Catnip Comms
@catnipcomms.bsky.social
We're a purpose-driven communications agency. We help non-profits and NGOs amplify missions, engage audiences, and drive impact with powerful digital content.
Learn more about us: https://linktr.ee/catnipcomms
Learn more about us: https://linktr.ee/catnipcomms
Check out our breakdown and takeaways from Zohran Mamdani’s social media political campaign and how it helped him secure his electoral win.
If you’re building a movement, nonprofit, or campaign, this breakdown is for you.
If you’re building a movement, nonprofit, or campaign, this breakdown is for you.
Lessons in Social Media from Zohran Mamdani’s Mayoral Victory
Lessons in Social Media from Zohran Mamdani’s Mayoral Victory By Fay Schofield, Founder of Catnip Comms We believe digital strategy can be a real force for good - helping drive change and make a lasti...
www.linkedin.com
November 25, 2025 at 4:07 PM
Check out our breakdown and takeaways from Zohran Mamdani’s social media political campaign and how it helped him secure his electoral win.
If you’re building a movement, nonprofit, or campaign, this breakdown is for you.
If you’re building a movement, nonprofit, or campaign, this breakdown is for you.
In our #HumansBehindTheHandles chat with Lauren Plüss - Marketing & Digital Comms Strategist, she reminded us that a quiet post can still land deeply with someone who needed it, especially when it’s about things like mental health and looking after yourself. 💛
November 20, 2025 at 5:13 PM
In our #HumansBehindTheHandles chat with Lauren Plüss - Marketing & Digital Comms Strategist, she reminded us that a quiet post can still land deeply with someone who needed it, especially when it’s about things like mental health and looking after yourself. 💛
Unfortunately we do love:
→ showing my friends how to post aesthetic IG stories
→ saving 500 trending audios I'm never going to use
→ my cat appearing on zoom calls
→ clients telling me they "love my work"
→ fun and creative brand guidelines
→ convincing myself "doomscrolling" is research for work
→ showing my friends how to post aesthetic IG stories
→ saving 500 trending audios I'm never going to use
→ my cat appearing on zoom calls
→ clients telling me they "love my work"
→ fun and creative brand guidelines
→ convincing myself "doomscrolling" is research for work
September 23, 2025 at 12:24 PM
Unfortunately we do love:
→ showing my friends how to post aesthetic IG stories
→ saving 500 trending audios I'm never going to use
→ my cat appearing on zoom calls
→ clients telling me they "love my work"
→ fun and creative brand guidelines
→ convincing myself "doomscrolling" is research for work
→ showing my friends how to post aesthetic IG stories
→ saving 500 trending audios I'm never going to use
→ my cat appearing on zoom calls
→ clients telling me they "love my work"
→ fun and creative brand guidelines
→ convincing myself "doomscrolling" is research for work
Instagram finally made reposting easy. 🙌
No third party apps, no screen shots, and the best bit? Full credit to the OG creator.
Our new blog explores how to use the feature with purpose - to amplify partners and keep feeds collaborative.
🔗 www.catnipcomms.com/blog/reposts...
No third party apps, no screen shots, and the best bit? Full credit to the OG creator.
Our new blog explores how to use the feature with purpose - to amplify partners and keep feeds collaborative.
🔗 www.catnipcomms.com/blog/reposts...
Reposts With Purpose: Using Instagram’s New Feature
Learn how to effectively use Instagram's Repost feature to amplify content, engage your audience, and enhance your social media strategy.
www.catnipcomms.com
September 10, 2025 at 9:33 AM
Instagram finally made reposting easy. 🙌
No third party apps, no screen shots, and the best bit? Full credit to the OG creator.
Our new blog explores how to use the feature with purpose - to amplify partners and keep feeds collaborative.
🔗 www.catnipcomms.com/blog/reposts...
No third party apps, no screen shots, and the best bit? Full credit to the OG creator.
Our new blog explores how to use the feature with purpose - to amplify partners and keep feeds collaborative.
🔗 www.catnipcomms.com/blog/reposts...
After analysing 2 million posts from 100,000+ Instagram accounts, Buffer shares that the more you post on Instagram, the better your content performs! 👀📊
Want to learn more? Read Buffer’s recommendations: https://buffer.com/resources/how-often-to-post-on-instagram/
Want to learn more? Read Buffer’s recommendations: https://buffer.com/resources/how-often-to-post-on-instagram/
August 20, 2025 at 8:53 PM
After analysing 2 million posts from 100,000+ Instagram accounts, Buffer shares that the more you post on Instagram, the better your content performs! 👀📊
Want to learn more? Read Buffer’s recommendations: https://buffer.com/resources/how-often-to-post-on-instagram/
Want to learn more? Read Buffer’s recommendations: https://buffer.com/resources/how-often-to-post-on-instagram/
🪄 This is your sign to consider adding YouTube Shorts to your content strategy!
Likelihood is you already have 9:16 shaped content from your TikToks or Instagram Reels. Start uploading them to YouTube and test out the swanky tools the platform has to offer!
Likelihood is you already have 9:16 shaped content from your TikToks or Instagram Reels. Start uploading them to YouTube and test out the swanky tools the platform has to offer!
August 7, 2025 at 1:33 PM
🪄 This is your sign to consider adding YouTube Shorts to your content strategy!
Likelihood is you already have 9:16 shaped content from your TikToks or Instagram Reels. Start uploading them to YouTube and test out the swanky tools the platform has to offer!
Likelihood is you already have 9:16 shaped content from your TikToks or Instagram Reels. Start uploading them to YouTube and test out the swanky tools the platform has to offer!
A great guide here on designing with accessibility in mind! ⬇️
I chuff on about accessibility a lot. It's important. Usually droning on about alt text.
Anyway, if you'd like to know how to make *digital things you make* more inclusive you could do a lot worse than look at this visual guide to designing for accessibility:
ukhomeoffice.github.io/accessibilit...
Anyway, if you'd like to know how to make *digital things you make* more inclusive you could do a lot worse than look at this visual guide to designing for accessibility:
ukhomeoffice.github.io/accessibilit...
May 30, 2025 at 9:03 AM
A great guide here on designing with accessibility in mind! ⬇️
A very interesting analysis on how, if and why charities have converted over to Bluesky. 👇
NEW! A deep dive into how charities are using X and Bluesky.
The growth of UK charity Bluesky – May 2025
A deep dive into the charity sector’s use of X and Bluesky. Use it to help benchmark your use.
madlinblog.wordpress.com
May 27, 2025 at 4:00 PM
A very interesting analysis on how, if and why charities have converted over to Bluesky. 👇
🆕 Our very own Social Media Strategist, Abby, recently attended Digitaloft’s Digital PR Summit!
From AI’s growing impact on search to why “brand is king”, Abby shares her main takeaways from the event in our latest blog.
Do you work in comms? This one's for you: www.catnipcomms.com/blog/digital...
From AI’s growing impact on search to why “brand is king”, Abby shares her main takeaways from the event in our latest blog.
Do you work in comms? This one's for you: www.catnipcomms.com/blog/digital...
The Digital PR Summit 2025
Discover key insights from the 2025 Digital PR Summit on pitching, strategy, AI in search, and the importance of brand-building. Learn how to futureproof your digital efforts.
www.catnipcomms.com
May 23, 2025 at 9:48 AM
🆕 Our very own Social Media Strategist, Abby, recently attended Digitaloft’s Digital PR Summit!
From AI’s growing impact on search to why “brand is king”, Abby shares her main takeaways from the event in our latest blog.
Do you work in comms? This one's for you: www.catnipcomms.com/blog/digital...
From AI’s growing impact on search to why “brand is king”, Abby shares her main takeaways from the event in our latest blog.
Do you work in comms? This one's for you: www.catnipcomms.com/blog/digital...
When AI-generated action figures took over social media, we hit pause before joining in.
Sometimes a moment’s thought about strategic value makes all the difference, especially for causes trying to build lasting engagement.
Read our thoughts: www.catnipcomms.com/blog/the-ai-...
#AI #SocialMedia
Sometimes a moment’s thought about strategic value makes all the difference, especially for causes trying to build lasting engagement.
Read our thoughts: www.catnipcomms.com/blog/the-ai-...
#AI #SocialMedia
The AI Trends Taking Over Your Feeds
Exploring the AI action figure trend, its pros and cons, and the broader implications for social media engagement and privacy.
www.catnipcomms.com
April 25, 2025 at 2:54 PM
When AI-generated action figures took over social media, we hit pause before joining in.
Sometimes a moment’s thought about strategic value makes all the difference, especially for causes trying to build lasting engagement.
Read our thoughts: www.catnipcomms.com/blog/the-ai-...
#AI #SocialMedia
Sometimes a moment’s thought about strategic value makes all the difference, especially for causes trying to build lasting engagement.
Read our thoughts: www.catnipcomms.com/blog/the-ai-...
#AI #SocialMedia
😮💨 Not every message needs an instant reply. You’re allowed to pause. To finish what you’re doing. To not be “on it” every second of the day.
Slower replies can make space for better thinking and less stress.
Take a little breathing room today. 💛
#StressAwarenessMonth
Slower replies can make space for better thinking and less stress.
Take a little breathing room today. 💛
#StressAwarenessMonth
April 23, 2025 at 1:40 PM
😮💨 Not every message needs an instant reply. You’re allowed to pause. To finish what you’re doing. To not be “on it” every second of the day.
Slower replies can make space for better thinking and less stress.
Take a little breathing room today. 💛
#StressAwarenessMonth
Slower replies can make space for better thinking and less stress.
Take a little breathing room today. 💛
#StressAwarenessMonth
✍️ Comms can be powerful without being pushy. And if your audience already feels overwhelmed - with life, money, work, the news - pressure-heavy language can make things worse.
Calm copy still converts, and it builds trust, which is what matters long-term. 💛
#StressAwarenessMonth
Calm copy still converts, and it builds trust, which is what matters long-term. 💛
#StressAwarenessMonth
April 17, 2025 at 10:43 AM
✍️ Comms can be powerful without being pushy. And if your audience already feels overwhelmed - with life, money, work, the news - pressure-heavy language can make things worse.
Calm copy still converts, and it builds trust, which is what matters long-term. 💛
#StressAwarenessMonth
Calm copy still converts, and it builds trust, which is what matters long-term. 💛
#StressAwarenessMonth
Confusing emails don’t just waste time - they are sneaky little stress-creators.
One of our favourite tricks to take the tension out of your inbox is The 3C Rule. Clearer communication = less stress all round.
#StressAwarenessMonth
One of our favourite tricks to take the tension out of your inbox is The 3C Rule. Clearer communication = less stress all round.
#StressAwarenessMonth
April 9, 2025 at 1:51 PM
Confusing emails don’t just waste time - they are sneaky little stress-creators.
One of our favourite tricks to take the tension out of your inbox is The 3C Rule. Clearer communication = less stress all round.
#StressAwarenessMonth
One of our favourite tricks to take the tension out of your inbox is The 3C Rule. Clearer communication = less stress all round.
#StressAwarenessMonth
This #StressAwarenessMonth, we're sharing tips to help reduce pressure and breathe a bit easier so we can do good without burning out.
If you’re overwhelmed right now, start here:
⭐ Write the first draft badly.
⭐ Take 10 minutes outside.
⭐ Use a template!
We're taking note ourselves. 💛
If you’re overwhelmed right now, start here:
⭐ Write the first draft badly.
⭐ Take 10 minutes outside.
⭐ Use a template!
We're taking note ourselves. 💛
April 2, 2025 at 2:21 PM
This #StressAwarenessMonth, we're sharing tips to help reduce pressure and breathe a bit easier so we can do good without burning out.
If you’re overwhelmed right now, start here:
⭐ Write the first draft badly.
⭐ Take 10 minutes outside.
⭐ Use a template!
We're taking note ourselves. 💛
If you’re overwhelmed right now, start here:
⭐ Write the first draft badly.
⭐ Take 10 minutes outside.
⭐ Use a template!
We're taking note ourselves. 💛
The rise of online nastiness isn't just a social media manager’s headache - it affects morale, purpose and how we all show up online.
Unpack what’s behind the current wave of internet snark — and how to keep your digital comms human, not hardened.
📖 www.catnipcomms.com/blog/navigat...
Unpack what’s behind the current wave of internet snark — and how to keep your digital comms human, not hardened.
📖 www.catnipcomms.com/blog/navigat...
March 28, 2025 at 11:56 AM
The rise of online nastiness isn't just a social media manager’s headache - it affects morale, purpose and how we all show up online.
Unpack what’s behind the current wave of internet snark — and how to keep your digital comms human, not hardened.
📖 www.catnipcomms.com/blog/navigat...
Unpack what’s behind the current wave of internet snark — and how to keep your digital comms human, not hardened.
📖 www.catnipcomms.com/blog/navigat...
Having worked with Catnip for the last 3 years on our digital Christmas appeals, I can say they are brilliant to work with. Our results have been amazing.
Navigating the twists and turns of the digital landscape can feel like reading a map upside down… in a storm… while being chased by a bear (aka the algorithm).
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
February 28, 2025 at 4:30 PM
Navigating the twists and turns of the digital landscape can feel like reading a map upside down… in a storm… while being chased by a bear (aka the algorithm).
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
Navigating the Social Media Chaos in 2025
Not many of us could have predicted the beginning of 2025, even a year ago. From Donald Trump’s inauguration to Mark Zuckerberg’s radical re-style and reinvention, the social media landscape is also i...
www.linkedin.com
February 28, 2025 at 2:42 PM
Navigating the twists and turns of the digital landscape can feel like reading a map upside down… in a storm… while being chased by a bear (aka the algorithm).
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
But with Catnip Comms as your guide, we’ll help you stay on course.🧭
Check out how we can support you: www.linkedin.com/pulse/naviga...
Would you “kill off” your mascot for social media engagement? Duolingo’s latest move has everyone wondering - is Duo Keyshauna Renee Lingo (RIP) really gone forever?! 👀 While it’s a bold strategy, it also holds some valuable lessons...
Take a look.👇
www.catnipcomms.com/blog/what-no...
Take a look.👇
www.catnipcomms.com/blog/what-no...
What Nonprofits Can Learn from a Dead Owl: Lessons from Duolingo’s Social Media Strategy
How nonprofits can learn from Duolingo's bold social media strategies to enhance engagement, foster creativity, and trust their teams for impactful digital campaigns.
www.catnipcomms.com
February 21, 2025 at 3:16 PM
Would you “kill off” your mascot for social media engagement? Duolingo’s latest move has everyone wondering - is Duo Keyshauna Renee Lingo (RIP) really gone forever?! 👀 While it’s a bold strategy, it also holds some valuable lessons...
Take a look.👇
www.catnipcomms.com/blog/what-no...
Take a look.👇
www.catnipcomms.com/blog/what-no...
The Catnip Comms team wishes you a very Merry Christmas and a Happy New Year! 🎄✨
As we head into 2025, we’re excited to see all the new opportunities the year will bring us and the ever-changing world of digital communications - especially with the growth of Bluesky. 😉
As we head into 2025, we’re excited to see all the new opportunities the year will bring us and the ever-changing world of digital communications - especially with the growth of Bluesky. 😉
December 20, 2024 at 1:45 PM
The Catnip Comms team wishes you a very Merry Christmas and a Happy New Year! 🎄✨
As we head into 2025, we’re excited to see all the new opportunities the year will bring us and the ever-changing world of digital communications - especially with the growth of Bluesky. 😉
As we head into 2025, we’re excited to see all the new opportunities the year will bring us and the ever-changing world of digital communications - especially with the growth of Bluesky. 😉
Reposted by Catnip Comms
#SpotifyWrapped is BACK! That time of year when our feeds explode with colorful pie charts, top artists, and a very personal walk down musical memory lane.
But Spotify Wrapped isn’t just a fun way to reflect. It’s a marketing masterpiece.
But Spotify Wrapped isn’t just a fun way to reflect. It’s a marketing masterpiece.
Take a look at our 2024 Spotify Wrapped!
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
December 5, 2024 at 12:35 AM
#SpotifyWrapped is BACK! That time of year when our feeds explode with colorful pie charts, top artists, and a very personal walk down musical memory lane.
But Spotify Wrapped isn’t just a fun way to reflect. It’s a marketing masterpiece.
But Spotify Wrapped isn’t just a fun way to reflect. It’s a marketing masterpiece.
Take a look at our 2024 Spotify Wrapped!
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
December 4, 2024 at 6:42 PM
Take a look at our 2024 Spotify Wrapped!
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
We love to see other charities and brands jump on this trend. Have you seen any that deserve a mention? Let us know!
#SpotifyWrapped #Spotify
❓Interested in why we're here and why it felt time to leave X? Then do we have the blog for you, friend!
☕ Grab a cuppa, have a small break, (maybe pet a cat, dog, rabbit, bird...the list goes on!) and read this lil nugget: www.catnipcomms.com/blog/its-all...
☕ Grab a cuppa, have a small break, (maybe pet a cat, dog, rabbit, bird...the list goes on!) and read this lil nugget: www.catnipcomms.com/blog/its-all...
It’s all Bluesky(’s) over here…
So, we took the jump. We deleted our X account.
It felt like a sad moment, with connections and history wiped out with the click of a button. But we’re choosing to look at it as the start of somethin...
www.catnipcomms.com
November 20, 2024 at 3:22 PM
❓Interested in why we're here and why it felt time to leave X? Then do we have the blog for you, friend!
☕ Grab a cuppa, have a small break, (maybe pet a cat, dog, rabbit, bird...the list goes on!) and read this lil nugget: www.catnipcomms.com/blog/its-all...
☕ Grab a cuppa, have a small break, (maybe pet a cat, dog, rabbit, bird...the list goes on!) and read this lil nugget: www.catnipcomms.com/blog/its-all...
Well hello, Bluesky! 👋 We’re excited to join a platform that’s building a positive space for safety and inclusivity rather than the other one where… well, you know. 🦋
We’re looking forward to connecting with everyone here, sharing what we’re up to at Catnip, and hearing all about you too.
1/2
We’re looking forward to connecting with everyone here, sharing what we’re up to at Catnip, and hearing all about you too.
1/2
November 19, 2024 at 3:15 PM
Well hello, Bluesky! 👋 We’re excited to join a platform that’s building a positive space for safety and inclusivity rather than the other one where… well, you know. 🦋
We’re looking forward to connecting with everyone here, sharing what we’re up to at Catnip, and hearing all about you too.
1/2
We’re looking forward to connecting with everyone here, sharing what we’re up to at Catnip, and hearing all about you too.
1/2