Tobias Sternbeck
@tobiassternbeck.bsky.social
CEO at Beaver Paper | Transforming the Printing Industry | Eco-Friendly Innovation & Sustainability | Global Executive Leadership
Sublimation is everywhere.
The jersey your favorite player is repping on the field, the eye-catching signage at an event, your favorite wallpaper.
And it all starts with the right sublimation paper.
The jersey your favorite player is repping on the field, the eye-catching signage at an event, your favorite wallpaper.
And it all starts with the right sublimation paper.
November 11, 2025 at 3:12 PM
Sublimation is everywhere.
The jersey your favorite player is repping on the field, the eye-catching signage at an event, your favorite wallpaper.
And it all starts with the right sublimation paper.
The jersey your favorite player is repping on the field, the eye-catching signage at an event, your favorite wallpaper.
And it all starts with the right sublimation paper.
Plastic is cheap, and that's what makes it hard to move away from.
Paper doesn't necessarily save you cost, but it's better for the environment. I think if we really want to get rid of our stubborn plastic addiction, businesses are going to have to think differently about cost.
Paper doesn't necessarily save you cost, but it's better for the environment. I think if we really want to get rid of our stubborn plastic addiction, businesses are going to have to think differently about cost.
November 5, 2025 at 2:21 PM
Plastic is cheap, and that's what makes it hard to move away from.
Paper doesn't necessarily save you cost, but it's better for the environment. I think if we really want to get rid of our stubborn plastic addiction, businesses are going to have to think differently about cost.
Paper doesn't necessarily save you cost, but it's better for the environment. I think if we really want to get rid of our stubborn plastic addiction, businesses are going to have to think differently about cost.
The hard part of talking about climate and sustainability is understanding that two things can be true at the same time.
Our planet is rapidly heading in the wrong direction - and at the same time, there is incredible (and often quiet) work being done to save it.
Our planet is rapidly heading in the wrong direction - and at the same time, there is incredible (and often quiet) work being done to save it.
Surprise: Corporate Sustainability Isn’t Dead | Andrew Winston
The mood at the recent climate gathering was sober, but evidence of ongoing progress worldwide offers hope.
sloanreview.mit.edu
October 30, 2025 at 1:48 PM
The hard part of talking about climate and sustainability is understanding that two things can be true at the same time.
Our planet is rapidly heading in the wrong direction - and at the same time, there is incredible (and often quiet) work being done to save it.
Our planet is rapidly heading in the wrong direction - and at the same time, there is incredible (and often quiet) work being done to save it.
We could make the biggest environmental impact if manufacturers prioritized near-shoring.
That is why the #textile industry is one of the biggest polluters in the world. Excessive global shipping is a hurdle we have to get over.
That is why the #textile industry is one of the biggest polluters in the world. Excessive global shipping is a hurdle we have to get over.
October 28, 2025 at 1:16 PM
We could make the biggest environmental impact if manufacturers prioritized near-shoring.
That is why the #textile industry is one of the biggest polluters in the world. Excessive global shipping is a hurdle we have to get over.
That is why the #textile industry is one of the biggest polluters in the world. Excessive global shipping is a hurdle we have to get over.
If your startup wants to get into printing, here's my advice: You get what you pay for with cheap equipment.
It's tempting to go with the $10k heat press when you want to start quickly. But you'll pay for it with low-quality results. Do your research, and invest in quality that lasts.
It's tempting to go with the $10k heat press when you want to start quickly. But you'll pay for it with low-quality results. Do your research, and invest in quality that lasts.
October 21, 2025 at 1:18 PM
If your startup wants to get into printing, here's my advice: You get what you pay for with cheap equipment.
It's tempting to go with the $10k heat press when you want to start quickly. But you'll pay for it with low-quality results. Do your research, and invest in quality that lasts.
It's tempting to go with the $10k heat press when you want to start quickly. But you'll pay for it with low-quality results. Do your research, and invest in quality that lasts.
If you work in an intercultural company, remember to adapt to the culture next to you.
Different languages and cultures can make misunderstandings inevitable. But how you choose to handle those misunderstandings can make the difference between a happy team and a tense one.
Different languages and cultures can make misunderstandings inevitable. But how you choose to handle those misunderstandings can make the difference between a happy team and a tense one.
October 16, 2025 at 12:52 PM
If you work in an intercultural company, remember to adapt to the culture next to you.
Different languages and cultures can make misunderstandings inevitable. But how you choose to handle those misunderstandings can make the difference between a happy team and a tense one.
Different languages and cultures can make misunderstandings inevitable. But how you choose to handle those misunderstandings can make the difference between a happy team and a tense one.
At one point, ESG was seen as a moral imperative. Now, it's shifting toward a business imperative - and I think that's exactly the mindset change we need to see.
ESG is more than a short-term trend; it's a long-term strategy.
ESG is more than a short-term trend; it's a long-term strategy.
Guest Post: Good for the Planet and Good for Profits, Sustainability is Simply Good Business - ESG Today
By: Simon Weaver, Global Head of ESG Advisory, KPMG International The narrative around ESG has often been framed as a moral obligation or a regulatory burden, but the KPMG 2025 CEO Outlook findings, released this week, unequivocally demonstrate a profound shift. Business leaders now clearly understand that ESG is not just “good for the planet” […]
www.esgtoday.com
October 13, 2025 at 1:07 PM
At one point, ESG was seen as a moral imperative. Now, it's shifting toward a business imperative - and I think that's exactly the mindset change we need to see.
ESG is more than a short-term trend; it's a long-term strategy.
ESG is more than a short-term trend; it's a long-term strategy.
There's a big gap between the risks people feel like they should take at work, and the risks they do take.
As leaders, it's our job to help our teams bridge that gap with consistent feedback and accountability. Because when everyone plays it safe, innovation dies. #Leadership
As leaders, it's our job to help our teams bridge that gap with consistent feedback and accountability. Because when everyone plays it safe, innovation dies. #Leadership
October 7, 2025 at 2:21 PM
There's a big gap between the risks people feel like they should take at work, and the risks they do take.
As leaders, it's our job to help our teams bridge that gap with consistent feedback and accountability. Because when everyone plays it safe, innovation dies. #Leadership
As leaders, it's our job to help our teams bridge that gap with consistent feedback and accountability. Because when everyone plays it safe, innovation dies. #Leadership
Leadership through fear may impress Wall Street, but inside companies it backfires. Managing a team in Japan taught me trust drives performance: employees innovate when they feel safe. Fear moves the needle short-term. Trust is what sustains impact.
Fear-Based CEOs Versus Trust-Based Leaders: Who Actually Wins?
In this video, Brian Elliott reveals why a tough-talk leadership style is less effective than one built on trust.
sloanreview.mit.edu
October 2, 2025 at 1:31 PM
Leadership through fear may impress Wall Street, but inside companies it backfires. Managing a team in Japan taught me trust drives performance: employees innovate when they feel safe. Fear moves the needle short-term. Trust is what sustains impact.
Dye-sublimation isn’t just digital printing. It’s a way to fuse color directly into polyester and polymer-coated substrates. From apparel and banners to mugs, glass, and metal plaques, it delivers vibrant, durable prints that last.
September 30, 2025 at 2:57 PM
Dye-sublimation isn’t just digital printing. It’s a way to fuse color directly into polyester and polymer-coated substrates. From apparel and banners to mugs, glass, and metal plaques, it delivers vibrant, durable prints that last.
Incredibly important news for the print industry especially, and hopefully a wake-up call to continue investing in sustainability.
Your customers are tying sustainability to business value, and that's a hard argument to beat.
Your customers are tying sustainability to business value, and that's a hard argument to beat.
Half of Corporate Buyers Plan to Drop Unsustainable Suppliers: Bain Survey - ESG Today
After dropping down the priority list for CEOs, sustainability has once again resumed growing in importance for corporate leaders, who now speak less about sustainability, but increasingly tie it to business value, as consumers and B2B buyers reward businesses for providing sustainable products and services, according to a new survey released by global management consultancy […]
www.esgtoday.com
September 25, 2025 at 2:31 PM
Incredibly important news for the print industry especially, and hopefully a wake-up call to continue investing in sustainability.
Your customers are tying sustainability to business value, and that's a hard argument to beat.
Your customers are tying sustainability to business value, and that's a hard argument to beat.
If you think about it, every business is simply a network of relationships between teams, clients, and leadership. We tend to think of building relationships at work as secondary to "doing business", but it should actually be the other way around.
The relational field—the levels of connectivity across your organization—is most predictive of organizational success. f-st.co/rtWKnrl
How a relational approach to leadership works
The leadership paradigm of the future is the measurement and management of relations.
f-st.co
September 22, 2025 at 1:38 PM
If you think about it, every business is simply a network of relationships between teams, clients, and leadership. We tend to think of building relationships at work as secondary to "doing business", but it should actually be the other way around.
I can 100% confirm that the stress I felt navigating moving to work in Japan (and then the US) helped me adapt and thrive much quicker than if I had simply "gone with the flow."
If you're hiring for cross-cultural teams, look for the people who care about getting it right. #Talent
If you're hiring for cross-cultural teams, look for the people who care about getting it right. #Talent
Why Stressed Candidates Make Better Cross-Cultural Hires
Research shows that people who experience more stress when exposed to an unfamiliar culture learn social norms faster.
sloanreview.mit.edu
September 18, 2025 at 3:03 PM
I can 100% confirm that the stress I felt navigating moving to work in Japan (and then the US) helped me adapt and thrive much quicker than if I had simply "gone with the flow."
If you're hiring for cross-cultural teams, look for the people who care about getting it right. #Talent
If you're hiring for cross-cultural teams, look for the people who care about getting it right. #Talent
The Beaver Paper team is headed to PRINTING United Expo 2025 next month! Come visit us at Booth #1261 to see TexPrint® XP 80 in action.
Sign up to join us for free with code 87275: https://lnkd.in/ePfb6KQx
#PRINTINGUnited2025
Sign up to join us for free with code 87275: https://lnkd.in/ePfb6KQx
#PRINTINGUnited2025
September 16, 2025 at 1:12 PM
The Beaver Paper team is headed to PRINTING United Expo 2025 next month! Come visit us at Booth #1261 to see TexPrint® XP 80 in action.
Sign up to join us for free with code 87275: https://lnkd.in/ePfb6KQx
#PRINTINGUnited2025
Sign up to join us for free with code 87275: https://lnkd.in/ePfb6KQx
#PRINTINGUnited2025
When I moved to the US, I found it weird how much praise was given to people in service. In Germany, that's not really a part of our culture.
After hearing people's experiences of 9/11, it connected much more. Today, I'm honored to share a moment of silence to mark this 24th anniversary.
After hearing people's experiences of 9/11, it connected much more. Today, I'm honored to share a moment of silence to mark this 24th anniversary.
September 11, 2025 at 2:00 PM
When I moved to the US, I found it weird how much praise was given to people in service. In Germany, that's not really a part of our culture.
After hearing people's experiences of 9/11, it connected much more. Today, I'm honored to share a moment of silence to mark this 24th anniversary.
After hearing people's experiences of 9/11, it connected much more. Today, I'm honored to share a moment of silence to mark this 24th anniversary.
The biggest piece of advice I can give to leaders early in their roles is to get comfortable embracing ambiguity.
The old playbooks/rules are outdated, and if you're only relying on them, you'll be in over your head sooner rather than later. Just focus on making the best decisions for your team.
The old playbooks/rules are outdated, and if you're only relying on them, you'll be in over your head sooner rather than later. Just focus on making the best decisions for your team.
Four Traits of Forward-Looking CEOs | Lynda Gratton
An emerging cohort of leaders has the cross-sectoral work experience needed to adapt to today’s complexity.
sloanreview.mit.edu
September 9, 2025 at 1:33 PM
The biggest piece of advice I can give to leaders early in their roles is to get comfortable embracing ambiguity.
The old playbooks/rules are outdated, and if you're only relying on them, you'll be in over your head sooner rather than later. Just focus on making the best decisions for your team.
The old playbooks/rules are outdated, and if you're only relying on them, you'll be in over your head sooner rather than later. Just focus on making the best decisions for your team.
Conference season is here, and if you need great signage, look no further than TexPrint® XP.
Whether you're producing soft signage or vibrant display panels, it can perform under high ink loads without cockling, so every piece turns out just right.
Connect with us at BeaverPaper.com to learn more
Whether you're producing soft signage or vibrant display panels, it can perform under high ink loads without cockling, so every piece turns out just right.
Connect with us at BeaverPaper.com to learn more
September 4, 2025 at 2:25 PM
Conference season is here, and if you need great signage, look no further than TexPrint® XP.
Whether you're producing soft signage or vibrant display panels, it can perform under high ink loads without cockling, so every piece turns out just right.
Connect with us at BeaverPaper.com to learn more
Whether you're producing soft signage or vibrant display panels, it can perform under high ink loads without cockling, so every piece turns out just right.
Connect with us at BeaverPaper.com to learn more
I've gained more from being honest with my team (and from them being honest with me) than I ever have trying to avoid conflict.
Honesty may feel uncomfortable at first, but it's priceless. #Leadership
Honesty may feel uncomfortable at first, but it's priceless. #Leadership
In unhealthy relationships, people walk on eggshells to avoid conflict. They tell you what you want to hear.
In healthy relationships, people have the courage to address conflict. They tell you what you need to hear.
Silence protects fragile ties. Candor strengthens real bonds.
In healthy relationships, people have the courage to address conflict. They tell you what you need to hear.
Silence protects fragile ties. Candor strengthens real bonds.
September 3, 2025 at 1:48 PM
I've gained more from being honest with my team (and from them being honest with me) than I ever have trying to avoid conflict.
Honesty may feel uncomfortable at first, but it's priceless. #Leadership
Honesty may feel uncomfortable at first, but it's priceless. #Leadership
Unfortunately, many 'luxury' brands have more in common with fast-fashion than they'd like people to believe. That's why it's important to look beyond the brand name and look at sustainability and ethics ratings.
The apparel industry won't change until more people are aware.
The apparel industry won't change until more people are aware.
Are you an accidental fast fashion brand?
A slew of supply chain scandals have called the distinction between fast fashion and luxury into question. It turns out, brands across the board have more in common than they want consumers to believe.
www.voguebusiness.com
August 28, 2025 at 4:01 PM
Unfortunately, many 'luxury' brands have more in common with fast-fashion than they'd like people to believe. That's why it's important to look beyond the brand name and look at sustainability and ethics ratings.
The apparel industry won't change until more people are aware.
The apparel industry won't change until more people are aware.
I couldn't agree more. I think businesses miss out when they only hire for niche expertise. There's power and adaptability in being a jack-of-all-trades.
"Employers want people who learn fast, wear different hats, and solve cross-functional problems." f-st.co/LIKQB8N
The surprising power of being a generalist
A generalist knows that in order to have a successful career it's more advantageous to master a few key skills instead of being an expert in one thing.
f-st.co
August 27, 2025 at 1:52 PM
I couldn't agree more. I think businesses miss out when they only hire for niche expertise. There's power and adaptability in being a jack-of-all-trades.
Sublimation is everywhere, but most people have never heard of it. If you've ever wanted to dive into sublimation printing, we've got a good resource center that explains the basics
The most important thing? Make sure you have high-quality transfer paper, like TexPrint®.
The most important thing? Make sure you have high-quality transfer paper, like TexPrint®.
What do you need for Sublimation Printing? - Beaver Paper
To enter the world of sublimation printing you will need the following items: Digital sublimation printer Sublimation inks RIP software for your printer Quality transfer paper (TexPrint®) Protective tissue (ProTex™) An appropriate heat press Substrates to print on
www.beaverpaper.com
August 25, 2025 at 2:00 PM
Sublimation is everywhere, but most people have never heard of it. If you've ever wanted to dive into sublimation printing, we've got a good resource center that explains the basics
The most important thing? Make sure you have high-quality transfer paper, like TexPrint®.
The most important thing? Make sure you have high-quality transfer paper, like TexPrint®.
Not surprised at all to see t-shirts still leading the pack in promo. They're a great starter product for corporate teams looking to add branded merch to their strategy.
And with tariffs, I expect we'll see Made in America products soaring in popularity. #Printing
And with tariffs, I expect we'll see Made in America products soaring in popularity. #Printing
5 Insights From ASI’s State of the Industry Report
Packed with actionable data, ASI's State of the Industry Report highlights five key findings for promotional products distributors and suppliers.
www.piworld.com
August 21, 2025 at 2:27 PM
Not surprised at all to see t-shirts still leading the pack in promo. They're a great starter product for corporate teams looking to add branded merch to their strategy.
And with tariffs, I expect we'll see Made in America products soaring in popularity. #Printing
And with tariffs, I expect we'll see Made in America products soaring in popularity. #Printing
I'm proud to say we make #sustainability a part of everything we do at Beaver Paper.
All of our TexPrint® sublimation papers are 100% recyclable and responsibly produced. We source our raw materials with care and design our products to reduce waste without sacrificing performance.
All of our TexPrint® sublimation papers are 100% recyclable and responsibly produced. We source our raw materials with care and design our products to reduce waste without sacrificing performance.
August 19, 2025 at 2:02 PM
I'm proud to say we make #sustainability a part of everything we do at Beaver Paper.
All of our TexPrint® sublimation papers are 100% recyclable and responsibly produced. We source our raw materials with care and design our products to reduce waste without sacrificing performance.
All of our TexPrint® sublimation papers are 100% recyclable and responsibly produced. We source our raw materials with care and design our products to reduce waste without sacrificing performance.
We are all human, and we all make mistakes. In an ideal culture, a polite correction shouldn't be too big of a deal. (Just maybe wait until a private moment to bring it up).
#Leadership #Culture
#Leadership #Culture
Have you ever been in the position where you have to correct your boss? It can be awkward, but it doesn't have to be. My latest for @fastcompany.com
www.fastcompany.com/91379982/the...
www.fastcompany.com/91379982/the...
The subtle art of correcting your boss
Four winning strategies for saving a more senior leader from a mistake—without tanking your career in the process.
www.fastcompany.com
August 18, 2025 at 2:01 PM
We are all human, and we all make mistakes. In an ideal culture, a polite correction shouldn't be too big of a deal. (Just maybe wait until a private moment to bring it up).
#Leadership #Culture
#Leadership #Culture
Leading #multilingual teams taught me that clear, thoughtful #feedback is it’s vital. Questions like “How can I support you better?” build trust and focus. Intentional feedback becomes your most powerful #leadership tool when established as a loop and not criticism.
August 14, 2025 at 1:45 PM
Leading #multilingual teams taught me that clear, thoughtful #feedback is it’s vital. Questions like “How can I support you better?” build trust and focus. Intentional feedback becomes your most powerful #leadership tool when established as a loop and not criticism.