Andrea "Gareth Jax" Scarpetta
@garethjax.bsky.social
Italian. Nerd. Marketer. AI fan. GEO/SEO whatever. Stoic. Per Aspera ad Astra! Onward! #madeinitaly but contaminated by several cultures. I can cook both risotto and paella.
https://www.andreascarpetta.it
https://www.andreascarpetta.it
www.youtube.com/watch?v=mLV1... #aislop for the win, i've made a trailer about my next #seo panel in december (it's in english!)
"Un SEO vs 33 LLM" - video promo per searchtech 2025
YouTube video by Search Foundry
www.youtube.com
November 11, 2025 at 8:42 AM
www.youtube.com/watch?v=mLV1... #aislop for the win, i've made a trailer about my next #seo panel in december (it's in english!)
suno.com/s/peG8VUtV33...
Gather ‘round scholars, lend me your ear,
A tale of #S.E.O, bold and clear.
Beyond the engine, beyond the page,
We map the web in a wiser age.
Gather ‘round scholars, lend me your ear,
A tale of #S.E.O, bold and clear.
Beyond the engine, beyond the page,
We map the web in a wiser age.
The sea shanty of S.E.O.
Listen and make your own on Suno.
suno.com
October 30, 2025 at 2:46 PM
suno.com/s/peG8VUtV33...
Gather ‘round scholars, lend me your ear,
A tale of #S.E.O, bold and clear.
Beyond the engine, beyond the page,
We map the web in a wiser age.
Gather ‘round scholars, lend me your ear,
A tale of #S.E.O, bold and clear.
Beyond the engine, beyond the page,
We map the web in a wiser age.
Reposted by Andrea "Gareth Jax" Scarpetta
@johnmu.com
many websites (mine and those of my Italian colleagues) have experienced a complete interruption in crawl requests between October 14 and 15. However, there’s no mention of it in the dashboard.
Do you have any news that could help us understand what’s going on?
many websites (mine and those of my Italian colleagues) have experienced a complete interruption in crawl requests between October 14 and 15. However, there’s no mention of it in the dashboard.
Do you have any news that could help us understand what’s going on?
October 20, 2025 at 7:15 PM
@johnmu.com
many websites (mine and those of my Italian colleagues) have experienced a complete interruption in crawl requests between October 14 and 15. However, there’s no mention of it in the dashboard.
Do you have any news that could help us understand what’s going on?
many websites (mine and those of my Italian colleagues) have experienced a complete interruption in crawl requests between October 14 and 15. However, there’s no mention of it in the dashboard.
Do you have any news that could help us understand what’s going on?
Reposted by Andrea "Gareth Jax" Scarpetta
Reposted by Andrea "Gareth Jax" Scarpetta
Millions of followers ≠ engagement. @theguardian.com has 1.4m followers on Threads with almost no engagement. On Bluesky, links can get 3–4x more clicks than likes.
The real question isn’t “how many followers do you have?” but “what kind of engagement do you get?”
The real question isn’t “how many followers do you have?” but “what kind of engagement do you get?”
August 28, 2025 at 9:28 AM
Millions of followers ≠ engagement. @theguardian.com has 1.4m followers on Threads with almost no engagement. On Bluesky, links can get 3–4x more clicks than likes.
The real question isn’t “how many followers do you have?” but “what kind of engagement do you get?”
The real question isn’t “how many followers do you have?” but “what kind of engagement do you get?”
Add your variations!
• vibe heart surgeon
• vibe nuclear engineer
• vibe air traffic controller
• vibe lawyer
• vibe firefighter
• vibe war correspondent
• vibe bomb disposal expert
• vibe astronaut
• vibe paramedic
• vibe judge
• vibe architect
And the most vibe : Billionaire.
• vibe heart surgeon
• vibe nuclear engineer
• vibe air traffic controller
• vibe lawyer
• vibe firefighter
• vibe war correspondent
• vibe bomb disposal expert
• vibe astronaut
• vibe paramedic
• vibe judge
• vibe architect
And the most vibe : Billionaire.
August 21, 2025 at 7:21 PM
Add your variations!
• vibe heart surgeon
• vibe nuclear engineer
• vibe air traffic controller
• vibe lawyer
• vibe firefighter
• vibe war correspondent
• vibe bomb disposal expert
• vibe astronaut
• vibe paramedic
• vibe judge
• vibe architect
And the most vibe : Billionaire.
• vibe heart surgeon
• vibe nuclear engineer
• vibe air traffic controller
• vibe lawyer
• vibe firefighter
• vibe war correspondent
• vibe bomb disposal expert
• vibe astronaut
• vibe paramedic
• vibe judge
• vibe architect
And the most vibe : Billionaire.
Reposted by Andrea "Gareth Jax" Scarpetta
Google To Begin Approving Google Trends API Applications
Google To Begin Approving Google Trends API Applications
A month ago, Google announced the Google Trends API and allowed folks to apply to gain access to the API as an alpha release. Google then told us that SEOs should not expect to be part of the first…
ift.tt
August 21, 2025 at 6:05 PM
Google To Begin Approving Google Trends API Applications
news.sky.com/story/gaza-l... fingers crossed.
Gaza latest: Netanyahu says Israel will begin talks to free hostages and end war
Israel's prime minister has said he has instructed talks to begin over ending the war and freeing the hostages still in Gaza. Meanwhile, the UN warns Israel's attack on Gaza City could amount to a "fo...
news.sky.com
August 21, 2025 at 6:15 PM
news.sky.com/story/gaza-l... fingers crossed.
very interesting substack about the business of ai ethanding.substack.com?r=2clv0a&utm...
mandates | Ethan Ding | Substack
all content here is generated by ai. Click to read mandates, by Ethan Ding, a Substack publication with thousands of subscribers.
ethanding.substack.com
August 19, 2025 at 7:18 AM
very interesting substack about the business of ai ethanding.substack.com?r=2clv0a&utm...
Geo Excecutives now
August 18, 2025 at 9:46 AM
Geo Excecutives now
www.andreascarpetta.it/evoluzione-s... per non farsi mancare niente, una anticipazione delle cose che verranno
L'evoluzione della SEO non deve lasciarvi sonnecchiare sotto l'ombrellone | Andrea Scarpetta
Introduzione
Ferragosto, tempo di relax e distensione, ma in realtà nel resto del mondo è momento in cui il mondo SEO si sta muovendo a una velocità senza precedenti. Mentre molti sono sotto l’ombrell...
www.andreascarpetta.it
August 18, 2025 at 8:23 AM
www.andreascarpetta.it/evoluzione-s... per non farsi mancare niente, una anticipazione delle cose che verranno
Reposted by Andrea "Gareth Jax" Scarpetta
Why do scorpions glow under UV light? 🦂 🧪
This fluorescent arachnid’s exoskeleton contains compounds that absorb ultraviolet light and shine blue-green fluorescence. This is a mysterious adaptation from millions of years of evolution.
This fluorescent arachnid’s exoskeleton contains compounds that absorb ultraviolet light and shine blue-green fluorescence. This is a mysterious adaptation from millions of years of evolution.
August 14, 2025 at 1:31 PM
Why do scorpions glow under UV light? 🦂 🧪
This fluorescent arachnid’s exoskeleton contains compounds that absorb ultraviolet light and shine blue-green fluorescence. This is a mysterious adaptation from millions of years of evolution.
This fluorescent arachnid’s exoskeleton contains compounds that absorb ultraviolet light and shine blue-green fluorescence. This is a mysterious adaptation from millions of years of evolution.
#Microsoft : do you like #copilot inside you office app ? have another one!"
August 8, 2025 at 9:05 AM
#Microsoft : do you like #copilot inside you office app ? have another one!"
lullaby for a massive black hole, audio by @elevenlabs.io .
August 6, 2025 at 2:02 PM
lullaby for a massive black hole, audio by @elevenlabs.io .
What if, we as a community, embrace the eternal happiness of unlife and declare that #seo is #undead ?
count von count from sesame street is wearing a graduation cap
ALT: count von count from sesame street is wearing a graduation cap
media.tenor.com
August 6, 2025 at 12:42 PM
Getting invited into a slack workspace it's a breeze. Deactivating it it's a chore.
August 5, 2025 at 12:40 PM
Getting invited into a slack workspace it's a breeze. Deactivating it it's a chore.
Reposted by Andrea "Gareth Jax" Scarpetta
Reposted by Andrea "Gareth Jax" Scarpetta
I want the Forbidden Pierogies so bad.
Timeline cleanse: Insta video of Allen Dershowitz being told by Martha's Vineyard police to stop harassing vendors or be charged with trespassing after three different sellers refused him service. 1/3
www.instagram.com/reel/DMvVG1S...
www.instagram.com/reel/DMvVG1S...
August 2, 2025 at 11:20 PM
I want the Forbidden Pierogies so bad.
Reposted by Andrea "Gareth Jax" Scarpetta
happy 4th of july america, i hope you get better soon.
July 4, 2025 at 3:25 PM
happy 4th of july america, i hope you get better soon.
Damn, this post has been entirely (re)written by #gemini-cli www.andreascarpetta.com/blog/2025-06... I think i'll soon write some notes, because it's very interesting. I mean the original post on substack was mine to begin with, but the citations have been added (under my supervision) by Gemini!
Agentic Search: How
The Unseen Shift in Google Search
For two decades, the foundation of digital marketing has been a simple exchange: we create valuable content, and Google sends us traffic. But a seismic shift is under...
www.andreascarpetta.com
June 30, 2025 at 1:48 PM
Damn, this post has been entirely (re)written by #gemini-cli www.andreascarpetta.com/blog/2025-06... I think i'll soon write some notes, because it's very interesting. I mean the original post on substack was mine to begin with, but the citations have been added (under my supervision) by Gemini!