Sara Thornhurst
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cannaewriter.bsky.social
Sara Thornhurst
@cannaewriter.bsky.social
Chartered PR person, disabled, activist. Cat parent. Talks a lot about all of the above.
For #IWD I want us to finally stop talking about 'women failing to reach their potential' and starting talking about how patriarchy, misogyny and sexism are systemic in PR and how men (and some women tbf) aren't recognising, being called out, or changing their behaviour fast enough.
March 7, 2025 at 2:34 PM
Reposted by Sara Thornhurst
As organisations face mounting pressure to demonstrate meaningful social action, transparent communication is more important than ever.

Our three-part ESG guide series, now updated for 2025, provides practical guidance on how to communicate your ESG journey credibly.

Download now: bit.ly/4i7yo7H
February 20, 2025 at 11:46 AM
Reposted by Sara Thornhurst
This Black History Month, you'll be supporting Black Penned Stories. Follow this Starter Pack. This isn't DEI. It's Anti-Segregation. #BlackSky #BookSky

go.bsky.app/Thz8U7e
February 2, 2025 at 1:16 AM
Ok, so here's the thing about back to office mandates. You cannot claim you're all for inclusive cultures and committed to #DEI and insist folk work in an office. Those two things are in opposition. Especially if you then do nothing to make office spaces accessible for all. #PR #comms
January 27, 2025 at 10:18 AM
Reposted by Sara Thornhurst
It’s here Public Sector Comms Survey 2025 is live. The biggest survey of the sector.

If you work in a council, police, fire, NHS trust, ICB or RSL come and benchmark. You’ll need your orgs comms survey and metrics data.

www.surveymonkey.com/r/PSC2025X
Public Sector Comms 2025
Help the Public Sector improve its communications by taking this survey.
www.surveymonkey.com
January 27, 2025 at 7:29 AM
Going into year 5 of long covid. From 3-5 hours of dance a week, to 30 mins every two weeks, still unable to stand for more than 10-15 mins. Plus the brain fog cognitive impairment.
January 26, 2025 at 5:37 PM
Reposted by Sara Thornhurst
Our new five-year strategy sets out how we'll advance professional PR by promoting Chartership, embracing AI, and driving inclusive practices.

From increasing PR's boardroom presence to supporting your adoption of new technologies, discover how we'll help you stay ahead.

Read more: bit.ly/3Ec1KTO
January 24, 2025 at 9:30 AM
In the other places I used my account for all things #disability in #comms and #PR. I wrote the suite of Inclusion Guides for the @cipr.co.uk and bang on about accessibility. Also cats. And general nonsense.
January 24, 2025 at 6:43 PM
Working on video edits and sometimes I love accidentally funny auto captions.
January 23, 2025 at 2:17 PM
Right then..I guess we're giving this a bash. UK folks, fellow disabled peeps, comms companions, where are you? #comms #disability #UK
January 21, 2025 at 4:50 PM