Podcasting can easily turn into a vanity project. Focus less on telling people how great you are, and more on answering the questions your audience actually cares about.
#Podcasting #Storytelling #TheGoodTips

Fascinating conversation with Kirsty McEwen on this week's episode of @thecharityshow.bsky.social 👇
pod.fo/e/33c116

Why do so many podcasts never make it past episode six? 👀
The reason’s simpler than you might think…

#Podcasting #CharitySector #ThirdSector #Nonprofit #PodcastTips #TheGoodStudio

This week’s #LeadGeneration: Winnie & I asked; are we guilty of hiding behind jargon in charity comms? From “beneficiaries” to “impact,” do these terms mean anything outside our bubble? Would your comms pass the granny test? #CharityComms #PlainEnglish

So, here's the first of a new Lead Generation series: bite-sized reflections on charity comms, inspired by walks with Winnie.

This week: why should charities podcast? Well, the stats speak for themselves:
🎧 22% of UK adults listen weekly - most for 3+ hours
⏱️ Avg. listen = 85–90% of each episode

We’ve officially launched The Good Studio! 🎉

Our mission is simple: to give charities the space, tools and support they need for creative comms - without big-agency fees or complexity.

Get in touch: hello@thegoodstudio.co.uk

#TheGoodStudio #CharityComms #ThirdSector #PodcastingForGood

Big leap after 15 years in charity comms: I’ve launched The Good Studio 🎉

A purpose-led creative agency for charities + mission-driven orgs. Helping with podcasts, campaigns, content + more.

Because every good cause deserves a great story. 💛
👉 thegoodstudio.co.uk

#charitycomms #storytelling