Javaria Farooqui
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javariafarooqui.bsky.social
Javaria Farooqui
@javariafarooqui.bsky.social
Research areas: popular romance, book history, postcolonialism, media/cinema, gender, and fandom. Shameless posting of published research across all socials.
Pinned
My little book is published today by Bloomsbury Academic
www.bloomsbury.com/uk/romance-f...
There is a holiday discount going on now and you can always recommend it to your libraries. Your sharing the post around will also mean a lot ❤️

#AcademicSky #romance #fanstudies #gender #bookhistory #race
September 19, 2025 at 4:04 AM
Sharing Ayesha Muzaffer's " Bhabies of Lahore" again because it is a very indigenous, very cultural brand of horror. The stories know the difference between a churail and a ghost & show why certain nights feel heavier in our part of the world. Cool, spooky, and South Asian!

#horror #pakistan
September 4, 2025 at 11:31 AM
Got Rosemary Pennington's very interesting book, "Pop Islam: Seeing American Muslims in Popular Media," from the book exhibit at PCA, NO, 2025. I've loved the chapter on Ms Marvel Kamala Khan. Conference book hauls are best!

#bookhaul #popislam #amreading #AcademicSky #msmarvel #booksky
August 23, 2025 at 6:25 AM
Reposted by Javaria Farooqui
For those readers, "the fabricated society [...] mirrors their reality" (74) and they "relate to the descriptions of food and customs in the Regency historical romances as they define the criteria against which they critically 'judge' their society and their own selves" (75).
Romance Fandom in 21st-Century Pakistan
Romance Fandom in 21st-century Pakistan offers the first major study of English-speaking romance fandom in South Asia, providing a new reader-centric model that engages with romance readers as genre e...
books.google.co.uk
August 21, 2025 at 10:28 PM
Reposted by Javaria Farooqui
So, I'm having problems with my threading/embedding, but bsky.app/profile/oliv... replied to this post by saying "This is a true and powerful bit of critique" and I was reminded of @javariafarooqui.bsky.social 's book about reading Regency romances
the fantasy of regency romance is not just wealth and dresses (setting aside systemic issues for this thought exercise). Its a world with clear-cut and meaningful codes of social conduct, even if they’re stifling.
August 21, 2025 at 10:28 PM
Reposted by Javaria Farooqui
CfP 🚨 The Journal of Popular Romance Studies is now accepting paper submissions for its Special Issue "Romancing the Posthuman", focusing on romance, critical love studies and posthumanism:

📆 Deadline: 31 October 2025
📄 Send 300-word abstracts
➕ More information: www.jprstudies.org/submissions/...
Special Issue Call for Papers | Journal of Popular Romance Studies
JPRS publishes special issues on a range of topics relating to the study of romantic love and its representations. These issues contain at least 3 articles on their shared topic, as well as an introdu...
www.jprstudies.org
August 7, 2025 at 3:02 PM
My book opposes any claims of homogeneity or simple intellectual abilities of the genre fans & explores how fictional representations of the time and space of one era invoke feelings of belonging, nostalgia, & romance in readers of another time and space.
#romancelandia #AcademicSky #fanstudies
August 9, 2025 at 6:04 PM
Reposted by Javaria Farooqui
I know lots of you have strong opinions on this topic, so I hope this will be of interest:

"You are being asked to participate in a survey of romance authors and readers that is being conducted by Prof. Bridget Kies in the Film Studies and Production program at Oakland University."
Romance and AI Survey
Survey of romance authors' and readers' attitudes toward generative AI
oakland.az1.qualtrics.com
August 7, 2025 at 2:44 PM
Please find attached some cool visuals from my recent academic travels. The purpose of this post is
(a) posting for the sake of posting, and
(b) trying new tools to botch up recorded videos.
#academictourism #newzealand #USA #Mexico #AcademicSky
August 6, 2025 at 4:49 PM
Just saw some 2nd anniversary posts for the #Barbie movie, so I replug my paper on its challenging reception in urban Pakistan:
From a toy to a tool: the reception of Barbie and cultural ambiguity in contemporary Pakistan - Javaria Farooqui, 2024 journals.sagepub.com/doi/10.1177/...

#AcademicSky
From a toy to a tool: the reception of Barbie and cultural ambiguity in contemporary Pakistan - Javaria Farooqui, 2024
Barbie (2023) garnered enormous international box office success, stirring arguments about women's empowerment in popular media and academic circles. This ...
journals.sagepub.com
July 23, 2025 at 4:12 AM
Too tired to clean up the chaos on the desk, too happy to start reading a romance after submitting a revised chapter on reading the romance!
Beverly Barton: Just the Way You Are

#romancebooks #amreading #romancelandia
July 14, 2025 at 7:45 AM
Reposted by Javaria Farooqui
No travel plans, daydreaming about a summer trip to Italy? Then this article is for you: “‘He Looks like He’s Stepped out of a Painting:’ The Idealization and Appropriation of Italian Timelessness through the Experience of Romantic Love”, by Francesca Pierini. Find it here: doi.org/10.70138/ICP...
“He Looks like He’s Stepped out of a Painting:” The Idealization and Appropriation of Italian Timelessness through the Experience of Romantic Love | Journal of Popular Romance Studies
[End Page 1] This paper investigates two popular historical novels, Marina Fiorato’s The Glassblower of Murano (2008) and Anne Fortier’s Juliet (2010), in order to shed light on a discourse of pure or...
doi.org
July 9, 2025 at 8:53 AM
The play of lights on park benches, leaves on the ground, and bright greens... I quite like this photo.

Coyoacán, June 25.
July 7, 2025 at 5:51 PM
Reposted by Javaria Farooqui
"Kamblé goes beyond the predominantly reactive tendencies within the discipline of popular romance studies to offer a neat framework that beautifully shows how romance fiction reflects and shapes cultural attitudes." This really nails the book's significance. Far catchier than the backcover copy!
July 3, 2025 at 8:55 PM
I have reviewed Jayashree Kamble's wonderful book, "Creating Identity: The Popular Romance Heroine's Journey to Selfhood and Self-Presentation," for JPRS. Thank you, Jayashree, for writing this 🔥 piece, and thanks Hannah for making this review possible.

#bookreview #popularromancestudies #romance
Javaria Farooqui (@javariafarooqui.bsky.social‬) reviews Creating Identity: The Popular Romance Heroine’s Journey to Selfhood and Self-Presentation (2023), by Jayashree Kamblé (@profromance.bsky.social‬). Find the review here: doi.org/10.70138/TXE... (3/4)
July 3, 2025 at 2:00 PM
Reposted by Javaria Farooqui
Javaria Farooqui (@javariafarooqui.bsky.social‬) reviews Creating Identity: The Popular Romance Heroine’s Journey to Selfhood and Self-Presentation (2023), by Jayashree Kamblé (@profromance.bsky.social‬). Find the review here: doi.org/10.70138/TXE... (3/4)
July 3, 2025 at 11:17 AM
Winding up academic tourism in Mexico City [courtesy of the keynote invite by IASPR] with my photo with/of the amazing vibrant books that I can't read!

#bookish #AcademicSky #mexicocity #colours
June 30, 2025 at 3:26 PM
One of the most adorable bookstores I have ever seen: Under the Volcano Books, Mexico City. It is the only bookstore with Anglophone books. The highlight of the visit for me was people shouting "books!!!!" to get to the store!
#bookish #mexicocity #AcademicSky
June 30, 2025 at 5:56 AM
As an academic-tourist with nada level of Spanish, visiting bookstores and bookstalls in Mexico City has been a rich experience. This place is in love with libros! Proliferation of street book vendors, small independent bookstores, & stalls.
#bookish #AcademicSky #MexicoCity
June 29, 2025 at 10:39 PM
Honored to be the keynote speaker at @iaspr.bsky.social in Mexico City. It was an amazing moment in my journey as a popular genre scholar! Feeling national pride in being invited as a keynote speaker by a tremendously prestigious international conference.
#Mexico #Pakistan #AcademicSky
June 26, 2025 at 5:50 AM
Reposted by Javaria Farooqui
A reminder that there is one week to go to submit your abstract for the new edited collection on 'Carmilla' and its legacies edited by myself and Simon Bacon!

call-for-papers.sas.upenn.edu/cfp/2025/02/...
cfp | call for papers
call-for-papers.sas.upenn.edu
June 22, 2025 at 5:11 PM
Reposted by Javaria Farooqui
Look, it's not about two scholars who are each other's Reviewer 2, but if you want a rom-com about two bitter academic rivals who end up together written by an academic, then may I point you towards...

(I wanted to call it Higher Yearning, but alas, got shot down)
June 18, 2025 at 9:27 PM
Came across these photos of antique writing paraphernalia while scrolling through my gallery today. It was such fun looking at these quills & ink pots in New Orleans. Sharing now because we deserve reminders of good things like writing and quills in life!

#writing #photography
June 19, 2025 at 3:27 AM
Forever a Jennifer Cruise fan! Her collaborative fiction projects are not at the "Bet Me" level of awesomeness, but this series is still pretty cool.

#amreading #readingforpleasure 💙📚
June 7, 2025 at 8:18 AM
Reposted by Javaria Farooqui
Javaria Farooqui (@javariafarooqui.bsky.social‬) writes about her late blooming as a romance reader and the hardships that come with pursuing a PhD in romance studies. Read all about it in “Broken Slippers and Glass Ceilings: Exploring the Romance of Reading Romance” (2/3).

doi.org/10.70138/LNN...
Broken Slippers and Glass Ceilings: Exploring the Romance of Reading Romance | Journal of Popular Romance Studies
At the ripe old age of nineteen, I found myself falling for romance novels long after my friends had already journeyed from the whimsical lands of Enid Blyton to the ballrooms of Jane Austen and were ...
doi.org
June 6, 2025 at 6:38 PM