Dan Martin 🤘
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experimentationlabs.com
Dan Martin 🤘
@experimentationlabs.com
A/B testing and interesting data nerd.

Trying to be diligent with experimentationlabs.com.
My kids asked Alexa for Pokémon of the Day. She said, "It is green. It is a Pokémon." So I built a better version in 5 hours using Bolt.new. Now it has real stats, collections, and daily emails. See it here.
pokemon.experimentationlabs.com

#AI #Pokemon #Coding
Pokemon of the Day
pokemon.experimentationlabs.com
February 27, 2025 at 1:34 AM
I built an A/B Test Calculator with AI tool bolt.new to make stats simple. No guessing, no gut feelings—just real results. Check it out: analyze.experimentationlabs.com

#ABTesting #Test #Calculator #experimentation
February 26, 2025 at 8:22 PM
🚨 DO NOT READ THIS. 🚨
New Rockstars cracked SEO before you even knew what to Google. Their playbook is unfairly good.
But you definitely shouldn’t check it out.
Nope.
Don’t click.
Don’t look.
newsletter.experimentationlabs.com/p/lessons-on...
New Rockstars is Winning at SEO. You Should Probably Steal Their Playbook. (Or don’t. I’m not your boss.)
SEO isn’t just for blogs. It’s for everything. YouTube. TikTok. Twitter. Even that LinkedIn post you spent way too much time crafting.
newsletter.experimentationlabs.com
February 21, 2025 at 6:24 AM
If your website isn’t bringing in business, there’s a reason.

Most sites look great but do nothing. No traffic, no leads, no real impact.

So what actually works?

newsletter.experimentationlabs.com/p/an-honest-...

#SEO #Marketing #WebDesign #Growth #WebsiteStrategy
An Honest Conversation About Websites and SEO
The questions I hear every time I talk to friends and family.
newsletter.experimentationlabs.com
February 19, 2025 at 8:12 PM
Copying competitors might seem like a fast track to their success, but what works for them probably won't work for you.

After Elena broke down her tips on Lenny's podcast, this one stuck with me:

Don't copy your competitors.
January 24, 2025 at 11:40 PM
I wrote down some thoughts on what Elena Verna recently said and my own experience with it. 

If you're curious, give it a read and if you make it to the end, let me know 🤘
newsletter.experimentationlabs.com/p/why-copyin...
Why Copying Competitors Can Be a Risky Move
What Works for Them Might Fail for You
newsletter.experimentationlabs.com
January 24, 2025 at 11:39 PM
What’s one surprising or high-risk test you’ve been curious to try? I’d love to hear what’s been on your mind. 🧪 #CRO #Testing
January 21, 2025 at 5:33 PM
Reposted by Dan Martin 🤘
Anyone else feel like the marketing watercooler is gone? Some thoughts on digital ennui...

sparktoro.com/blog/the-dig...
The Digital Watercooler is Gone - SparkToro
I used to log onto Twitter in the mornings and see people talking about a major brand’s latest ad campaign, skim through the latest viral marketing
sparktoro.com
January 17, 2025 at 7:38 PM
New tactic, I don’t want to use chatGPT to post for engagement, I just genuinely want to bounce testing ideas off people. Follow if you want to build that community!
#abtest #abtesting #product #growth #experimentation #cro
January 18, 2025 at 4:27 AM
Where my #marketing #product #growth people at? Trying find the right people to follow and connect with.
January 18, 2025 at 4:22 AM
A test hits 91% confidence, just below the 95% threshold, and stays there. What do you do ?
Ship if the lift justifies the risk, wait for more data, or reassess thresholds?
How do you weigh trade-offs in practice especially in a business setting?
#ABTesting #Experimentation #DataScience #growth
January 18, 2025 at 12:46 AM
For my growth friends, is it better to test poorly or not to test at all?
#growth #abtest #experiment #experimentation
November 25, 2024 at 11:34 PM
Who’s here from the experimentation/ growth world? Trying to find people to follow.
#experimentation #growth #analytics #abtest
November 24, 2024 at 11:58 PM
Anyone buying the new motors for the Onewheel’s? Curious what the real reviews say. #onewheel
November 24, 2024 at 11:57 PM