Matthew A. Gilbert, MBA
@matthewagilbert.com
🍎 #Teaching #undergraduate students generatively. 🔬 #Researching #sports and #marketing #technology. 📚 #Developing #educational content interactively. #AcademicSky #AcademicChatter #HigherEd matthewagilbert.com
Pinned
Hi, Bluesky! I'm a #lecturer of #marketing at Coastal Carolina University, teaching #advertising, #personalselling, and #principlesofmarketing. My #research explores #AI, #marketingtechnology, #socialmedia, and #sportsmarketing. I’ve also delivered three #TEDx Talks. #AcademicSky #HigherEd
"Summit," the indie-rock band in which my younger son, Max, plays drums, has released its second, self-titled, single.
youtu.be/9odPn5l31n0?...
#IndieRock
#AltRock
#IndieScene
#AltRockVibes
#IndieUnderground
youtu.be/9odPn5l31n0?...
#IndieRock
#AltRock
#IndieScene
#AltRockVibes
#IndieUnderground
Summit
YouTube video by Summit - Topic
youtu.be
April 10, 2025 at 8:39 PM
"Summit," the indie-rock band in which my younger son, Max, plays drums, has released its second, self-titled, single.
youtu.be/9odPn5l31n0?...
#IndieRock
#AltRock
#IndieScene
#AltRockVibes
#IndieUnderground
youtu.be/9odPn5l31n0?...
#IndieRock
#AltRock
#IndieScene
#AltRockVibes
#IndieUnderground
On April 10, 2021, I gave my first #TEDx Talk, “Moving Forward from #Failure." I shared how my son’s near death, my other son's #autism diagnosis, personal loss, and financial struggles led me to create the #PIVOT framework for personal #growth. www.youtube.com/watch?v=Ny_t...
#GrowthJourney
#GrowthJourney
Moving Forward from Failure | Matthew A. Gilbert | TEDxRITDubai
In his talk, Matthew takes us through why, what, and how to pivot over, under, or around any obstacle. He does so by taking us through his life-changing even...
www.youtube.com
April 10, 2025 at 5:30 PM
On April 10, 2021, I gave my first #TEDx Talk, “Moving Forward from #Failure." I shared how my son’s near death, my other son's #autism diagnosis, personal loss, and financial struggles led me to create the #PIVOT framework for personal #growth. www.youtube.com/watch?v=Ny_t...
#GrowthJourney
#GrowthJourney
🚀 My book chapter, "Disrupting Marketing: Content Creation With Generative AI Applications," is now published! Explore how AI is reshaping marketing, from personalization to ethical considerations. Read it at www.igi-global.com/chapter/disr...
#MarketingAI #GenerativeAI #ContentCreation
#MarketingAI #GenerativeAI #ContentCreation
March 14, 2025 at 3:00 PM
🚀 My book chapter, "Disrupting Marketing: Content Creation With Generative AI Applications," is now published! Explore how AI is reshaping marketing, from personalization to ethical considerations. Read it at www.igi-global.com/chapter/disr...
#MarketingAI #GenerativeAI #ContentCreation
#MarketingAI #GenerativeAI #ContentCreation
Reposted by Matthew A. Gilbert, MBA
I was quoted in a Food Institute article exploring how companies manage rising costs by reducing product sizes while maintaining prices. I pointed out that it risks eroding consumer trust over time.
#Shrinkflation #ConsumerTrust #MarketingStrategy #BrandLoyalty #Retail
#Shrinkflation #ConsumerTrust #MarketingStrategy #BrandLoyalty #Retail
The Unstoppable Rise of Shrinkflation - The Food Institute
Shrinkflation, the practice of reducing product sizes while maintaining prices, has become a common cost-management strategy for manufacturers.
buff.ly
December 4, 2024 at 8:00 PM
I was quoted in a Food Institute article exploring how companies manage rising costs by reducing product sizes while maintaining prices. I pointed out that it risks eroding consumer trust over time.
#Shrinkflation #ConsumerTrust #MarketingStrategy #BrandLoyalty #Retail
#Shrinkflation #ConsumerTrust #MarketingStrategy #BrandLoyalty #Retail
As reported by EMARKETER, Cyber Monday smashed records as the biggest online shopping day in US history. According to Adobe Analytics, shoppers spent a record $13.3 billion, up 7.3%.
#CyberMonday2024 #OnlineShoppingTrends #RecordBreakingSales #ECommerce #DigitalRetailBoom
https://buff.ly/49iNF2g
#CyberMonday2024 #OnlineShoppingTrends #RecordBreakingSales #ECommerce #DigitalRetailBoom
https://buff.ly/49iNF2g
December 3, 2024 at 5:30 PM
As reported by EMARKETER, Cyber Monday smashed records as the biggest online shopping day in US history. According to Adobe Analytics, shoppers spent a record $13.3 billion, up 7.3%.
#CyberMonday2024 #OnlineShoppingTrends #RecordBreakingSales #ECommerce #DigitalRetailBoom
https://buff.ly/49iNF2g
#CyberMonday2024 #OnlineShoppingTrends #RecordBreakingSales #ECommerce #DigitalRetailBoom
https://buff.ly/49iNF2g
Reposted by Matthew A. Gilbert, MBA
We could go on about how we welcome publishers, we don't demote links, we encourage independent developers to build apps and extensions on top of Bluesky's network.... but instead, we'll show you.
All thanks to the incredible community here! 🦋
All thanks to the incredible community here! 🦋
The Engagement Is Better on Bluesky - Bluesky
Bluesky is the lobby to the open web. Find and build your community here.
bsky.social
November 29, 2024 at 10:30 PM
We could go on about how we welcome publishers, we don't demote links, we encourage independent developers to build apps and extensions on top of Bluesky's network.... but instead, we'll show you.
All thanks to the incredible community here! 🦋
All thanks to the incredible community here! 🦋
I was quoted in a Newsweek article that examines a study identifying the top retailers for Black Friday discounts. I emphasized that consumers should focus on value rather than just discounts.
#BlackFriday #RetailStrategy #ConsumerBehavior
#BlackFriday #RetailStrategy #ConsumerBehavior
Black Friday: Study reveals retailers with best deals
This year, shoppers could score some of the best Black Friday deals by heading to stores like Costco and JCPenney.
buff.ly
November 29, 2024 at 6:00 PM
I was quoted in a Newsweek article that examines a study identifying the top retailers for Black Friday discounts. I emphasized that consumers should focus on value rather than just discounts.
#BlackFriday #RetailStrategy #ConsumerBehavior
#BlackFriday #RetailStrategy #ConsumerBehavior
Reposted by Matthew A. Gilbert, MBA
My new Harvard Business Review piece with Huggy Rao and Michael Rothkopf on improving customer service at the CA DMV is based on our multimedia case, produced by Stanford Business School . You can download it for free here. #frictionproject. sites.google.com/stanford.edu...
Reducing Traffic Jams at the California DMV
In 2024, California DMV Director Steve Gordon could point to considerable improvements in the department under his leadership. Compared to when he took the role in 2019, twice as many DMV services wer...
sites.google.com
November 29, 2024 at 5:42 PM
My new Harvard Business Review piece with Huggy Rao and Michael Rothkopf on improving customer service at the CA DMV is based on our multimedia case, produced by Stanford Business School . You can download it for free here. #frictionproject. sites.google.com/stanford.edu...
The Pilgrims exemplified entrepreneurial traits such as vision, embracing ambiguity, confronting adversity, risk-taking, leveraging partnerships, encouraging innovation, and expressing gratitude. #Thanksgiving #Entrepreneurship #Innovation
8 Entrepreneurial Insights from the Pilgrims
Richard Branson has nothing on William Bradford. As the governor of Plymouth Colony for more than 30 years, Bradford oversaw the development of what could be considered one of America’…
buff.ly
November 28, 2024 at 6:00 PM
The Pilgrims exemplified entrepreneurial traits such as vision, embracing ambiguity, confronting adversity, risk-taking, leveraging partnerships, encouraging innovation, and expressing gratitude. #Thanksgiving #Entrepreneurship #Innovation
Can someone explain #StarterPacks to me?
November 28, 2024 at 6:33 AM
Can someone explain #StarterPacks to me?
Reposted by Matthew A. Gilbert, MBA
Reposted by Matthew A. Gilbert, MBA
Traffic from Bluesky to @bostonglobe.com is already 3x that of Threads, and we are seeing 4.5x the conversions to paying digital subscribers.
November 26, 2024 at 6:19 PM
Traffic from Bluesky to @bostonglobe.com is already 3x that of Threads, and we are seeing 4.5x the conversions to paying digital subscribers.
Reposted by Matthew A. Gilbert, MBA
Remember new users are coming on daily, unsure of engagement. The more posts you like and reply to, the strong the platform becomes !
November 25, 2024 at 7:05 PM
Remember new users are coming on daily, unsure of engagement. The more posts you like and reply to, the strong the platform becomes !
Reposted by Matthew A. Gilbert, MBA
Just finished this AMA! (Jump to the answered questions tab)
For those that prefer text over video, we're also hosting a Reddit AMA in an hour (3 pm PT / 6 pm ET / 11 pm GMT / 8 am JST).
You can post questions in advance below:
You can post questions in advance below:
From the BlueskySocial community on Reddit: Hi, we're members of the Bluesky team. AMA!
Explore this post and more from the BlueskySocial community
www.reddit.com
November 25, 2024 at 11:51 PM
Just finished this AMA! (Jump to the answered questions tab)
Reposted by Matthew A. Gilbert, MBA
Once the go-to for news & updates, X has seen a major drop in engagement. Rory’s blog looks at why Threads & Bluesky are rising - and how they differ.
Have a read and we're here to help if you want to know more!
nielsenmcallister.com/news/the-dec...
#Threads #Bluesky #SocialMedia
Have a read and we're here to help if you want to know more!
nielsenmcallister.com/news/the-dec...
#Threads #Bluesky #SocialMedia
November 22, 2024 at 11:07 AM
Once the go-to for news & updates, X has seen a major drop in engagement. Rory’s blog looks at why Threads & Bluesky are rising - and how they differ.
Have a read and we're here to help if you want to know more!
nielsenmcallister.com/news/the-dec...
#Threads #Bluesky #SocialMedia
Have a read and we're here to help if you want to know more!
nielsenmcallister.com/news/the-dec...
#Threads #Bluesky #SocialMedia
Reposted by Matthew A. Gilbert, MBA
A new bald eagle nest cam has begun livestreaming from Minnesota. Viewers can watch live as the wild raptor pair builds their nest and raise their young.
Minnesota's EagleCam is back — with new birds
A new bald eagle nest cam has begun livestreaming from Minnesota. Viewers can watch live as the wild raptor pair builds their nest and raise their young.
www.npr.org
November 25, 2024 at 9:17 PM
A new bald eagle nest cam has begun livestreaming from Minnesota. Viewers can watch live as the wild raptor pair builds their nest and raise their young.
A new study finds that growing demand from data centers could jack US electricity prices up 70% by 2029.
Hardship for those least able to pay. Slower economy-wide electrification. For what? Shitty AI no one wants.
papers.ssrn.com/sol3/papers....
Hardship for those least able to pay. Slower economy-wide electrification. For what? Shitty AI no one wants.
papers.ssrn.com/sol3/papers....
The Impact of Data Centers on Energy Demand and Market Prices
The number of data centers in the U.S. has increased sharply in the last decade and nearly all forecasts suggest that their growth will accelerate in the next d
papers.ssrn.com
November 25, 2024 at 7:57 PM
November 25, 2024 at 7:56 PM
Hi, Bluesky! I'm a #lecturer of #marketing at Coastal Carolina University, teaching #advertising, #personalselling, and #principlesofmarketing. My #research explores #AI, #marketingtechnology, #socialmedia, and #sportsmarketing. I’ve also delivered three #TEDx Talks. #AcademicSky #HigherEd
November 25, 2024 at 6:00 PM
Hi, Bluesky! I'm a #lecturer of #marketing at Coastal Carolina University, teaching #advertising, #personalselling, and #principlesofmarketing. My #research explores #AI, #marketingtechnology, #socialmedia, and #sportsmarketing. I’ve also delivered three #TEDx Talks. #AcademicSky #HigherEd
@pfrazee.com If I change my username to my website address (@matthewagilbert.com) as you have done, will links to my current username redirect to the new one?
November 25, 2024 at 5:39 PM
@pfrazee.com If I change my username to my website address (@matthewagilbert.com) as you have done, will links to my current username redirect to the new one?
Reposted by Matthew A. Gilbert, MBA
this monday at 3pm PT, @pfrazee.com and I will be hosting an AMA in the bluesky subreddit! (this also serves as our identity verification post🫡)
here's a link, you can RSVP on reddit and get notified when it starts, and you can also add questions ahead of time. chat more soon!
here's a link, you can RSVP on reddit and get notified when it starts, and you can also add questions ahead of time. chat more soon!
www.reddit.com
November 24, 2024 at 1:52 AM
this monday at 3pm PT, @pfrazee.com and I will be hosting an AMA in the bluesky subreddit! (this also serves as our identity verification post🫡)
here's a link, you can RSVP on reddit and get notified when it starts, and you can also add questions ahead of time. chat more soon!
here's a link, you can RSVP on reddit and get notified when it starts, and you can also add questions ahead of time. chat more soon!
Reposted by Matthew A. Gilbert, MBA
Easy to get the wrong impression around here, but when you actually survey students, teachers, and parents they love AI.
In the survey, it is people who never used it who don’t like it. www.waltonfamilyfoundation.org/learning/the...
In the survey, it is people who never used it who don’t like it. www.waltonfamilyfoundation.org/learning/the...
November 23, 2024 at 12:32 AM
Easy to get the wrong impression around here, but when you actually survey students, teachers, and parents they love AI.
In the survey, it is people who never used it who don’t like it. www.waltonfamilyfoundation.org/learning/the...
In the survey, it is people who never used it who don’t like it. www.waltonfamilyfoundation.org/learning/the...
Reposted by Matthew A. Gilbert, MBA
We're here to help you get a boost on Bluesky Social!
smei.org/blog/bluesky... #marketing #sales @bsky.app
smei.org/blog/bluesky... #marketing #sales @bsky.app
Unlocking the Potential of Bluesky Social for Sales & Marketing
Unlock the potential of Bluesky Social for sales and marketing professionals. Discover how this decentralized platform can help you engage niche audiences and build an authentic brand presence.
smei.org
November 22, 2024 at 1:33 AM
We're here to help you get a boost on Bluesky Social!
smei.org/blog/bluesky... #marketing #sales @bsky.app
smei.org/blog/bluesky... #marketing #sales @bsky.app