘apples and oranges' accounting ahead of Omnicom's IPG takeover.
bit.ly
November 12, 2025 at 11:35 PM
Publicis Groupe CEO Arthur Sadoun is pressuring Omnicom to adopt standardized financial reporting ahead of its IPG takeover this month.
Speaking at Morgan Stanley's European TMT conference on Nov. 12, Sadoun called for Omnicom to report net revenue instead of gross revenue.
Speaking at Morgan Stanley's European TMT conference on Nov. 12, Sadoun called for Omnicom to report net revenue instead of gross revenue.
Ferrara Candy's Nerds is returning to Super Bowl LX on February 8, 2026, promising a "bigger and bolder" ad that's "next level."
Ferrara Candy Will Nerd Out at the Super Bowl for Third Consecutive Year
Nerds Gummy Clusters has put the 117-year-old candy maker on the map
www.adweek.com
November 12, 2025 at 6:58 PM
Ferrara Candy's Nerds is returning to Super Bowl LX on February 8, 2026, promising a "bigger and bolder" ad that's "next level."
Nielsen announced Peter Naylor as its first chief client officer. Naylor, who previously led Netflix's global ad sales and helped launch its advertising business before leaving in 2024, will partner with clients and work across Nielsen's sales, product, and research teams.
Former Netflix Exec Peter Naylor Joins Nielsen
Naylor becomes Nielsen's first chief client officer.
www.adweek.com
November 12, 2025 at 6:21 PM
Nielsen announced Peter Naylor as its first chief client officer. Naylor, who previously led Netflix's global ad sales and helped launch its advertising business before leaving in 2024, will partner with clients and work across Nielsen's sales, product, and research teams.
Interpublic Group (IPG) has laid off 3,200 employees in 2025, including 800 in September, and reduced its real estate footprint by 730,000 square feet as part of preparations for its $13.5 billion acquisition by Omnicom Group, expected to close this month.
IPG Cuts 3,200 Jobs Ahead of Omnicom Takeover
The company also vacated 730,000 square feet of office space globally
bit.ly
November 12, 2025 at 5:37 PM
Interpublic Group (IPG) has laid off 3,200 employees in 2025, including 800 in September, and reduced its real estate footprint by 730,000 square feet as part of preparations for its $13.5 billion acquisition by Omnicom Group, expected to close this month.
Aaron Starkman, global chief creative officer at independent agency Rethink, believes the ad industry faces a defining moment as generative AI accelerates, some agencies will produce mediocre work while others transform creative possibilities.
“The Work Is Going to Get Sh*tty”: Aaron Starkman on Anxiety, AI, and Independent Creativity
Rethink’s Aaron Starkman reflects on anxiety, independence, and the influence of South Park
bit.ly
November 12, 2025 at 2:27 PM
Aaron Starkman, global chief creative officer at independent agency Rethink, believes the ad industry faces a defining moment as generative AI accelerates, some agencies will produce mediocre work while others transform creative possibilities.
EXCLUSIVE | WPP has named Elav Horwitz its first chief innovation officer, a newly formed role designed to accelerate applied AI and spearhead tech-driven solutions for clients. https://bit.ly/3LW6alf
November 12, 2025 at 11:49 AM
EXCLUSIVE | WPP has named Elav Horwitz its first chief innovation officer, a newly formed role designed to accelerate applied AI and spearhead tech-driven solutions for clients. https://bit.ly/3LW6alf
AI audio startup ElevenLabs launched its Iconic Voice Marketplace on Tuesday, enabling brands to license AI-generated voices of public figures—both living and deceased.
ElevenLabs Launches Marketplace for AI-Generated Celebrity Voices, Adds Matthew McConaughey as Investor
The marketplace sells AI generated voices of figures including Maya Angelou and Mark Twain, and lets artists sell AI versions of their own voices
bit.ly
November 11, 2025 at 8:00 PM
AI audio startup ElevenLabs launched its Iconic Voice Marketplace on Tuesday, enabling brands to license AI-generated voices of public figures—both living and deceased.
Amazon has unveiled Ads Agent, an AI-powered tool that helps advertisers draft campaigns, optimize bids, and manage targeting through a conversational interface.
Amazon's New Ads Agent Makes Its Marketing Cloud More Accessible
The ecommerce giant announced the bot onstage at Amazon unBoxed
bit.ly
November 11, 2025 at 7:51 PM
Amazon has unveiled Ads Agent, an AI-powered tool that helps advertisers draft campaigns, optimize bids, and manage targeting through a conversational interface.
On this week's Adspeak, ADWEEK's Lauren Johnson and Bill Bradley discuss the ongoing media consolidation landscape, with a focus on why Paramount may stand to benefit most from potential deals.
Warner Bros. Discovery's M&A Madness
WBD has hung a ‘for-sale' sign, and potential buyers are circling.
bit.ly
November 11, 2025 at 7:28 PM
On this week's Adspeak, ADWEEK's Lauren Johnson and Bill Bradley discuss the ongoing media consolidation landscape, with a focus on why Paramount may stand to benefit most from potential deals.
Just because you have a massive global media budget, that doesn't mean your campaign will land. Mark Ritson dives into his thoughts on Hugo Boss' latest campaign featuring Vinícius Júnior, Bradley Cooper, and Maluma, and why it doesn't land.
The Worst Ad of the Year?
Rarely in the annals of modern advertising has such a poorly-made ad, for such a big brand, been the recipient of such a huge global media budget.
bit.ly
November 11, 2025 at 5:15 PM
Just because you have a massive global media budget, that doesn't mean your campaign will land. Mark Ritson dives into his thoughts on Hugo Boss' latest campaign featuring Vinícius Júnior, Bradley Cooper, and Maluma, and why it doesn't land.
As food publishers gear up for their busiest stretch of the year, the Hearst Magazines editorial brand Delish is debuting a new mobile app designed to bring its most popular recipes directly to consumers’ fingertips.
Delish Launches Recipe App Ahead of Holiday Season
The product underscores how publishers are turning to utility-oriented apps to diversify their reach amid traffic disruptions.
bit.ly
November 11, 2025 at 4:03 PM
As food publishers gear up for their busiest stretch of the year, the Hearst Magazines editorial brand Delish is debuting a new mobile app designed to bring its most popular recipes directly to consumers’ fingertips.
At its annual UnBoxed event, Amazon unveiled Ads Agent, an AI-powered tool that the company said can draft campaigns, optimize bids, manage targeting across channels, and engage in media buying.
Amazon’s Ads Agent Is Here, Alongside a New Ads Interface
At its annual UnBoxed event, the retail giant unveiled new AI ad tools and a centralized hub called Campaign Manager
bit.ly
November 11, 2025 at 3:36 PM
At its annual UnBoxed event, Amazon unveiled Ads Agent, an AI-powered tool that the company said can draft campaigns, optimize bids, manage targeting across channels, and engage in media buying.
Monster Energy has announced its largest global sponsorship in its history, signing a landmark deal with the X Games.
X Games Gets a Monster Boost With Historic Sponsorship Deal
Monster Energy signed a landmark three-year deal with X Games.
www.adweek.com
November 11, 2025 at 12:54 PM
Monster Energy has announced its largest global sponsorship in its history, signing a landmark deal with the X Games.
Amazon has enlisted two-time Academy Award nominee Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign. https://bit.ly/43ndLPS
November 11, 2025 at 12:17 PM
Amazon has enlisted two-time Academy Award nominee Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign. https://bit.ly/43ndLPS