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pifonline.bsky.social
Patient Information Forum
@pifonline.bsky.social
510 followers 690 following 320 posts
PIF is the independent voice of health information. We promote access to trusted, evidence-based health information for all. We run the PIF TICK – the independent credibility mark for health information.
www.pifonline.org.uk www.piftick.org.uk
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pifonline.bsky.social
To mark Self Care Week 2025, we are hosting an event highlighting how health information supports effective self care and self management.

Join us on 20 November from noon until 1.30pm to explore the latest research and hear examples of good practice.

Sign up at pifonline.org.uk/training-eve...
A mid-green background. At the top is a large speech bubble with the text: PIF member webinar Using health information to support self care and self management 20 November 2025. In the bottom right is an illustration of a woman leading a webinar. In the bottom left text reads: Book your place: pifonline.org.uk/training-events/
November 6, 2025 at 11:17 AM
pifonline.bsky.social
1/3 - November marks Men's Health Awareness Month.

Our PIF TICK website is home to a collection of men's health resources from PIF TICK Trusted Information Creators, which means they have shown that they meet 10 key steps for producing health information.
A bright blue background with illustrations of men of all ages and ethnicities. Text reads: The PIF TICK. Health information you patients can trust. Evidence-based. Up-to-date. Easy to use. The bottom reads: PIF TICK men's health resources
November 5, 2025 at 9:19 AM
pifonline.bsky.social
This is the last chance to get an early bird discount on our online workshop exploring how to measure the impact of your health information on 24 November.

The session runs from 9.15am to 1pm.

Book before 10 November to receive a 10% early bird discount at pifonline.org.uk/training-eve...
A mid-green background. At the top is a large green circle with the text: PIF training Evaluating the impact of health information 24 November 2025. Below it is a bright blue star with 10% off written in it. In the bottom right is an illustration of a woman leading a virtual event. In the bottom left text reads: Book by PIF training Evaluating the impact of health information 24 November 2025 to claim early bird discount. Terms and conditions apply.
November 3, 2025 at 10:57 AM
pifonline.bsky.social
Great to see our comms manager @sheenacampbell.bsky.social discussing our members' concerns about audiences seeking advice directly from AI rather than coming to them.

The article also mentions the value of PIF TICK certification to show health information comes from a Trusted Information Creator:
charitycomms.bsky.social CharityComms @charitycomms.bsky.social · 12d
In this timely blog, Zoe Amar alongside digital experts across the sector explores AI's impact on search, as audiences turn to AI-generated summaries rather than charity websites. Dive in to read why this matters and what you can do to maintain visibility, trust, and support: https://bit.ly/47ei42m
AI’s impact on search: What your charity can do about disintermediation
Zoe Amar talks to fellow digital experts about how charities can respond to the influence of AI summaries and tools on how people find information online.
bit.ly
October 31, 2025 at 3:28 PM
pifonline.bsky.social
🌟 @bupauk.bsky.social is now PIF TICK re-certified.

This means its health information continues to be:
- Evidence-based
- Up-to-date
- Easy to use and understand

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

#HealthInformation
#PIFTICK
October 31, 2025 at 3:23 PM
pifonline.bsky.social
"All new members should check out PIF's Resource Hub and filter by resource type – guidance. The guides provide lots of helpful advice on how you can meet each of the 10 PIF TICK criteria and what to cover in your information production process."

See more: pifonline.org.uk/resources/
October 30, 2025 at 1:56 PM
pifonline.bsky.social
🌟 @gutscharityuk.bsky.social is now PIF TICK re-certified.

This means its health information continues to be:
- Evidence-based
- Up-to-date
- Easy to use and understand

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

#HealthInformation
#PIFTICK
October 29, 2025 at 1:43 PM
pifonline.bsky.social
🌟 @mikaerefoundation.bsky.social is now PIF TICK re-certified.

This means its health information continues to be:
- Evidence-based
- Up-to-date
- Easy to use and understand

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

#HealthInformation
#PIFTICK
October 29, 2025 at 12:15 PM
pifonline.bsky.social
👉 Our next hot topic webinar is now open for booking.

We will look at how health information supports effective self care and self management.

Join us on 20 November from noon until 1.30pm.

Book here: pifonline.org.uk/training-eve...

#HealthInformation
#SelfCare
#SelfCareWeek2025
A mid-green background. At the top is a large speech bubble with the text: PIF member webinar Using health information to support self care and self management 20 November 2025. In the bottom right is an illustration of a woman leading a webinar. In the bottom left text reads: Book your place: pifonline.org.uk/training-events/
October 27, 2025 at 9:13 AM
pifonline.bsky.social
Involving users in the development of health information is one of the best ways to ensure you create health literacy-friendly material.

We have just released our updated co-production guide.

Members can download a copy of the guide here: pifonline.org.uk/resources/co...

#HealthLiteracyMonth
Mid-blue background. Text at the top reads How to involve users in creating health information. To the left is a screenshot of a co-production guide cover. To the right text reads: Our updated guide includes: Tips on stepping up user involvement; advice on running engagement sessions; case studies sharing good practice
October 24, 2025 at 12:51 PM
pifonline.bsky.social
🌟We are delighted to say another of our early members, @officialpca.bsky.social, is now PIF TICK re-certified - for the fifth year running! Thanks so much for this valuable commitment to health literacy.

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

#HealthLiteracyMonth
#PIFTICK
October 23, 2025 at 7:17 AM
pifonline.bsky.social
🌟We are thrilled to say during Health Literacy Month that @gstt-nhs.bsky.social is now PIF TICK re-certified - for the fifth year running! Thanks for this valuable commitment to health literacy.

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

#HealthInformation
#HealthInformationMonth
A bright blue background. Text reads: Congratulations Guy's and St Thomas' NHS Foundation Trust for health information that is: evidence-based, up-to-date, easy to use and understand. To the left is the Guy's and St Thomas' NHS Foundation Trust logo. At the top right is the PIF TICK logo – a bright green tick with the words Trusted Information Creator to the left and Patient Information Forum below. It has a shiny gold number 5 beside it.
October 22, 2025 at 6:14 AM
Reposted by Patient Information Forum
selfcareforum.bsky.social
October is #HealthLiteracyMonth. Without health literacy #selfcare will fail and so too will health outcomes. Our LSCS survey with @imperialcollegeldn.bsky.social'SCARU shows only 51% of people were able to evaluate treatment options given to them. Visit our website for more. @pifonline.bsky.social
October 21, 2025 at 11:56 AM
pifonline.bsky.social
Our recent webinar explored best practice in multimedia health information. Guests including NHS England's @josephfreeman.bsky.social, @askawayhealth.bsky.social and @breastcancernow.bsky.social's Manveet Basra shared insights on the content they create.

Watch here: pifonline.org.uk/resources/we...
Webinar: Multimedia health information - Patient Information Forum
View our webinar exploring best practice in multimedia health information. Our panel of expert speakers share examples of how using different formats, including video and audio, help them reach divers...
pifonline.org.uk
October 20, 2025 at 1:00 PM
Reposted by Patient Information Forum
selfcareforum.bsky.social
We're kicking off #SelfCareWeek with a social media chat on LinkedIn at 12pm on Mon 17 November. Put the date in your diary and join the conversation about this important topic - #selfcare #personalisedcare #prevention #education #support #wellbeing. @helendon-rn.bsky.social @pifonline.bsky.social
October 20, 2025 at 12:18 PM
pifonline.bsky.social
AI overviews now appear ahead of search results on most search engines.

Our new guide explains AI overviews, the potential flaws in results and provides tips on accessing trusted health information.

Download your copy here: piftick.org.uk/guide/can-i-...

#HealthLiteracy
#DigitalLiteracy
ALT: Bright blue background. Top text reads: AI overviews and health information. To the left is a screengrab of a one-page advice sheet. To the top right is the PIF TICK and the words Trusted Information Creator. Under that it reads: Your questions answered What are AI overviews? How can I get trusted results? Can I remove the overview? Where can I find out more?
October 17, 2025 at 11:01 AM
pifonline.bsky.social
Thank you to the 169 organisations who have now signed up to the PIF Health and Digital Literacy Charter to show their commitment to accessible health information for all.

Read more and sign up here: pifonline.org.uk/health-and-d...

#HealthLiteracyMonth
#HealthLiteracy
#HealthInformation
October 15, 2025 at 4:03 PM
pifonline.bsky.social
🌟 @cuttsyandcuttsy.bsky.social is now PIF TICK re-certified.

This means its health information continues to be:
- Evidence-based
- Up-to-date
- Easy to use and understand

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

#HealthInformation
October 15, 2025 at 4:01 PM
pifonline.bsky.social
Want to learn how to write in plain language? This is your last chance for an early bird discount on our training on writing health information.

For full details and to sign up, go to pifonline.org.uk/training-eve...
Book by 20 October to get 10% off.

#HealthInformation
#WritingHealthInformation
A mid-green background. At the top is a large green circle with the text: PIF training Writing health information 3-5 November 2025. Below it is a bright blue star with 10% off written in it. In the bottom right is an illustration of a woman leading a virtual event. In the bottom left text reads: Book by 20 October to claim early bird discount. Terms and conditions apply.
October 13, 2025 at 9:17 AM
pifonline.bsky.social
🌟 @cclguk.bsky.social is now PIF TICK re-certified.

This means their health information continues to be:
- Evidence-based
- Up-to-date
- Easy to use and understand

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...

See our PIF TICK Directory here: piftick.org.uk/health-topics/

#HealthInfo
October 10, 2025 at 10:25 AM
pifonline.bsky.social
Topics from the use of health data for research to the medicines supply chain are explained in a new set of videos from @abpi.bsky.social.

The series of short clips cover key topics central to the ABPI work and mission. Head to their YouTube page to see the full list here: lnkd.in/ecCH_hPN
A screengrab from YouTube showing four video thumbnails. Top left is a still from a video called Careers in the pharmaceutical industry with a man talking to the camera.Top right is a video called Why the pharmaceutical industry works with patients with a man with folded arms looking at the camera, not smiling.Bottom left is a video called Why NHS data is important for medical research with a woman talking to the camera, and bottom right is a video called The clinical trial process with the same woman facing the camera, not smiling.
October 10, 2025 at 10:23 AM
pifonline.bsky.social
If you want information you can trust on women's health or cancer, we have a collection of resources on our PIF TICK website.
All the resources are created by Trusted Information Creators using a PIF TICK approved process.
Take a look here: piftick.org.uk/resource-col...
#BreastCancerAwarenessMonth
A bright blue background. In the top left text reads: Trusted information on women's health. In the top right is the PIF TICK logo. In the bottom left is an illustration of a group of women.
October 9, 2025 at 8:01 AM
pifonline.bsky.social
🌟 Gaynor LEECH, of @lwocommunity.bsky.social, is now PIF TICK re-certified.
This means her health information continues to be:
- Evidence-based
- Up-to-date
- Easy to use and understand

Get PIF TICK certified: pifonline.org.uk/pif-tick/how...
See our PIF TICK Directory: piftick.org.uk/health-topic
October 8, 2025 at 10:58 AM
pifonline.bsky.social
Want to ensure your health information materials are accessible, but not sure where to start?

This Health Literacy Month, we will explore best practice in multimedia health information in our free webinar for members.

Details and sign up here: pifonline.org.uk/training-eve...

#HealthLiteracyMonth
A mid-green background. At the top is a large speech bubble with the text: PIF member webinar Multimedia health information 15 October 2025. In the bottom right is an illustration of a woman leading a webinar. In the bottom left text reads: Book your place: pifonline.org.uk/training-events/
October 8, 2025 at 8:11 AM
pifonline.bsky.social
We are very happy to announce the new-look PIF TICK website is now live.

The revamped PIF TICK website helps people find trusted health information and avoid dangerous misinformation.

See the updated PIF TICK website here: piftick.org.uk
Read the news story here: pifonline.org.uk/news/pif-tic...
Bright blue background. On the left reads: Health information you can trust with a woman holding the PIF TICK. On the right it reads: Search our certified PIF TICK creators by health topic on piftick.org.uk. Underneath are check boxes that read: Evidence-based. Up-to-date. Easy to use and understand.
October 6, 2025 at 12:21 PM