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Blossom Street Ventures
@blossomstreet.bsky.social
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blossomstreet.bsky.social
SaaS Acquisition Multiples at 8.2x medium.com/p/saas-acqui...

#b2b #saas #software #venturecapital #startup #tech
SaaS Acquisition Multiples at 8.2x
Alongside multiples of publicly traded SaaS companies, public SaaS acquisitions are the most relevant you can look at for deriving private…
medium.com
December 9, 2025 at 2:55 PM
blossomstreet.bsky.social
What 82 SaaS Earnings Calls Say About AI medium.com/p/what-82-sa...
#b2b #saas #software #venturecapital #startup #tech
What 82 SaaS Earnings Calls Say About AI
We pulled all the quotes and comments regarding AI from the 82 publicly traded SaaS companies we follow, and then like a college kid we…
medium.com
December 8, 2025 at 2:49 PM
blossomstreet.bsky.social
SaaS performance data in a recession medium.com/p/saas-perfo...

#b2b #saas #software #venturecapital #startup
SaaS performance data in a recession
SaaS Capital, a lender to software businesses, published an excellent research piece which examined the performance of publicly traded SaaS…
medium.com
December 5, 2025 at 3:26 PM
blossomstreet.bsky.social
Negotiating with VC, and pretty much anyone part 2 medium.com/p/negotiatin...

#b2b #saas #software #venturecapital #startup #tech
Negotiating with VC, and pretty much anyone part 2
Below is a continuation of a recent blog post about a book called Never Split the Difference by Chris Voss. Chris was one of the premiere…
medium.com
December 4, 2025 at 4:34 PM
blossomstreet.bsky.social
SaaS Company ‘Age’ at IPO medium.com/p/saas-compa...

#b2b #saas #software #venturecapital #startup
SaaS Company ‘Age’ at IPO
How many years will it take you to exit via IPO? We looked at every SaaS IPO since MongoDB in October 2017. The data is below along with a…
medium.com
December 2, 2025 at 3:01 PM
blossomstreet.bsky.social
ACV is a vanity metric medium.com/p/acv-is-a-v...

#b2b #saas #software #venturecapital #startup
ACV is a vanity metric
Average Contract Value is (“ACV”) is a vanity metric that is a byproduct of your business model, not a driver of it. Driving ACV shouldn’t…
medium.com
December 1, 2025 at 3:26 PM
blossomstreet.bsky.social
An Ugly Path to SaaS Success medium.com/p/an-ugly-pa...
#b2b #saas #software #venturecapital #startup
An Ugly Path to SaaS Success
Many successful founders struggle and may even come close to failure (more than once). That said there are plenty of examples of companies…
medium.com
November 26, 2025 at 3:00 PM
blossomstreet.bsky.social
3 SaaS measures of customer health medium.com/p/3-saas-mea...

#b2b #saas #software #venturecapital #startup #tech
3 SaaS measures of customer health
In software, there are a few ways to measure the health of the customer base and stickiness of the product. Zuora did a nice job of showing…
medium.com
November 25, 2025 at 3:00 PM
blossomstreet.bsky.social
Building your SaaS SDR Program medium.com/p/building-y...

#b2b #saas #software #venturecapital #startup
Building your SaaS SDR Program
I read Trish Bertuzzi’s book ‘The Sales Development Playbook’; it’s fantastic. The book focuses heavily on building pipeline with SDR…
medium.com
November 21, 2025 at 3:19 PM
blossomstreet.bsky.social
The Venture Firms with the Most SaaS IPOs medium.com/p/the-ventur...

#b2b #saas #software #venturecapital #startup
The Venture Firms with the Most SaaS IPOs
Below is a list of the VC with the most SaaS IPOs since 2017 (goes back to MongoDB, all the way through the most recent which is Netskope).
medium.com
November 20, 2025 at 4:23 PM
blossomstreet.bsky.social
SaaS SDR Team Data from a Survey of 351 Firms medium.com/p/saas-sdr-t...

#b2b #saas #software #venturecapital #startup
SaaS SDR Team Data from a Survey of 351 Firms
Bridge Group put out a great survey of 351 SaaS business on the state of their SDR teams. It is well worth the read and can be found at…
medium.com
November 19, 2025 at 3:05 PM
blossomstreet.bsky.social
SaaS S&M Survey of 172 B2B co’s medium.com/p/saas-s-m-s...

#b2b #saas #software #venturecapital #startup #tech
SaaS S&M Survey of 172 B2B co’s
The Bridge Group puts together an annual survey of software sales teams. The 2024 survey includes data from 172 B2B SaaS companies with…
medium.com
November 18, 2025 at 3:57 PM
blossomstreet.bsky.social
Cold Emailing a VC, and Getting a Response medium.com/p/cold-email...

#b2b #saas #software #venturecapital #startup
Cold Emailing a VC, and Getting a Response
Most VC hate cold emails from entrepreneurs. Reasons vary: i) cold pitches are often poorly prepared; ii) skeptical VC will say to…
medium.com
November 17, 2025 at 2:53 PM
blossomstreet.bsky.social
I just published B2B Solution Selling Advice from 2 Pros medium.com/p/b2b-soluti...

#b2b #saas #software #venturecapital #startup
B2B Solution Selling Advice from 2 Pros
We read Strategies That Win Sales by Mark Marone & Seleste Lunsford. Below are some of our favorite excerpts.
medium.com
November 14, 2025 at 3:29 PM
blossomstreet.bsky.social
Autopsy of a Venture Backed Company medium.com/p/autopsy-of...

#b2b #saas #software #venturecapital #startup #tech
Autopsy of a Venture Backed Company
In 2017 we had our first zero at Blossom Street Ventures. I’ll withhold the name of the company, but I do want to share key learnings from…
medium.com
November 13, 2025 at 3:33 PM
blossomstreet.bsky.social
Selecting a SaaS Investment Banker and Negotiating the Engagement Letter medium.com/p/selecting-...

#b2b #saas #software #venturecapital #startup
Selecting a SaaS Investment Banker and Negotiating the Engagement Letter
Selecting an investment banker is a lot of work. Below are the things you need to watch for in the engagement letter with an investment…
medium.com
November 12, 2025 at 3:09 PM
blossomstreet.bsky.social
M&A Advice from a SaaS Investment Banker medium.com/p/m-a-advice...

#b2b #saas #software #venturecapital #startup
M&A Advice from a SaaS Investment Banker
We re-read Tom Metz’s book entitled “Perfect Your Exit Strategy”. It’s about going through an exit with an investment banker. Below are…
medium.com
November 11, 2025 at 3:54 PM
blossomstreet.bsky.social
“Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram them down people’s throats.”
-Founders At Work by Jessica Livingston
November 10, 2025 at 1:09 PM
blossomstreet.bsky.social
Startup lessons from the 90’s and 00’s medium.com/p/startup-le...

#b2b #saas #software #venturecapital #startup
Startup lessons from the 90’s and 00's
Recently I re-read “Once You’re Lucky, Twice You’re Good” by Sarah Lacy. It’s a fantastic book about the re-emergence of Silicon Valley…
medium.com
November 7, 2025 at 2:46 PM
blossomstreet.bsky.social
“Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.”
- Retail Pioneer John Wanamaker
November 7, 2025 at 2:45 PM
blossomstreet.bsky.social
Strategic Investors are not Important medium.com/p/strategic-...

#b2b #saas #software #venturecapital #startup
Strategic Investors are not Important
Founders often look for “Strategic Investors” and corporate VC. The view is these investors provide not only capital, but also guidance on…
medium.com
November 6, 2025 at 3:39 PM
blossomstreet.bsky.social
I just published Q3 2025 State of the Cloud & Software medium.com/p/q3-2025-st...

#b2b #saas #software #venturecapital #startup
Q3 2025 State of the Cloud & Software
We closely watch cloud revenues of Amazon, Microsoft, and Google to gauge the direction of the cloud, which we believe can be a tailwind…
medium.com
November 4, 2025 at 3:49 PM
blossomstreet.bsky.social
Learnings from Yahoo’s History medium.com/p/learnings-...

#b2b #saas #software #venturecapital #startup #tech
Learnings from Yahoo’s History
Nicholas Carlson wrote a fantastic book about Yahoo entitled “Marissa Mayer and The Fight to Save Yahoo.” Below I have paraphrased what I…
medium.com
November 3, 2025 at 4:18 PM
blossomstreet.bsky.social
Public SaaS has an ACV of ~$55k medium.com/p/public-saa...

#b2b #saas #software #venturecapital #startup #tech
Public SaaS has an ACV of ~$55k
Average Contract Value is an important metric in SaaS. If it’s trending up and to the right, it’s a sign that customers are upgrading more…
medium.com
October 30, 2025 at 2:41 PM
blossomstreet.bsky.social
The 13 Commandments of Great Customer Success medium.com/p/the-13-com...

#b2b #saas #software #venturecapital #startup
The 13 Commandments of Great Customer Success
We’ve had the good fortune of learning from and investing in SaaS businesses with excellent customer retention and upsells. Below are some…
medium.com
October 29, 2025 at 2:22 PM